The Money Mondays

Why So Many Millionaire Athletes Lose Everything (and How to Avoid It) 🏋️‍♂️ EP145

17 min
Oct 27, 20257 months ago
Listen to Episode
Summary

Chip Paucek, CEO and co-founder of Pro Athlete Community (PAC), discusses why professional athletes often struggle financially after retirement and how his organization helps them transition to successful second careers through education, mentoring, and community support.

Insights
  • 85% bankruptcy statistic among retired NFL athletes is driven by sudden loss of identity and income combined with poor financial literacy and toxic relationships rather than spending alone
  • Elite athletes possess transferable skills (grit, resilience, drive) that apply to entrepreneurship and professional careers but need exposure to new opportunities and mentorship
  • Community and trust-based models are more effective than transactional relationships for helping athletes navigate career transitions and financial decisions
  • Athletes face unique psychological challenges transitioning from 80,000-person stadiums to civilian life, requiring structured support systems and purpose-driven activities
  • Diversified investment education (real estate, stocks, crypto, startups) combined with overhead reduction through quality relationships is critical for long-term wealth building
Trends
Rise of athlete-focused professional networks and communities mirroring traditional executive organizations like YPOGrowing emphasis on financial literacy and investment education for high-income earners facing sudden income lossAthlete-to-CEO mentorship programs becoming mainstream networking and business development channelsExpansion of athlete personal brands and social media influence into brand partnerships and activationsInternational growth of athlete communities beyond English-speaking markets (Madrid, Dubai chapters mentioned)Athlete foundations and nonprofit work becoming primary career paths for retired professionalsCorporate interest in athlete partnerships for brand activations and marketing campaignsFocus on psychological transition support and identity reconstruction for career-ending athletes
Topics
Professional athlete financial literacy and wealth managementCareer transition planning for retiring athletesOverhead reduction and relationship management for high-income earnersReal estate investing and triple net lease structuresStartup entrepreneurship and venture investingCryptocurrency and alternative investmentsNonprofit foundation structuring and charitable givingExecutive mentorship and networking communitiesPersonal brand monetization and social media partnershipsIdentity and purpose development post-careerPsychological resilience and career reinventionDiversity in investment strategiesCommunity-based learning and peer educationBrand activation and influencer partnershipsInternational expansion of professional networks
Companies
Pro Athlete Community (PAC)
Chip Paucek's primary organization providing education, mentoring, and networking for professional athletes transitio...
Two You
Chip Paucek's previous company, one of the world's largest online education platforms that he took public and grew to...
Optimal Performance
Company founded by Julius Thomas (former NFL player) offering high-performance coaching services for athletes and exe...
Goldman Sachs
Financial services firm where PAC member Justin Tuck transitioned to after leaving professional football.
Zeta Global
Marketing technology company whose CEO David Seinberg is mentioned as active PAC supporter and mentor to athletes.
Cameo
Platform partnering with PAC through 'PAC Fluence' to enable brands to activate 500+ athletes for social media campai...
Chipotle
Example brand used to illustrate triple net real estate investment opportunities for athletes and investors.
People
Chip Paucek
CEO and co-founder of Pro Athlete Community; former CEO of Two You; primary guest discussing athlete financial challe...
Julius Thomas
Former NFL tight end (caught touchdowns from Peyton Manning) with doctorate in psychology; leads PAC athlete transiti...
Justin Tuck
Former NFL player and PAC member who transitioned to successful career at Goldman Sachs after professional football.
Antoine Bathay
Former NFL safety and PAC member who founded a recreation center in Norfolk, Virginia as his primary post-career focus.
Latavius Murray
Former NFL running back with 12-year career longevity; built significant community presence in Syracuse, New York thr...
David Seinberg
CEO of Zeta Global; active PAC supporter and mentor to professional athletes in the community.
CJ Watson
Professional athlete mentioned as example of athlete whose presence attracts Fortune 500 company executives at confer...
Shane Badiay
Professional athlete mentioned as example of athlete whose presence attracts Fortune 500 company executives at confer...
Quotes
"Pro sports will be, if done properly, pro sports is not your last meal. It's your first meal. There's a lot ahead."
Julius Thomas (referenced by Chip Paucek)Mid-episode
"They actually won because of grit, rigor, drive resilience and they just need exposure to new opportunities."
Chip PaucekEarly episode
"If you invest in yourself, you cultivate meaningful relationships. If you do those two things, you elevate your life in those around you."
Chip PaucekMid-episode
"The durable mode of PAC is trust. I think they've been big believers as a startup language, durable mode."
Chip PaucekLate episode
"How much does money matter? Purpose matters more."
Chip PaucekCharity discussion
Full Transcript
Ladies and gentlemen, welcome to the Money Monday's podcast where normally I'm inside of an RV motorhome but today I'm at the Zeta Global Live Conference where we have over 2,000 CMOs and CEOs downstairs for different brands and executives. One of them is sitting right across the table from me. So I want to make these special edition episodes. Normally these podcasts are around 30 to 40 minutes. These episodes are only 20 to 25 minutes because we're trying to go back to back to back and there's a live event going downstairs so the speakers, like my next guest, need to go over to get speaking on stage. As you guys know, we cover three core topics. How to make money, how to invest money, how to give away the charity. This gentleman has not only done it himself, he's inspired thousands of athletes and executives to do the same thing out into the world. So without further ado, Chip, if you can give us a quick two minute bio, straight to the money. Sure, great to be here. Chip House Act, co-founder of CEO, pro-athlete community. It's like YPO for pro athletes. So it's education and mentoring for pro athletes to help unlock their long term future. They're incredibly elite people that candidly did not actually win because of their athletic ability. I know that sounds crazy. You think, no, they're pro athletes. They actually won because of grit, rigor, drive resilience and they just need exposure to new opportunities. And when they get done playing, if they're going the right direction, it's amazing what they can accomplish. So, started it three years ago. The company that I started before that, when I was thirty, I'm fifty four now, when I was thirty seven, I started a company called Two You. One of the biggest online education companies in the world, so I took a public, got it to close to a billion in revenue, it was a public CEO for ten years. So left to do this, and I really think long term, this will be the most important thing that I do in my career. Wow. Why is it important for athletes to come together to learn? We have obviously heard that, you know, the statistic that 85% of NFL athletes end up going bankrupt within five years of losing the league, leaving the league. Whether that number is 74%, 92%, who knows the actual number? Let's just use that as a general number. That's staggering. Even if it was twenty thirty percent, that would be staggering and sad. Talk us through why you decide to do it and why it's important for athletes to consider joining groups like this. You know, the community of people we serve, they're remarkable and people don't understand how challenging the setup is for them. So when people hear the story of pro athlete community, they tend to think of that ESPN show 30 for 30 broke, where it's like, oh, these guys made so much money and then they lose their money. The challenge of being a pro athlete, like you're so good at this particular thing, whether it's football or basketball or soccer, you name the sport, and you got really, really, really good at it at an early age, and you get into a lane. And at a very young age, when you're done playing, people tell you at 31, you're retired. What is that? That's crazy. I'm 54. You're done. Right, you're ready to rock. Exactly. But what's interesting is while they're playing, they also get judged pretty severely for doing anything that isn't that sport. People say, oh, you're not serious. So if you're playing football and you're caught doing some real estate, you're not serious about football, it makes no sense. There's really nothing else in the world like it. So they're on a stage that is 80,000 people screaming their name coming out of their tunnel. They're judged pretty severely for every little move. And then, when they're done playing, the phone stops ringing. And so bringing together pro athletes who've had a shared experience in this elite fashion and giving them exposure to new opportunities, one of the people that's here with me today is unbelievably successful. Tied-N named Julius Thomas, caught a bunch of touchdown passes from paint manning. JT got his doctorate in psychology when he was done playing. And he leads a lot of the work at PAC related to athlete transition. It's a really challenging moment for these pros and for their families because you go from this massive sort of 80,000 people screaming your name coming out of the tunnel to the phone not ringing. You're very young. And what JT would tell you is pro sports will be, if done properly, pro sports is not your last meal. It's your first meal. There's a lot ahead. And so you look at somebody like Julius, he now has a company called Optimal Performance that's all about high performance coaching. And that's the lane he's now in, but he's doing incredibly well. And so helping these guys and gals, we have a ton of women in PAC also, actually achieve a wonderful long-term future. At this stage of my life, I feel blessed to be doing something where I'm really making a difference. It's also wild to see what happens when you apply that sort of rigor that they have to this, whatever the new thing is. Being comfortable, being uncomfortable is something that we spend a lot of time talking about at PAC because, as I said, they got so good at their sport. It's like that they weren't just the best athlete in their hometown. They were the best athlete in their state. It's crazy. 1% to 1% to 1% to 1%. And so giving them the push to go into whether it be non-profit, go get a great job. The other thing is I have a bunch of founders that come to PAC. Some guys, some of the people like Julius are going to found companies. Some people are going to get out and just go get a great job. I mean, PAC member Justin Tuck, great example. He left the league. Now he's a Goldman Sachs. He's doing really well at Goldman Sachs. Giving them whatever that inspiration is part of our job. And the fact that there was no YPO for pro sports kind of blew my mind. So we think we're on to something pretty big. We're getting close to 2,000 pros right now. 2,000. Yeah. So if there's a pro listening or someone that's friends or cousins or sons or daughters of a pro, how did they go sign up? How did they become a part of your world? So if you go to proathletecommunity.com, you can apply. We verify you as a pro and then you're in. I'm very proud to tell you that I'm proud to be the CEO of this company, but I'm not a member. My COO played for five NFL teams. He was a very successful safety. He's a member. You have to be a pro athlete to be in PAC. Now I bring in a bunch of CEOs to do mentoring. So we've got an incredible event in March where we have something called the pros and CEOs, golf invitational. And bringing together great CEOs and pro athletes. It's a remarkable opportunity for networking both directions. The CEOs and the founders are super excited to be involved with the athletes and vice versa. So we formed a lot of great mentoring relationships, including David Seinberg from dead of global who's been super active inside of PAC. How are we met? Yeah, exactly. So David's been a big supporter of PAC and we really, really appreciate it. So on the investing side, why is it important for athletes and people in general to learn about investing, whether it's real estate, stock market, crypto currency, angel investing? There's so many options. Why is it important for them to learn about it? Well, I mean, at the end of the day, everything's about education. You never stop learning. And there are so many different options for investing your money. It's been fascinating for me because this is my fourth startup. And what I tell the players is, my lane was startups. And I would tell you, it's a really tough lane. Like startups take forever. Many of them don't work. Most startups fail. And so you might be 10 years into your journey. Now, my first company, I started when I was 21 and I ran it for 10 years and we produced a PBS television show and gave a bunch of really famous people their first acting job. And the show did well, but the business was really hard. So we were selling DVDs at the time. It's all pre-internet. We sold 5 million DVDs, but ultimately that company, when I sold it, I sold it for a bag of magic beans. I didn't have the experience that I end up having it to you where I took a public and it got really big. The reason I go there is that lane of startups is something that is very comfortable to me. But as I've gone through pack, I personally have broadened my horizons in terms of my own investment strategies because I'm being educated by a bunch of experts on things like triple net real estate. I never realized there was such a thing that you could pass an empty lot in your hometown and pave it and put up a Chipotle. That was a brand new way to make money for me. I had never heard of it. So whether you're into stocks, crypto, real estate, whatever it might be, just getting greater confidence by learning more is a big part of what we do. So we've got all these different experts training them on some aspects of financial literacy, some aspects of deeper content like AI or real estate. That's how you succeed in life. It's like being comfortable, being uncomfortable. Of course you don't know everything, but the more you learn, the more successful you can be. So it gives me pride to be able to help unlock not just their head and their heart work, but also help them be successful financially. That's what we try to do. So on the investing side, they got the money, they were tired, they're learning, they started to deploy. A lot of times it's the overhead that's been hurting a lot of athletes. They're taking care of their cousins, their friends from school, their friends friends, friends from school as well. What is it from the mentality perspective that can be done to help them learn as they're growing up, so actually lower their overhead? I think at the end of the day it's about making sure that there are great people around them. Now the people that are coming to pack and that are applying to pack and that are joining pack are, they are self-selecting to invest in themselves. So that's one of the things we talk about is if you invest in yourself, you cultivate meaningful relationships. If you do those two things, you elevate your life in those around you, so that's part of what we believe. That cultivating meaningful relationships part is really important. Making sure that there are good people around you that have the expertise that you don't have. As a successful CEO I would tell you that I'm very comfortable knowing that I don't know everything and it's all about putting great people around me, putting the right people around you to unlock you. Well the opposite is also true. If you have the wrong people around you, it's a rough go. My background, my parents are amazing but I don't come from any wealth. I put myself through school and when I got to college I didn't know no one or code. I'd never seen snow. I've education completely changed my life and feel very fortunate that I met my wife in college and we've been together. We just celebrated our 29th wedding anniversary. Life is all about these relationships and about making sure that you've got the right people around you to succeed. Athletes are no different. One of the challenges for them is that the stage that they're on is so bright. So you certainly have some of the wrong people are going to be around, try to be around them at times. I think one of the reasons why PAC has been successful is that they know that we're not in it to be another person trying to get into their pocket. We're in it for community. I think the durable mode of PAC is trust to be honest. I think they've been big believers as a startup language, durable mode. If you can really build a durable mode, I actually think the reason PAC is working is that they know that this community is actually about the community. It's not about me trying to get their money to invest or whatever. But amazing what kind of expertise you can bring in and that's one of the things that I tell all the PAC members is like use what you got and what they have is an incredible career as an athlete and the world wants to be around them. So if you start applying that the right way, it's amazing what rooms you can walk in. Even at this conference, this conference is, I mean, every Fortune 500 company CMO is here. These are big, big companies. I can tell you, most people at this conference are super excited to meet CJ Watson and Shane Badiay. You know, so it's amazing what if they apply that mindset the right way, what doors it'll open. On the charity side of the podcast, we'd like to cover that topic. Why do you think it's important for athletes or business people in general to have some charity component in the head of their world? Well, I mean, from a purpose standpoint, it's actually fascinating. Something like a third of the PAC membership are super active in their foundations. And you know, some pro athletes, that is what they end up doing full time. You know, very proud of Antoine Bathay. I don't know if you know that player, but really successful safety in the NFL and he came through PAC and he really unlocked his long-term future by opening up a really incredible rec center in the Norfolk area where he's from. And just watching it grow today, Latavius Murray is with me. Very successful running back. He played 12 years or something like that in a position in the NFL that you typically don't have that kind of longevity. And he's built a really significant presence in his hometown of Syracuse, New York. And so that's power. That may be what some folks are going to do as their primary profession going forward. But at the end of the day, how much does money matter? Purpose matters more. So I feel one of the things that's neat about what we're doing at PAC is just helping these guys and gals figure out what that long-term, you know, I always say I'm not going to be able to tell you, it's not my job to tell you what to burn for, but it is certainly my job to help you figure out that burn just like you had when you were playing. And charitable work is meaningful. And so it's a big part of PAC. We actually have a series of nonprofit experts that actually help them structure it the right way because that's not just a place where you can also get in trouble. So helping them with the structure of their charitable activities is important too. All right, so where can people find you? Where can they find the company? Tell us all about it. So proathletecommunity.com, you can find us on, obviously on the internet, on Instagram. It's probably a community. I'm Chip Poussick, CHIP, P-A-U-C-E-K. You can find me on Instagram or on Twitter. And we would love if you're a pro athlete, come join us. It's an incredible honor to have close to 2000 pros today. And there's 770,000 pro athletes in the world. And 300,000 of them in English language. And we actually don't think this will remain just in English. So we have a PAC chapter in Madrid that just spunk. We have a PAC chapter in Dubai. And one other thing I would love to say is we did announce something called PAC Fluence, which is pretty neat. Partnership with Cameo. And it's an opportunity for brands. Where would you go if you're a brand to get 500 players to do an activation of some kind on social media? We think that's a really cool opportunity. Yeah, so we just announced that yesterday. That's a brand for you. Yeah, that's great. Yeah, I love it. So that's a partnership with Cameo. And then we've got our big flagship event in March. If you're a CEO and you're interested in attending, just check us out at PAC. It's called PAC Accelerate, large collection of athletes, CEOs, and brands coming together. What's the name of that? It's in Phoenix. Very cool. So that's a late March. Very cool. You got to come. I'm in. All right, guys, as you know, we cover these three core topics about money. But it's because we grew up thinking it's rude to talk about money. I think that's ridiculous. We've got to have these discussions, whether it's with athletes, with children, your friends, family and followers. We have to be able to have open discussions about money as part of our daily lives. Is loans, should I lease, should I buy? What should I do about my rent? What if I borrow $400 from my friend? How do I, like, there's questions of our real life things that we need to be able to talk about. And that's why it's important for this podcast. That's why it's important for you guys to talk about it with your friends, family, and followers. So like, comment, subscribe, or appreciate you guys. Check out PAC and everything that Chip is up to. And we'll see you guys next Monday here at theMoneyMundays.com.