REAL AF with Andy Frisella

977. Q&AF: Handling Doubt After Failure, Fighting Complacency & Accepting Praise

57 min
Dec 15, 20254 months ago
Listen to Episode
Summary

Andy Frisella addresses listener questions on handling doubt after failure, fighting complacency, and accepting praise. He emphasizes that failure is a lesson, not an identity; complacency is a choice that can be reversed through discipline; and true humility comes from understanding that outcomes result from actions, not superiority.

Insights
  • Failure and setbacks are educational investments, not character judgments—reframe losses as lessons to maintain momentum and confidence
  • Complacency is a perishable skill that requires constant maintenance; success is not permanent without continued execution of critical daily tasks
  • Genuine humility and high achievement coexist when you separate ego from outcomes and credit success to consistent actions rather than personal superiority
  • Momentum is created through force and discipline, not inspiration; the 'bitch voice' (self-doubt) is the strongest salesman and must be consciously overcome daily
  • Past accomplishments are irrelevant to current performance; the world only cares about what you're doing now, not what you've already done
Trends
Mental toughness and discipline positioned as foundational business and personal development skills, not optional traitsRejection of 'soft parenting' and participation-trophy culture as drivers of generational complacency and lack of resilienceEmphasis on process-driven leadership that acknowledges wins but immediately redirects focus to continuous improvement and executionGrowth of structured personal development programs (75 Hard, Live Hard) as mechanisms for building non-negotiable daily disciplineShift from outcome-focused to action-focused mindset in entrepreneurship and high-performance coachingAwareness of internal dialogue and 'boss voice' vs 'bitch voice' as critical competitive advantage in sustained success
Topics
Handling Doubt After Business FailureOvercoming Complacency and Maintaining MomentumAccepting Praise Without Ego AttachmentMental Toughness and Discipline DevelopmentReframing Failure as Educational InvestmentParenting Strategy and Teaching ResilienceLeadership Communication and Team MotivationPersonal Identity vs. Outcomes SeparationThe 75 Hard Program and Phase TransitionsInternal Dialogue Management and Self-TalkCompetitive Mindset in Business and SportsBuilding Non-Negotiable Daily HabitsVictim Culture vs. Accountability MindsetLong-term Success Through Consistent ExecutionHumility in High Achievement
Companies
MFCEO Project
Andy's new podcast/platform called 'The Operator Standard' launching with enrollment closing midnight on episode reco...
People
Andy Frisella
Host discussing personal experiences with failure, complacency, and building discipline over 27 years of entrepreneur...
Donald Trump
Referenced as example of entrepreneur who recovered from billions in debt to achieve major success
Dana White
Referenced as example of successful entrepreneur who overcame significant financial setbacks
Nick Saban
Referenced as example of championship-level winner who focuses on process and improvement rather than celebrating wins
Bill Belichick
Referenced as example of consistent winner who immediately identifies areas for improvement after major victories
Michael Jordan
Referenced as example of athlete who rebuilt standards repeatedly and applied winning principles across multiple domains
Quotes
"It's not that you're a loser. It's that you're losing. And that doesn't mean that's not your identity."
Andy FrisellaQ&A Section 1
"The game is very simple. We operate on a 24 hour game. If you can win today, no matter what, no matter what the fuck is going on and you start stacking those wins along the way, winning long term is inevitable."
Andy FrisellaQ&A Section 1
"Embarrassment is part of the price of admission to success. If you can't tolerate being embarrassed when bad things happen, then you don't have what it takes, bro."
Andy FrisellaQ&A Section 1
"Your bitch voice is the greatest salesman on the planet, which is why most people are very dissatisfied with their lives."
Andy FrisellaQ&A Section 2
"No one gives a shit about what you did in the past. No one cares what you want. No one cares how much money you made. They only care about what you're doing now."
Andy FrisellaQ&A Section 3
Full Transcript
What is up guys, it's Andy for Selling This Is The Show for the Realist, Say Goodbye to the Lies, the Fitness and Delusion of Modern Society and Welcome to Motherfucking Reality. Guys, today we have Q&A F. That's where you submit the questions and we give you the answers. Now you can submit your questions a number of different ways. How can they do that? Guys, you can email your questions in to askandyatandyforsella.com. You can also click the link in the description below to submit your question for a chance to be on the call-ins or drop them in the comments of the Q&A F episodes on the new page. Yep, the new page. There's a new YouTube page for Q&A F episodes only. We're going to throw that in the link in the bio of the Real AF page so you can find it. Yeah, if this is your first time joining, we have shows within the show, okay? We're going to have CTI coming up that stands for Cruise the Internet. That's tonight, 7 p.m. Central. It's live and also Thursday nights, 7 p.m. Central live. And then we also do a Wednesday night hangout live on YouTube, 7 o'clock, same deal. And then we have Real Talk. Real Talk is just five to 20 minutes of me giving you some real talk. We have 75 Hard Verses. That's where people have completed the 75 Hard Program. Come on the show. They talk about how they were before, how they are after, and how they use the 75 Hard Program to become who it is they've been trying to become. Now, if you're unfamiliar with 75 Hard, it is the initial phase of the Live Hard Program, which is the world's most famous mental toughness program ever. And it's free. You can get it for free at episode 208 on the audio feed. Again, that's 208 on the audio feed only. There's also a book, the book on mental toughness. It's available at AndyForCellA.com. It's not required. Everything's for free on episode 208. But there is a whole bunch of extra information on the book. People seem to love it because we have a hard time keeping it in stock. Get that at AndyForCellA.com. And then one last thing. The Operator Standard, all right, the new MFCEO project is now live. But the. Window to join that podcast closes tonight at midnight. So if this is your. You know, if you're listening to this on Monday, which a lot of you guys do, just realize that tonight's the last night that you could sign in. It's going to be that way for a pretty long time. Go to Andy ForCellA forward slash MFCEO and you can find out about it. Again, it closes tonight at midnight. And I'm telling you right now, today is Friday when we're recording this. It is fucking awesome. And you guys are going to want to get in. And I would highly recommend if you're even thinking about it that you get in now because we're going to have a lot of tech that is unrolling and being worked out and we are going to keep the group closed. For quite a while to get that going. So if that's something that you've been waiting on, don't wait past midnight because you won't get in. So yeah, what's up? What's going on, dude? Nothing, dude. Yeah, man, it's Q and A.F. You know, I was sitting there thinking. I would like to ask you a question. Yeah, maybe give people a little extra sauce. OK, I just like I was just literally just thinking this. And like, this is not one of the good ones. This is not one of the. I mean, I hope it's going. But it's not one of the three good ones that I do have for you. What do you think? What would you say is like most people misunderstand about you? Well, me? Yeah. I mean, like what gets misunderstood the most? You know, I think that most people hear me talk and they say, wow, that guy must be mad all the time. And now I'm just passionate. You know, I'm a passionate dude. I care about people winning. I care about winning. I care about what's going on in the world and I speak with passion. I think some people interpret that as being angry. Yeah, I'm not an angry person. Yeah, I'm an intense person, but my intensity is applied with the intent of either executing the plan, getting the job done. And it really, you know, helping other people win. So, yeah, I think that's probably it. You know, I think, you know, the question that I think every all my friends tell me they get is, is he really like that in real life? Yeah. And the answer is yes and no. Yeah. You know, like I don't walk around screaming at people and shit. You know, most of the time, you know, I'm pretty low key. You know what you see on CTI when we're sitting around joking around and shit? That's pretty much my default. And, you know, but when it comes to winning and it comes to building and it comes to personal development or it comes to defeating the tyrants, I care about those things and it comes out and those things get clipped and they go viral and, you know, that's a I think that's a that's how most people see it. Yeah, I think so. You know, when I meet people, one of the things that I constantly get from people is, well, man, you're you're fucking so much nicer than I thought. And it's like, dude, I'm not like, you know, I might be crazy, but I'm not a mean person. Yeah. You know. Yeah. And I think that's probably the biggest misunderstanding. I would agree with that. Yeah. I would agree with it. I think I think after like being with you as long as I have, that's probably one of the biggest things that I would say most people like you care a lot, bro. Yeah. Like you have you really give a fuck. Yeah, it's a blessing and a curse, bro. I was just thinking about this because I was in the gym a little bit earlier and it's like I was starting to feel anxious and I kind of caught myself and I'm like, what are you anxious about, dude? You're everything you're doing is the right shit. You're you're doing everything you're supposed to do and a lot more. But I have this thing about me, dude, where I carry the weight of the biggest problems on my fucking back. And like it sounds stupid because I know a lot of people, you know, they they don't do that. And I know it's illogical when I think about it. It's like, dude, I can't fucking change everybody. I can't change the whole world, but fucking pisses me off that I can't. You know what I mean? So I just keep I'm like one of those people, dude, like when I when I. When I see something and I think it needs to be addressed, I will continue to address it until I'm satisfied that it has been solved. And, you know, so I get frustrated a lot of times with these big problems going on in the world. I get frustrated with individuals a lot of times, even the people that, you know, call into the show or listen to the show because I'm like, dude, you fucking have what it takes, man. Like, you know, this this mystery of success that everybody seems to attach to, like it's up to chance. Or circumstance or, you know, who your parents were or any of these other things. That's all bullshit. And, you know, because of the perspective that I have of starting where I started, you know, the first three years, I didn't make any money like none. The second seven years, you know, I made a total of fifty eight thousand three hundred eighty dollars total, not a year total. You know, and I think about all the things that I've been through and pushed through and. Ground, you know, my ass off to create. I know for a I don't think I know for a fact. And then also knowing where like what my natural intelligence is and what my natural like I didn't really are. Yeah, who you really are. Yeah, like I'm not that fucking smart, bro. And I wasn't like I might be now because I got 27 years under my belt. But, bro, I was I was always made fun of for being stupid and I didn't get good grades and I was kind of a fuck up. And, you know. People think that. You have to have some sort of special gift or be blessed in a certain way to build things when in reality, it's just math, bro. It's inputs and outputs. And if you execute on the critical tasks that move you forward, I'm not talking about ancillary task, your to do list, you know, get the laundry, clean the house. I'm not talking about that shit. I'm talking about the real shit. And if you just do that five of those a day over the course of time, you start to become and, you know, your life starts to become what you want it to become. And, you know, I think. I think a lot of times it's frustrating because I know I know that. And other people don't about themselves. You know what I mean? And it's just like, guys, all these people that you look up to, all these people that have created these great things, all these people who have done all these are all just normal people, bro. They are not any fucking different than anybody else. And I am 100 percent certain that no matter what size of the goal, if you're committed to it long enough, you could get there. But, you know, people people tell themselves stories about why they can't and where they, you know, come from and all these hardships and these victim stories and all this shit. But what they fail to realize is that every person that has achieved anything has gone through all that same shit and maybe a different way. Right. Maybe maybe it wasn't exactly the same way that this person went through it, but everybody that gets there went through some shit and a lot of it. And in fact, the more shit that they went through, the more equipped they are for the fight. So like this whole idea that people are born on third base and, you know, all this shit. Yeah, there might be some people like that. But the vast majority of great operators and successful people actually came from the hardest circumstances because they had to learn how to fucking overcome at a young age. And, you know, I recognize all that because I have, you know, metaphorically climbed the mountain that I think most people would like to climb. I'm at the beginning of my mountain, but I realized that like I'm further up than most people. So like the perspective is different. It's like, dude, I'm standing halfway up the mountain and I'm looking at the motherfuckers down at the bottom and I'm like, start fucking walking. Yeah. Take a step. Take another step. Like it's just the lack of understanding that this is not mystical. It's not magical. It comes down to execution. It comes down to discipline. And there is a mathematical way to break this down, which is what the operator standard does. OK. Like it will help you decide who the fuck you want to be. And it will work backwards from there to help you create the critical task that you need to create to move forward. And if you follow the plan, if you follow the strategic plan, there is no way you cannot get there. It's impossible. It's not it's not highly likely. It's not maybe it's impossible to not get there. It's just like I'm going to walk from here to fucking California. OK, that's a big fucking trip, but it's not impossible. And it starts with me just walking and, you know, that perspective. Gets me frustrated sometimes that other people can't see it. You know what I'm saying? And just go. That was the motivation behind this tech that we've built, which is going to become fucking the most amazing tech product in the history of Earth and literally change everything over the course of the next 12 months. Because like, dude, people just don't understand. They think that sound is too easy. That's not what it is. No, that's what the fuck it is. That's why mental toughness is the fucking most important skill and disciplines the most important skill, because it's not the plan. It's your ability to do it. OK, so you create the structure. You create the goal. You break it down, which fucking the tech that we just built does that. And then you got to build a mental toughness and the ability to just execute the fucking plan. And this is why I say, you know, this is why everybody says, you know, discipline is the key. You know, nobody was fucking really saying that before I started saying it when 75 hard came out. But it's it really is the fucking it's the number one skill set that you have to acquire mental toughness, which, you know, that's what 75 hard and live harder about cultivating, right? The mental toughness, the grit, the fortitude, the ability to persevere to do things when you don't feel like them, to do things well, especially when you don't feel like them, which then builds confidence, self-esteem, self-worth. All of the shit encompasses a skill of mental toughness. And when you learn that skill and you combined it with a plan that is solid, you cannot fucking fail. You cannot fucking fail. And this is why we talk about, like, you know, when I say, like, how do you how can you beat someone that cannot quit? OK, and what I mean by that is that's not some shit that you're born with that just comes into your heart, dude. It is a developed skill set to where you execute every single day no matter what on the proper play daily and critical tests. You can't beat someone that can do that. You can't beat someone that comes in and executes when they feel good or when they feel bad. You can't beat someone that that comes in and executes when, you know, they're on top of the world or shit's fucking raining down on them. OK, and they just had the worst day ever and they still fucking got their shit. You cannot fucking beat someone like that. It's impossible to lose. So, you know, I think knowing all of that shit and then seeing people still like talk about what they're going to do. And it's like, motherfucker, you can do it. Just fucking do it. You know what I mean? And that gets me like a little irritated sometimes. Yeah, you know what I'm saying? But it's crazy to think I was thinking about this, too. You know, are most people born quitters? But then you think about it and like you see like little kids want to do shit, right? It's like they'll fucking do whatever they got to do until they accomplish it. So then you think about the social aspect, the cultural aspect. Quitting gets beaten to people. Oh, yeah. 100 percent. Over their life. Yeah. They're born a blank slate and then they observe it. They see it. They they somehow see it enough to where it's an acceptable thing. You know, this is why victim culture is such a fucking bad thing. Yeah. Because, you know, the minute someone gets tired or the minute someone doesn't feel like doing it, you got a whole fucking world of people telling you that it's OK not to do. And it's not OK not to do. That's how you end up in a very fucking dark place that you don't want to be. And I always say, if you listen to them, you'll be like them. So when these people say things like, I need a mental health day and all this fucking bullshit, look at their fucking life. Do you want that life or do you want the one that's in your fucking brain? You know what I'm saying? So, you know, we see this over and over like kids start to see, you know. I mean, look, dude. Quitting and in my family was never allowed. You weren't allowed to quit. You weren't fucking allowed. You could fucking hate it. You could not do it next year. You could not do it again. But you're fucking finishing what the fuck you started today. You got. Yeah. Yeah. And and, dude, some people aren't raised in that. Some people are raised in situations with parents where, you know, I can remember very specifically, dude, when I started playing football, you know, the first fucking practice of football was like traumatic for me. Like it really was, dude, because like I remember I was like sixth grade when I started playing and there was a kid, you know, these all these kids have been playing and I did. I'll never forget the fucking first day. Like they all knew it was my first day, right? So I lined up to go against this dude and he's like, he goes, fresh meat. And like, and like, dude, I'll never forget it, right? And and like, dude, it fucking scared me. I was just a little kid, you know, I didn't have the fucking I didn't know, you know, and and I remember fucking getting in the car. My dad and I like, dude, I don't like this. It sucks. And my dad's like, you're fucking doing it. We signed you up. You're fucking doing it. And then it led to literally me going through and playing high school, you know, all the way through high school and, you know, becoming a pretty good athlete, but most importantly, learning all the skill sets that come with, you know, operating on a team. And running an effective team and all of these things, you know, anybody who's played football will tell you like it's the greatest metaphor for teamwork and culture and life, really any sport, right? But football, especially because, you know, of the way the game set up, like we are working as a team to move the ball down the field. OK. And that is the perfect metaphor for business. We're a team. We got to move the ball from here to there. How the fuck are we going to do it? And so had I quit, I would have missed out on all those skills, you know? And I hated it, bro. I remember I like I was crying. I was throwing a fit, you know, and my dad's like, yeah, too bad. Yeah, you're not fucking quitting. That's too damn bad. Yes. Yes. I'm tired, grandpa. And so that's what it was. And, you know, after that talk, I knew for sure, like there was no. I was there was it goes back to zero options. So it didn't work. Yeah. Like I'm not getting out of it. So, you know, it was it was straight up, you know, never tolerated. And I think parents are way too accommodating to that kind of shit. And without realizing what it's actually doing for the adult that they're trying to raise. Yeah, bro. You know, we just had to do that with Ryan, man. You know, she's playing soccer. We pay for this offseason soccer camp thing. And so we were supposed to go to soccer the Wednesday and she was like, oh, I'm tired. Yeah. That's too fucking bad. Go get your damn pizza. Yeah. Yeah, we're going. Yeah. Yeah, man. And like, that's the great like she went. She had a great time. Yeah. Had a great practice. Well, that's usually the case. Right. You know, but like how how many fucking parents, bro, would have said to her, oh, that's OK, sweetie. You know, we'll go get ice cream instead. You're automatically rewarding quitting. Yeah. You know, you're rewarding quitting. You're not just tolerating. You're rewarding it. Yeah, bro. Right. And then parents do this. And, you know, I get criticized because it's like, oh, you don't have any kids. Yeah. Well, I know a few things about fucking people. OK. And they do this shit and they think it's innocent. They think it's fucking, you know, it won't matter this time. But that kid never fucking forgets, bro. It's like when, you know, like, you know, all my friends with kids are like, like they always want to see the cars and shit, right? And they'll always tell me like ahead of time, they're like, dude, don't tell them you're going to give them a ride because they won't shut the fuck up about it for fucking the next year to the parent. Oh, yeah. You know, of course, I do tell them that, you know, but I got it. Yeah. Yeah. But, you know, at the end of the day, man, like, we got to remember like kids are not stupid and they remember and certain things stick. And like if I'm, you know, in my mid 40s and I'm remembering a lesson about my dad not allowing me to quit, that should be fucking evidence that those things stick. You know what I mean? And. I don't know. I just think, you know, we've gone through 20 years of bad parenting strategy where, you know, we give trophies out for participation. We reward mediocrity. We we console losing in the improper way. Losing is OK. But it's not about, oh, little Tommy, it's OK. You lost. No, it's like, OK, well, next time we're going to fucking win. What did you learn from this? Right. How do we do? You know, what could you have done better? Right. And, you know, not a lot of and to be fair, not a lot of parents even know this because they were brought up in that cycle. And they're not they're they're thinking they're being nice or they're being like a good parent like their mom or dad was. And they don't know what they don't know. You know what I mean? Absolutely. And and that's a that's actually the motivation behind that. As funny as it is, the motivation behind the Otis and Charlie books because these are books that are written with the idea for parents who may have not gotten the life that they wanted or maybe didn't learn these things so they don't know how to teach them to teach their kids these things together. Right. It's a tool. And and yeah, man, it's. You know, we got to break out of this cycle. If we really want to create generations of excellent people, we have to break out of this cycle of fucking soft parenting and being their buddy and, you know, letting them off the hook of shit that they should follow through on. And, you know, that soft parenting strategy where what we've had in place for the last 20 years. I mean, the evidence is the evidence, dude. You know what I'm saying? So like competitions are real thing like it's not a made up thing. And we can say, oh, life's not a competition. We can say that all we want. It sounds nice. It's not reality. You have to compete. You have to compete in the workforce. You have to compete in other areas. You got to compete for your future spouse. Like there's all these things that kids are not taught and lied to because parents have bought into these strategies that just don't work, man. And, you know, I feel fortunate enough that I grew up in a time where, you know, not only was that not the culture, but I had the opposite of parents. Is that right? It wasn't just my dad. It was my parents. It was everything. And yeah, dude. So I love it. Yeah, man. I mean, I just want motherfuckers to win. And like I know they can. So it pisses me off when they fucking don't even try. I love it, dude. I love it, man. Well, hell, yeah. Yeah, we got three more good ones. Yeah, all right. Let's make it work. Yeah, let's make it work. Guys, Andy, question number one. Andy, after Big Fall, how do you handle doubt? I grew fast, made mistakes, crashed, sold my Mercedes and Rolex and kept going. I rebuilt stronger, minceley, but still stabilizing. After 11 years, hitting bottom still shakes me. How do you stay confident? Well, first of all, having to sell a watch in a car is not losing. OK, that's called the ebbs and flows of going out and doing something that's difficult. All right. The truth of the matter is you probably weren't ready for those things and you weren't in position to get them. So to see that as a failure is not really a failure. It should be a lesson. As far as dealing with the doubt when things happen, that's a simple mental reframe. OK. It's like what we say all the time, dude, it's not that you're a loser. It's that you're losing. And that doesn't that doesn't that's not your identity. Yeah, because you fell right. Like think about the first time you rode a bike, bro, and you fucking fell over. Like. Was that a loss or was that a lesson? Right. And as we grow and as we become older, we start to like attach more value to the losses than what they should actually be because people are watching and we're embarrassed and things happen and nobody likes looking stupid. And so as we we start to move through life, we we we try to protect ourselves from that embarrassment and that failure more and more and more because we're trying to win the approval of people that we shouldn't. Right. We should be trying to win the approval of the future version of us that is five, 10, 20 years down the road. And so like when you have a stumble, I'm not even going to call it a failure. Like when you have a stumble, you have to realize that that's completely normal. Everybody goes through it. Fuck, dude. You know, every single person that runs that's worldwide. You know, recognize Donald Trump, Dana White, like all these fucking great entrepreneurs, these guys got stories where they were 40, 50, 60 million dollars in debt or in Trump's case, billions of dollars in debt. And then they pulled out of it and fucking, you know, became what they are now that you recognize them as. And had they said, oh, I fucking lost and I'm have doubt like what they have been who they are today. No. So they had the attitude at very early and understood the perspective frame properly. OK, that didn't work. Now what will work? That is the proper perspective. And it's not about losing. It's about lessons. And so, you know, if people would just adjust their frame from, you know, oh, man, I took this big loss or I hit rock. Listen, bro, you ain't a rock bottom. I'm going to tell you that right now. It can get a lot fucking worse. OK, like you are not at rock bottom. That's a bullshit statement. It's not even true. And you're over here telling yourself that. And what do you think your subconscious starts to believe when you tell yourself that you're at rock bottom and things aren't going and I'm a loser and they're going to your fucking actions are going to back that up. You're going to behave like a loser. You're going to look like a loser. You're going to stand like a loser. You're going to talk like a loser. And because of that, you'll be a loser. And if you had just kept your posture and understood that this was a normal part of the process and continue to act like a bad motherfucker that's going to win no matter what, shit would turn around. Right. So, yeah, I do understand that these difficult times happen. And I do understand that naturally there's some doubt that creeps into your mind. But you have to have the awareness to recognize that the reason that's creeping into your mind is because you haven't set the frame up to understand that losing is part of the fucking recipe. In fact, it's the most valuable part of the recipe because that's where all the lessons are. And so if you go through life, you know, trying to avoid the losses or trying to protect yourself from the losses, you can never learn anything that allows you to fucking win. So you have to adjust and understand that whatever it is you just went through, whatever just happened, those were very valuable lessons that you paid for. You paid for them in time. You paid for them in money. And you should look at it no different than what somebody who's a doctor looks at their education. OK, entrepreneurship education does not come from school. OK, it comes from doing. And the tuition that you're going to pay comes in the losses that come along the way that are actually the lessons that equip you. So it's really no different than school. You pay money, you learn shit and entrepreneurship. You make a mistake, you pay money, you learn shit. But if you refuse to learn shit and then you tell yourself, oh, man, maybe I'm just not cut out for this. You're not understanding what the fucking game is. The game is very simple. We operate on a 24 hour game. If you can win today, no matter what, no matter what the fuck is going on and you start stacking those wins along the way, winning long term is inevitable. And if you stumble and you're in the hole, it's no different. You just continue to fucking execute, execute, execute, execute, stack those wins and then somewhere along the line and the line being time. Things will begin to materialize again. This is not magic, bro. Nobody's destined to be a loser. Nobody's destined to stay knocked the fuck down. That's a decision. That's a decision that people make because it's embarrassing and they don't want to get embarrassed again. When in reality, bro, embarrassment is part of the price of mission to success. If you can't tolerate being embarrassed when bad things happen, then you don't have what it takes, bro. You just don't. That's that's a requirement. There's lots of things that have happened to me over the last 27 years that we're very public, that we're very embarrassing, that I had to pick myself back up and say, you know what, bro, you're still a bad motherfucker. Just keep going and you keep going and that's that. Yeah, I want to talk. I want to hit on something there because I feel like there's an awareness piece here too, right? Like most people when a quote unquote loss happened, they're like surprised by it. Right. When in reality, like if you just got to look back a little bit, it's not like this lost and come out of fucking nowhere. Oh yeah. You know, that's a whole other thing. Yeah, bro. You're not paying attention. Yeah, that's correct. If you want to know why your life looks the way it does, if you want to know why you're losing right now, all you got to do is go back to look to the last 90 days of your life. What the fuck did you do for the last 90 days? Sometimes it's, you know, 180 days. OK, for bigger things like if you let's say you have a mature business is doing very well and then all of a sudden, you know, quote unquote, all the sudden in tanks, right? That's not all the sudden that started back 180 days ago when you decided not to go to the critical meetings. When you decided not to put your inputs in, when you decided not to do the things that you were doing that got you to that fucking point and not just to do them, but to do them better. So you start to gradually slide and gradually slide. It feels like nothing's happening until the fucking damn breaks. And then you're like, all of a sudden, you know, my life crumbled. No, it fucking didn't. They were life crumbled because you lack urgency to pay attention to what's going on in front of you. And you lost urgency because you got comfortable and you're you slid down the fucking hill and everybody knows that's true, but nobody wants to take accountability for it. All you got to do is say, you know what, I fucked up. I got a little too comfortable. I stopped paying attention. But you know what, that stops right now and you start moving again. It's very simple, bro. That happens to everyone, by the way. The first time you start making money and the first time you like, like start feeling like you're successful, it is very natural for people to get comfortable because they've never had it before. And they don't understand, you know, just because you have it now, it doesn't mean you're going to have it in 90 days or 100 days or a thousand days because the person who created the situation you were in now, you are no longer that person. The reality that you live in currently, when you look around and you look at your car and you look at your house and you look at your bank account, you look at all this shit, that was created by someone in the past. Right. Today, you are not that person, but that also works for good or bad. Okay. So if things are shitty and you want to change, you don't have to sit here and label yourself, oh, I'm a loser or I'm a, I'm a bum or I'm a this or I'm a that. And everybody was right. No, you're going to make them right by quitting, but let's realize this. You can choose to be a different person right now. And it's just going to take some time for the real world to catch the fuck up. Okay. So this, this, this is not hard to understand. It's just hard to do. And a lot of people, you know, they, they aren't willing to put themselves out there more than once. They aren't willing to get kicked in the fucking nuts more than once. And the most successful people don't give a shit how much they get kicked in the nuts. In fact, once you get to a certain level, you start to like it. You're like, fucking bring it on, bitch. I can handle this shit. Right. And that's the attitude that you have. So, um, yeah, man, I mean, look, you're fucked up. What'd you learn tomorrow? You pick it up, fuck up, and you start moving from wherever you are back towards where you want to go. It's that simple, dude. I love it, dude. I love it. Guys, any question? Number two. Oh, Andy, I have used situations over the last few years to justify my complacency. No one's coming to save me, as you always say. I'm currently on day 51 of 75 heart, which is giving me massive refocus. How do you stay focused with all these things that seem like setbacks though? How do you stay committed, I guess, to the plan and avoid getting back to that level of complacency? You just don't go back. You're just locking in your brain of how your life was when you were like that. And you don't go back. This is why we talk about after 75 heart, you know, you can really tell who did 75 heart the right way by how they react on day 76. If on day 76, they got a big cake and they go out and have a big meal and they fucking go and they go celebrate the old way and drink and all this shit. You know, they didn't do it right because if they had done it right, they'd be so fucking afraid of becoming who they were pre 75. They wouldn't do that. They would say, OK, I don't want to lose this, bro. I got and this is why, you know, the people who really get it and the people who do it right tend to roll right into phase one afterwards because they want to lock that bitch in, right? And that's also why there's a required 30 day break between phase one and two because you need to understand that this is something that diminishes. This is something that is perishable. This is something that goes away. And then if you want to get it back, you have to start following the things that you were doing to feel good. And this doesn't necessarily mean 75 hard, but it means in life. OK, when things are good, they're good. When you're on it, you're on it. When you have momentum, you created it. When you have discipline, you cultivated it. But if you don't practice that shit and you just try to, you know, float through and you think you got it good enough and you're going to get smacked in the fucking mouth, OK, and that's what the break is about. It's about learning that, no, you haven't changed yet, motherfucker. You're just doing the actions of a successful person and it hasn't locked in and you start to understand, OK. This is a perishable skill that I have to stay on top of. And that's where the change starts to happen mentally and real way because you're like, oh, this can go away. Right. And that's the point. It can go away. It's a perishable skill. So, yeah, man, it's it's it's very simple. Keep doing the things that work and don't do the things that the old fat broke piece of shit you used to do. Very simple. Yeah, I feel like if people truly understood how important keeping the momentum going was, dude, they do. They do understand it. The ones who do it right understand it. Yeah. The ones who don't do it and just want to say they did it. They're the ones that it never catches, you know, like, bro. And that's hard to get fucking going, bro. It's not that hard. It's not that hard. It takes it takes. It takes 12 to, you know, 30 days of force, depending on where you are to start to catch the momentum again, and then you're right back where you were, you know, and that's not a lot of time, you know, and most people think that momentum is a is a magical force that they just catch out of thin air. It's not something that you create and you create through force. And it's having. Aware conversations with your internal voice, your boss voice or your bitch voice and which one you're listening to. And in the beginning, it's going to be your bitch voice, your bitch voice will say, this is fucking hard. I don't feel like doing this. This this is pointless. Come on, you know, I got no other shit to do. Right, right, you know, and you have to like consciously and in a very aware fashion. Intentionally say, shut the fuck up. We're doing it anyway. And as you do that more and more and more and more and you you start to consciously squash that, it becomes part of your subconscious and it starts to happen automatically. But if you're not careful, one or two or three compromises can lead you right back down the path. OK, so it's being aware of your internal dialogue. And a lot of people have a hard time with that, right? Like they interpret. I don't feel it like it as something that they just don't feel when in reality they have their weak version of themselves telling them in their brain, hey, man, we're tired. Hey, dude, you know, you worked hard today. You know what? It's not that important. You could take a day off. You could miss this workout. You could miss this meal. You could do this thing. Hey, live a little. You know, like these are the things that our bitch voice tells us. And guess what? Our bitch voice is the best motherfucking salesman on the planet, which is why most people are very dissatisfied with their lives. So you have to consciously, in the beginning, overcome that and force the winds day by day by day until it starts to quiet down and your boss voice starts to take over. And when that starts to take over, now you've got momentum. And when you have momentum and you really value momentum, real championship people, the greatest people on the planet will fucking do anything to keep it because they don't want us to have to start it up again. But the reality is it's not that hard. It's just a few weeks of you actively having that conversation with yourself where you hear this voice saying, Hey, you know, you know, you didn't eat all day and you're starving and, you know, pizza's OK. You know what I'm saying? We worked out real hard. You need the extra calories. Right. Exactly. Like all this shit is lies, bro. It's all lies. It's no different than when we used to watch cartoons and there'd be a little angel on one side, a little devil on the other side, that little devil on the other side's got the natural, stronger voice because he speaks to you from a place of instant gratification. Whereas the angel voice, the boss voice, that speaks to what you really want. And so you have to stop listening to the now and start acting like you are the person who you are trying to become. And then magically you become it. Yeah. Yeah. You said that your bitch voice is the greatest salesman. Oh, they were the very best. I mean, my bitch voice still kicks in. It knows exactly what to fucking say. You know what I'm saying? Like it's it's and I'm a pretty damn good salesman. So like my shit is fucking hard to overcome sometimes, you know. But at the end of the day, the more you practice it and the longer you practice it, and I mean, in years, it becomes ingrained in you and your standards reset and your new best becomes your acceptable minimum. And you continue to progress and continue to progress and continue to progress. And every time you set that new minimum, now that's your zero, right? And, you know, with like people who are financially responsible, they use this principle in their their asset management, their cash management, right? Like zero is not zero for rich people. Zero for rich people might be a hundred million dollars. I am not fucking going below that. And they start to see that as a zero when they get close to it. They start fucking hammering, right? It might be a hundred thousand, whatever. It might be fucking one thousand. It doesn't matter. But the zero becomes the minimum acceptable standard, even though it might be the best place you've ever been. And then you build from there again. And that process repeats itself over and over and over and over again until the standard is so high that everybody looks at you and they're like, how the fuck does Michael Jordan do the shit that he does? Well, I mean, dude, he rebuilt that standard on top of each other over and over and over and over again over the course of his life. And now the motherfucker is good at everything he does because the principles of winning in basketball are the same principles at winning at NASCAR and the same principles at winning a business and the same principles at winning at sport fishing. He knows how to fucking win. OK. And because it's not that it's not that complicated. It's very simple. Good, I love it, man. Uh, I got one final question for you. Guys, any question number three? Andy, I have always had a problem with accepting any praise or congratulations for my accomplishments. Am I being too humble, even though I can't help it? Or should I be OK with it? I'm 19 years old and I don't know who else. How do you be OK with accepting praise and congratulations after some accomplishments? Well, we talked about this for the last couple of weeks on the show. OK, it's about not reading your reading too much into your news clippings. You know, if you do bad and the world says you suck, you don't attach any value to it. You're like, I'm fucked them. I'm fucking do I'm going to continue down the path like we just talked. If you win, you hit a home run. It's OK. Thank you very much. But you don't take it to heart. You know what I mean? And, you know, that's something that if we're being honest, I sort of struggle with, but I'm not mad that I struggle with it because it keeps me moving. I don't necessarily think that's a bad thing. I think what is a bad thing, though, is what affects most people, which they get told one time or they win one award or they do one thing or they won the MVP in fucking high school and this shit becomes their life accomplishment that they always talk about and attach their value to. And real champions don't attach their value to winning or losing. They just follow the process down the road and whatever happens, happens. And also, if we're being real, you know, you know, there's a saying, you know, great leaders give the credit and take responsibility. So, you know, for me and this is very real, this is not this is not just hypothetical for me. I run organizations that are very big. I'm not the one waiting on the customer anymore. I'm not the one fucking going out and doing the promos anymore. I'm not the one formulating the products. I'm not I'm not the one. So when people say, oh, congratulations, it is a real thing for me to say, well, no, I'm surrounded by great people. You know what I mean? Yeah. And and which, you know, that's what that, you know, I wouldn't say I'm a great leader, but. I've done some things and I feel like I have a long way to go. I think most people are sitting in my space. I'm a fucking great leader, but the reality is, is like. You know, it's a lifelong process. So how can you say you're great at it? You know what I mean? So I don't actually think that that's a real problem, dude. I think that's a really good thing. I think that it's important to acknowledge what you did right, but you're not going to attach your emotions to it. Right. Like when you did a good job, you could acknowledge it. OK, to say. Yeah. OK, I did good. But like reality is, is that, you know, what I learned there, how did I do good? What actions did I take? It's not you. It's the result of the actions. And we remove ourselves from the ego attachment of the process and realize that our outcomes are determined by our actions. There is no reason or way that you could you could also believe that it's you. Does that make sense? Absolutely. So it's the process. It's the actions. And that's actually the true definition of humility, because you understand that if someone else had taken the same actions that you took, they could produce the same outcome. It's the problem becomes is that when you take actions that anybody could have taken and all of a sudden you think you're king of the fucking world. Right. OK. Right. And that's not the case. And that's where people start to start to buy into the hype and believe it's them. And, you know, and then we see the decline. We see this all the time, dude. How many people go up and come back down? OK. And usually people who are like we talked about in the first question, very successful. They've had to go through a couple ups and downs to actually learn this. And this is also why and, you know, you may be in a position where you don't know many successful people, but I could tell you, I know a lot of them and I know a lot of the ones that you guys know and see as successful in society. And I'm going to tell you real shit. They're fucking humble, bro. These people know what they don't fucking know. And they also know that they are very fortunate to be in the situation and they were fortunate to take the actions and make the right decisions. And they understand that they are the product of their actions, not the product of their superiority. Right. And, you know, that's that's what it is, man. It's not attaching your emotions to the good or the bad. But understanding that your outcomes are the natural effect of the actions that you take. And if you if you're honest with yourself about that, then the ego should never become a part of it. Right. So you don't, you know, you don't fucking there's no emotion to it. I guess if that's if that makes sense. I think I think the problem a lot of people have is because it's hard to balance that, right? And like not being appreciative or grateful for the shit they've done. Right. Because we see these people like you either got people that they're like they're still wearing the fucking varsity letterment. Yeah, of course. You know what I'm saying? But it's OK. But how do I. But then they can't figure out why the fuck they're a total dork now and they were the coolest shit ever back then. It's like, well, because no one cares about that anymore. It's in the past. Right. And by the way, life is long. Right. OK, so just because you won when you're 17 years old doesn't mean you're going to win when you're 27 or 37. And the same goes the other way, just because you lost at 17 or 27 or 37. Bro, at 36 years old, that's 350 fucking pounds. It's going to be 10 years since I lost 110 pounds and literally put our company on the fucking path of what it does today through my own actions. OK. And that's a big accomplishment. But also I'm very aware that if I don't continue to do things that I do, I'm going to go right back and be in that fat fuck. That's right. You know what I'm saying? It could be you looking at different. I'm not I'm not I'm not by any means under the assumption that I am immune from going back to who I was before. Like I'm fucking terrified of that and that scares the shit out of me. And that's why I know and can everybody knows who's actually completed 75 hard, who the fuck actually does it and who doesn't? Because if you really do it, you're fucking terrified of going back to where the fuck you were and you don't stuff your face with motherfucking cake and ice cream for two weeks celebrating, right? Because you don't want to go back to that shit. Yeah, bro. So let's give give something to the young guys out there. OK, like you do a win. How you won something. Cool. How long how long should this last? 24 hours. That's it. Yeah. 24 hour, 24 hours, 24 hour rule on winning. When you win, you celebrate for 24 hours. Then it's back to work. Should I if you look at the greatest people, the biggest winners, the people who win over. The biggest winners are not necessarily the biggest winners in terms of finances. They're people who whatever craft they're in, they are great because they consistently win. And one of my favorite winners is Nick Saban. OK, one of my other favorite winners is Bill Belichick. All right. When he was in New England. It might be different now for him, but, you know, these guys will win the fucking Super Bowl or win the national championship. They go up on the podium and they say, OK, what do you think of the game? And they're like, well, we did this and this and this wrong. We got to work on this and this and this. We're going to get back to work tomorrow. Yeah, like for the next year, it's like. And when you first hear that, you're like, what the fuck are they talking about? It's crazy. But that's just the cloth that these dudes are cut from. Or it's they understand very much so what it takes to win. And they understand Nick Saban is under. I promised I never even met him. And I promise you, I promise you, if you get him in closed doors, he knows that it's not that Nick Saban won all this shit. Nick Saban is the greatest. Nick Saban is considered to be the greatest because he did this and this and this and this and this in his processes and he never broke from those processes. And so, you know, yeah, you don't ever get to stand at the top of mountain and say, I'm the greatest. But if you continue to win, everybody else does it for you. That's right. You know what I'm saying? So like, you know, and I think people are so in a rush to get credit, you know. And the credit doesn't mean shit, bro. It's it's what you're producing. It's how you feel about yourself. And so, for example, you know, when you have a big win, like you asked the question, you know, you're a young guy, you got your first big win, your first big bonus or whatever it is, whatever it is for you. Yeah, whatever that is, you have to stop and you have to say, OK, I'm not great. The actions I took were very good. How can I improve those? What did I learn? Because you can learn a lot from winning, but you can learn a lot more from losing. All right. So to reapply that to losing to, right? Like, same thing. You have a big loss or you have a little. Yeah, what appears to be a big loss. It's the same thing, bro. That's the thing. You cannot fucking get wrapped up in what everybody else is saying about your fuck, dude, a fucking week ago when we launched the motherfucking app, the first day I got fucking destroyed on the Internet by two days in, everybody else was like, holy shit, this is awesome. Right. So I had to fucking, you know, be patient and let people see. And when they saw, they were like, holy shit. Right. Right. So like, dude, we cannot put. And by the way, just for example, because it's real, I'm not listening to everything they're saying. I'm still running my game plan that I've designed out over the next number of years for this project. OK, just because people were excited now, doesn't mean that I abandoned the project and say, oh, fucking we had a home run. No, dude, we're going to see this bitch through. And we're going to fucking not fumble the ball. And we're going to run this score up. We're going to score a thousand motherfucking points, bro. We're not. This isn't the win. That's just an indication that we're moving the right direction. OK, so. And that goes for anything. So, you know. But that takes time to develop if you don't have someone that's making you aware of it. Right. Like, if you're listening to what I'm saying and you're this young man who's 19 years old and you literally comprehend what I say and you you you put it into action, you will avoid a lot of the losses that you're going to have to take in order to figure this out. OK. But I'm going to tell you, this is real shit. I don't give a fuck how big you're winning right now. I don't care how much money you're making. I don't care what game you want. I don't care what awards you want. I don't care what the world's saying about you. That's good. Here's the reality. If you don't continue to execute, it will go away. And that is the problem. People get their first way. They're like, fuck, I'm the fucking champion. I'm the best, bro. You know how many motherfuckers were my number one salesperson that ended up getting fired because they were they gave an they got an award and they're like, I'm number one. And then next month, they're number two. And then six months, they're number 47. And then eight months, they're fucking fired. Yeah, but I was number one. Yeah, I don't give a fuck about number what you were. Nobody does. Nobody gives a fuck what you used to be. They only care about what you're doing now. That's it. That's the way of the world. Is it fair fucking? I don't know. Is it real? Yes. So we're not here to talk about what's fair or how it should be. We're talking about how the fuck it is and how the fuck it is is this. No one gives a shit about what you did in the past. No one cares what you want. No one cares how much money you made. No one cares anything. They only care about what you're doing now. And so should you. OK, so that's the game, bro. No one gives a shit about the medals, the trophies, the this, the that, the this. Unless you've won your whole career. And then people will say and then you quit, right? Or you retire or whatever. And then people will say that man was great or that that woman was great. And what they did. But we how many times do we see this in anything? OK, and I got another point about leadership that attaches this in a second. But we see this in sports, bro. We see someone win the Cy Young or win the World Cup or have the overtime goal. And like, bro, they just kind of fade away. So this even professionals are not immune to this fucking ego shit. OK, what was the football player's name that fucking will have the big contract that took a shirt off and ran down the field? A.B. Oh, yeah, you don't remember his motherfucking name. That's right. That's right. You get what I'm saying? That's right. No one fucking gives a shit, bro. It's what you're doing now. And and from a leadership standpoint, this is a very, you know, switching gears here, but this is very important for you leaders to understand is that too much praise will ruin someone. OK, like it's expected of you to fucking win. OK, so if you if they win and you act like it's fucking the most greatest thing in the world, you're probably ruining that person. OK, a better way to do it is to say, hey, you did a great job. I'm real proud of you, but we got a lot of work to do. Let's work on this and this and this. That's how you communicate congratulations to people who do well in your organization. It's not. Yeah. And are there times we're going to get a little more excited than others? For sure. Are there times where you probably poured it on a little too much? Yeah. But be aware of those times and then follow it back up, you know, a day or two later and say, hey, I know you fucking won that shit, but you know how many motherfuckers I've had here win that shit and then wash the fuck out? A lot. Yeah. Don't be that motherfucker. OK, it's time to get back to work because we can build off this foundation and you could become the greatest motherfucker what you do ever. But if you fucking slip, bro, you be one of these people that no one remembers their motherfucking name. You see what I'm saying? Absolutely. You know, like that, like, dude, I had a hard time remembering that guy's name. The A.B. guy. Yeah. You know, you know, he might even fucking listen to the show. I don't know. But like, you know, you fucked yourself, bro. You're irrelevant. You might have a social media presence. You might say wild shit, but I got news for you saying wild shit on the Internet. Ain't greatness. Winning is greatness. It's fucking real, bro. That's real. Guys, Andy, do that. Hey, that's the hell of a way to start a Monday. Yeah, I'm with the dude. Yeah, they're selling this fucking case of beer. It's Friday afternoon. You know what time it is, 30. All right. He's earned it, though. You had a hard week. Fucking moving week. Oh, yeah. That's all this stuff. A move beer tastes good after moving week. It's a. But yeah, reward. Yeah, man, that's that it's earned. That's correct. But, uh, yeah, dude, I mean, look. That's the game. No one gives a fuck. OK, and you shouldn't either. You should worry about what you're doing today, what you're doing tomorrow, what you're doing the next day. And those are the things that that that are going to create the momentum and create the stack for you to produce the life that you're trying. And if you get caught up in, you know, I'm the greatest around the. Bro, you are an inch away from being in the fucking dirt. And you just don't see it yet. I love it, dude. I love it, man. Guys, Andy, that was three. Yep. Three and a half. Three and a half. Three and a half. All right. Three and a half. Soft. Three and three quarters. It's a little cold out. As a reminder, guys, we will be CTI live tonight on YouTube. Next. And then the last thing is, if you're looking to get into operator standard or even thinking about it, you should fucking do it. And I'm going to tell you this, it's going to close at midnight tonight. If you don't get in, I can promise you you're going to fucking have major FOMO because motherfuckers are already killing it in there. And if you want to kill it over this next year, it's going to be a long time for us to open that up again. So I would highly recommend you go to Andy for solid.com forward slash MFC. And get your shit together because this shit is going to change the motherfucking world. All right. Don't be a hoe. Shut the show.