What the Super Bowl Revealed About America’s Culture War

My name is Charlie Kirk. I run the largest pro-American student organization in the country, fighting for the future of our republic. My call is to fight evil and to proclaim truth. If the most important thing for you is just feeling good, you're going to end up miserable. But if the most important thing is doing good, you will end up purposeful. College is a scam, everybody. You've got to stop sending your kids to college. You should get married as young as possible and have as many kids as possible. Go start a turning point USA college chapter. Go start a turning point USA high school chapter. Go find out how your church can get involved. Sign up and become an activist. I gave my life to the Lord in fifth grade. Most important decision I ever made in my life. And I encourage you to do the same. Here I am. Lord, use me. Buckle up, everybody. Here we go. The Charlie Kirk show is proudly sponsored by Preserve Gold, the leading gold and silver experts and the only precious metals company I recommend to my family, friends and viewers. All right, welcome back. Our two of the Charlie Kirk show is underway. We have two amazing guests for this segment. Libby Evans. She's the editor in chief, the post millennial in human events. Of course, you know her. She's been here before and will chamberland senior counsel at article three project. So welcome to both of our amazing guests. I'm just going to the floor is yours. We're going to start with ladies first here, though, Will. Libby, you wrote a piece this morning for human events and you said TPSAs all American halftime show proves you can just do things. So I just want to get your we're kind of taking a little bit of a victory lap shamelessly here because we were blown away at just how successful last night was. But I'll give you guys the opportunity to reflect on what just happened. Yeah, I think you should be shameless in your self. Congratulations on this one and everyone else is congratulating you too. It's really quite an accomplishment. It was very impressive. I was impressed. Six million plus people watching concurrent at one point. I think now it's got well over 20 million views as something like that. So it's really quite impressive and it really was a triumph because there are a lot of people who were not excited to see the bad bunny halftime show and bringing together, you know, artists who are celebrating America and who are specifically not leaving people out, which I think is a really huge thing. Like it's actually one of the more inclusive rock shows that I've seen. It's a it was something that said, Hey, America, like this one's for you. We're here for you. And I respected that and appreciated it, especially when you looked at the, you know, you can compare, you can draw so many comparisons between what this was doing in terms of inclusivity and what bad bunny was doing in terms of exclusivity. Hmm. Will do you agree that that we had the more inclusive of the Tushia? I didn't know I was going to be debating on those lines, but what should take? Well, I mean, I suppose it's more inclusive among Americans because everything was in English, so at least I could understand it. I thought it was great. I mean, I'm not even a country music buffer or anything, but I just enjoy the music. I thought it was really good. Thought it was the production was really impressive. I thought, in fact, you had, I mean, the sheer number of people you managed to get to watch. I feel like that's just been understated here. I mean, six million live, 25 million, something total views. That's not just individuals. That's households too. That's a huge bite out of people who would have been watching ads because I mean, the other thing I noticed is that I actually watched after the Super Bowl was over, my wife wanted to watch the original show, so we watched them in comparison. The original, the main halftime show is much shorter because obviously there's ads they're selling before and after it. So really, you're just confiscating a huge amount of ad revenue or or rather eyeballs from these advertisers and all the attention as well, like, I mean, normally in the Super Bowl, you get some attention to the more prominent or interesting ads the entire discussions today is about your Super Bowl show. So the people who got the best promotion out of it were the artists who performed at your show. So I think it's a remarkable achievement. And hopefully it's just a time for the rest of Hollywood and the sort of LA industry, music types to realize that there's an audience that the audience of people who watched football would like to see their halftime show in English, please. Yeah, well, and just to clarify on the numbers. So, you know, Benny gave us some notes. Benny Johnson last segment. He said that we should have consolidated all the YouTube streams into one fair enough. I think Blake, your counterpoint is good, though. We had a lot of people that got to partner with us on this and wanted this to succeed. So we had, we had a coalition of the willing sort of thing. But yeah, if you combine all the live streams, it was actually over 10 million, which would have probably been the number one of live stream of all time, if not, like just slightly barely by an edge number two of all time on YouTube alone. And that's just on YouTube alone. I'm not counting rumble. I'm not talking broadcast partners. I'm not talking OTT fast channels. So yeah, I mean, we're looking probably to your point will, when you add up households and people viewing together, they kneel, and typically put a 2.5 X on that number. So we're probably looking at 40 to 50 million eyeballs that were was on that. The Super Bowl has an audience of about 125 million. So yeah, that's a that's a huge, huge dent. And we pulled that off in about two months. So hats up to the team and to the artists that performed. And yeah, I mean, I think, you know, Libby, the reason I thought of you this morning is because some people don't know this about your background, but you come from the arts. You come from the media world, the performing arts world. And you are an artist at heart. You really are one of those artists that made it out of the the malaise of the urban core. And now you're proudly Americana. And one of the things, if you know Libby Emmons at all, you realize that when you ask her like, what's your what's your family ethnicity or back? She goes, I'm American. You might you might be the most American American that there is Libby. And so I just one final note on this. And then I have a couple other topics I want to hit with you guys. But what does it mean to be American? Is Puerto Rico America? You know, is it just another country? Is it a colony? Is it put you know, I know he's got a passport that's not what I'm asking. But what does it mean? And you know, what is our culture that we're sort of like defending here? Yeah, I mean, American culture is very broad. There's a lot of pieces to it. And I think if you look back at past Super Bowl halftime shows, you see something that's much more American than this print, some thinking Michael Jackson Madonna, you know, I think the Rockettes were there one time, Chubby Checker. You know, this is a lot more of what we're looking at. This is a shared culture that we have. And Puerto Rico is part of America for sure. So is Guam. So is lots of places, perhaps Greenland someday. You know, we have a lot of territories. We're a big massive empire. And that's awesome. But Puerto Rican culture is niche culture, right? It's not part of our shared culture. It's not something that we are all part of. And as the NFL pursued their vision of having a Spanish only halftime show, I couldn't help but think of all of the other Americans who don't speak Spanish. And I'm not just talking about people like me, you know, basic white Americans. I'm thinking of Chinese Americans, I'm thinking of Korean Americans, Filipino Americans, you know, people who have come from other places, kept their own language, still have that and also have learned English. Lingua Fronga, right? This is a concept that we have in America where English is the language we all speak. English is the language where we all come together and do our government business and all of the rest of it. And so that is really a huge part of our culture is our shared language. Spanish is spoken by a bunch of people. It's still niche. It's not our shared language, you know, I studied Spanish for three years. I've got Nuka or whatever the word is. Not I don't even know, right? Like it's problem. So so I think that that's a big deal. Being American is about sharing our culture. It's about speaking English. That's certainly part of it. We all share that. It's about being big and loud and boisterous and loving this country. And that's those are things that I love about, you know, I love about our country. In the Bad Bunny Half-time show, which like will I went back and watched, I was way too excited for the Turning Point show to sit and watch the Bad Bunny show and come back later for Turning Point. So I definitely made that switch. But looking at the Bad Bunny Half-time show, there were a bunch of things about it that were oppositional to American culture. And that was really too bad. You know, you had a big sign and they had a bodega fake bodega up there that said, you know, we accept ebt. Why? Why is that what we're doing at the Super Bowl? Hey, yay. You know, sucking up the authenticity. They needed authenticity. They have this sugar cane stuff, which is very, you know, it's talking about how America's imperialist and there were a lot of different elements that, yeah. Yeah. Speaking of anti-American sentiment, we wanted to throw this in. This went extremely vital over the weekend, but people were a bit distracted by the Super Bowl. And we'll play it and we'll discuss in the next segment. We had this commentary from Democrat Representative Jean Wu, born in China, immigrant to America, basically just saying, guys, we should all unite and get whity. Let's play clip 299. I always tell people that day, the Latino, African-American, Asian and other communities realize that they are, that they share the same oppressor is the day we start winning. Because we are the majoring in this country now. We are, we have the ability to take over this country and to do what is needed for everyone and to make things fair. I want to be blunt. He should get his citizenship taken away and he should be kicked back to China. Hmm. Screw you. That is disgusting. Like, he thought that that person is in Congress, should make every single person in America a shutter of all races. Like, that that exists, utterly repulsive. Listen, I'm going to be honest. I love this time of year after the holidays. Life slows down a bit. And it reminds us what matters most. My wife and I have built a life full of memories, love for kids. And one of the most important ways that I show that love is by making sure she's protected. 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But it reminded me of this other really obscene repulsive statement. It was a few weeks ago, maybe a few months ago from Wajahat Ali. I think I said that right. Cut 300. You have lost. The mistake that you made is you let us in in the first place. That's the brown people. I'm going to say this is a brown person. There's a lot of us like a lot. And we breed. We're a breeding people. Your story is a story filled with misery. It's filled with bland chicken. It's filled with terrible, terrible dry meat. Your music sucks. All your culture sucks. Nobody, that's why the kids like listen to black people in their music. That's why the kids love Latinos. Your party suck because they're monochromatic. Our parties have better food, better music, better looking women. Now imagine that guy got elected to Congress and said that we need to overthrow all of the oppressors and then we have Gene Wu. Yeah. And then you get our half time shows celebrating foreign flags, traipsing around all on our biggest stage. It all starts to feel like a big up yours to people like us. My interpreting this wrong. Go ahead, Will. Yeah. Well, I mean, to think about the bad bunny show, I don't know if you guys hit on this in previous segments the way he said, God bless America. But then the framing was he's talking about America, the hemisphere, America, the continents. And so we need to only, you know, only God bless America only makes sense in the context of praising every single country in the hemisphere. Okay. You're part of our country, right? This is the idea you're supposed to be proud to be an American. And yet the only way you're proud of it is in the same context as every other country. So you think we're totally, we're just basically an unexceptional melting pot here for your economic exploitation. This doesn't sound like much of a great deal. And you know, when I hear Gene Wu and, well, particularly Wajahad Ali talking about how much we suck, I'm like, well, clearly we should just denaturalize and deport you as a favor to you. I mean, you're so miserable here. We just are, you know, might as well send you back to Pakistan or wherever it is where you can be much happier and much enjoy all your delicious food and beautiful women that will be our, we, we, horrible white people are just non-intosition to enjoy. I think that's totally. Go ahead, go ahead, Libby. No, that, that was the other piece, well, that you were just bringing up. You brought up the halftime show and bringing that background to Wajahad Ali and Gene Wu. There was definitely a piece of this whole, you know, Puerto Rican festival that hates America that was telling Americans, and this is not for you. We are here taking over your stage, but this is not for you. We're not going to speak your language. If you try and dress like us, that's cultural appropriation. If you like Puerto Rican, trap house music, whatever, that's cultural appropriation. So we're going to exhibit ourselves and let you watch it, but it's behind glass, you can't be part of it. And I thought that was really revolting as well. And this whole Wajahad Ali or Gene Wu, like, go home, you know, like you're saying, Andrew, just go home. Like if your country is so much better, then why do you keep pushing for everybody to come here if it's so terrible? And I would put my grandmother's chicken up against anybody else's chicken in the whole world. I will tell you that because that's ridiculous. New Jersey took Italian food and made it good. You know what I'm saying? Like, Italian food is good or whatever, but it's not Jersey. Come on. It's ridiculous. I totally agree. By the way, my grandma's Italian cooking. Oh boy, that was, that is top notch stuff. Yeah, up there's anyways. So I'm going to pivot here. Why can't what are you doing? Like what are you doing? Yeah, but why are you saying people? The ankle white shirt to tell miserable if you hate it. Well, I want to answer that. The dark thing. Like if you hate it, why are you here? Well, he's advocating like, let's all team up to dispossess the people we hate. That is what he's saying. He's saying these like what Gene Wu is saying is these white people who are descended from the people who founded America were dumb enough to let us in. Let's take power from them and take their stuff. That is what he is saying. Well, and that's why he should be kicked out. You don't have a democracy if it's not for America creating this democracy. You don't have like all of the amazing capitalist enterprises. You don't have the bounty of our supermarkets. Like do you walk into our supermarkets? You see what we have access to every day in our sweatpants? Like this is insane. No, where else has this? Our women are free. If you want to be gay, you can be gay or totally free to do that. You can do pretty much whatever you want in this country. So long as you don't squash the rights of others and Ali and Wu want to squash everybody else's rights. They're not satisfied to just be part of this amazing thing that we have all created. They're not satisfied with that. They want to destroy it so that they're the only ones who have any rights. And that's that's insane. That's so one American as to be yeah, treasonous. I love what you're saying. And I think this ties in will there was an important it was I think it was first court of appeals, the first circuit that's circuit. It's the fifth. All right. So they had there was a really important ruling that plays into this whole conversation. Can you just make sure that our audience understands it because I don't want us to miss this is a big story. Yeah. So the question is if you're an illegal alien who crossed the border legal of and you're founded the United States by ice. The question is do you get bond or not? And the answer from the fifth circuit court of appeals is yes, in fact, you I'm sorry, no, the answer is no, you don't get bond anymore. And this was contrary to the rulings of something like 300 district court judges, but in my view, it's the correct textual decision. The context of this decision is enormous because it many ice detention facilities are in the fifth circuit. And the you know, the only way to challenge this is through habeas corpus and you can only file habeas corpus petitions in the district where you're detained. So what this means is if you're an illegal alien and you are caught and you cross you never presented yourself at a port of entry, then you if you're caught by ice, that's it. You're done. You get to go straight. You can either sit in immigration detention while your lawyers file frivolous claims trying to get you to stay or you can just take the first flight home up to you. But there's no more getting out on bond and just sort of waiting for things to play out and dragging things along. And this means that one, you'll have a lot more people give up their legal challenges because if they have to sit in immigration detention while those challenges are ongoing, it's a lot less appealing to just let, you know, months years go by well to play it out. And then second, you'll start to see a lot more self deportation because if if people realize that if ice finds them, that's it. They don't get to go back home and pack up their things. They're just gone. That's a big deal in terms of making self deportation a more attractive option. Yeah, I love that. You call it one of the most important decisions, judicial decisions of the year of Trump's Trump 2.0. So this is a big big story guys gives DHS a lot more power to deport the legals. Libby Emmons, Will Chamberlain, thank you guys so much. Hi folks, Andrew Colvet here. 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I am very excited about this because I had dinner with this gentleman not too long ago and learned so much about him. His heart for this country, his heart for what we do here at Turning Point is second to none. Mark Mattson, founder and CEO of Mattson Money, author of Experiencing the American Dream. And there's a good subtitle to this. How to invest your time, energy, and money to create an extraordinary life. And the subtitle to me is really important because if I, and the forwards by Rob Lowe, by the way, it was just fantastic. If I had to describe what made Charlie so extraordinary, that subtitle is probably one of the ways I would do it. Obviously his faith in Jesus Christ, his love of country, his just his energy, but how to invest your time, energy, and money to create an extraordinary life. That is the perfect descriptor of Charlie Kirk because he did it in 31 years, everything that he did. And the amazing success that we had last night with the halftime show was all, it's all downstream impacts of his life. And so anyways, welcome to the, welcome to the set, my friend. Great to be with you. Yeah. So why don't you, okay, gotta start here. All right. You went a little viral yesterday because you were, you were just pumped about the halftime show. Tell us about that first. Well, I was. I mean, obviously, it wasn't interested in watching Bad Bunny. And super psyched about the show to begin with. So I just jumped on, yeah, I had my wife, I gave her my cell phone. I got in front of our TV screener in a living room. And I'm like, okay, let's go. We got an alternative. If you love America, if you love this country, you love country music, which I do. And my family does, you know, Melissa made her gold star awesome chili. And we were going to sit down, watch, watch the show, turn when the halftime show came on. And we watched it. It was so good. We watched it during the halftime. And then after the game, which was a kind of a crappy game, we also watched, we watched it again after the game. And it was just we cried. We laughed. We loved it. I want to play it again, just because I think it was so powerful. And this is the, this, this moment from Kid Rock. I just looked during the break and it is by far the most viral clip. And 222, we'll just play it again just because it's, it's wonderful. There's a book that's sitting in your house somewhere that could use some dust and off. There's a man who died for all our sins. The hanging from the cross. You can give your life to Jesus and you give you a second chance till you can. I wish it would keep going to be honest. I get chills every time. I got them too. I got them too. It was amazing. But it wasn't, it wasn't in your face. It wasn't like two over the top. It was just mostly great music, zero agenda. But I think it was a really important moment for the culture and for the country. Well, you know, look, we live in the greatest country that has ever existed on the face of the planet during any time in previous history. This is, that's part of the American dream. My dad built into me. And I've spent a lot of time thinking about people that have the American dream as a screen by which they lived their life versus the opposite. And I learned it for we were born in West Virginia. I was born in West Virginia. My grandpa worked the coal mines and the factories there, the chemical factories. And my dad and my, my, this is when Rob Rob Lowe helped me write the beginning of the book. He said, you got to put your family story in there because it really hits. And my dad eventually got out of the hollers. And he believed this was the great country that if you worked hard, that if you were industrious, if you created value from up for other people, and he would always tell me from a low eight, young age of like eight years old, no one owes you anything. And you don't get anything in this world until you create value for other people. And so I always was like, well, then how did the rest of my family get help, you know, left back in the hollers? And it's because they had a completely different screen. They believed that they were victims. They believed they were entitled. They felt sorry for themselves. They lived a very jealous life of other people. You know, and so you have these two screens, the American Dream, as a great country of opportunity and hard work and, and faith. And then you have this other, this other negative self victim, victimization entitlement. And so the book, Largie, talks about how you can get rid of one screen, create the other screen, and then create massive amount of opportunity, relationships, creativity, expression. So why don't you tell the audience what you did with yourself? So you were raised in West Virginia at a pretty hard scrabble, like, you know, blue collar at least you could say background. And yet, I mean, I know a thing or two about what you've done with your life, but tell our audience. Yeah. So I always want to, you know, a lot of kids want to grow up and be like football and baseball players and athletes. And my dad's soul insurance and was a financial planner. And I was a weird kid. I wanted to grow up, be just like my dad. So I got a degree in finance, a degree in accounting from my university, went to work at 21 as a financial planner, started selling insurance products, mutual funds, commissions, all that stuff, doing what the big broker dealer told me to do. And after about four years of doing that, I knew that most people were being taken advantage of because stock picking and market timing and track record investing were really just gambling with people's money. And I went out and I started my own company when I was 27 years old with $30,000 in debt and an overhead projector and a yellow pad. That's all we had back then, no internet, no technology, no smartphones. And then today we have $13.8 billion that we manage for investors all over the United States, with a B. Yeah, with a B. Yes, sir. It's a little bit, that's a little bit of cash there. We worked hard. Yeah. Started from zero. And you're based here locally? Yeah, we're based in Scottsdale. Yeah, that's amazing. I mean, so you have been a fan of Charlie's for a while. We almost got you guys together, right? But I mean, that's one of the, one of these, in a long list of tragic things that almost happened and you know, that didn't because he was taken from us. What was it about Charlie that drew you to him? Because I know again, I've had dinner with you, so I know the back story here, but just maybe explain what it was about Charlie that was unique. Well, I love the way that he spoke out for what he believed. And it was courageous. And it was loving. You know, I think about a lot of the people that I work with in the financial world, complain about kids and even kids, I'll say kids in college, I'm 62, so I can say kids in college. But they didn't do anything about it. Yes, they were being woke. Yes, they were being turned into communists. I'll say it. Yes, they were being destroyed. Yes, you know, they were believing that you shouldn't even talk about God. So, but his courage to talk about his faith and Jesus Christ as his savior and then his courage to go on a campus, a college campus and starting up not with tons of money, just the card table and a folding chair. I mean, that kind of courage and to build a coalition that actually changed his impact the world. Even though he's so much younger than me, he's a hero of mine. And I just and I'm kind of a role model. And our family experienced, I was supposed to meet him the week after he was martyred. I was doing a zoom call with some of our investors. And I said shortly after he was assassinated that he was martyred and one of the clients from the Seattle area put a post it up and said he was not a martyr. And I said, you know what, we'll just agree to disagree on this. And the guy jumped off of the feed and then I'm pretty sure he had about $2 million. And he, I think he moved the $2 million and I don't care. When I watched and there's something, something snapped in me, you know, money management company, you're trying not to alienate people and so forth. And when they attempted the first time to assassinate Donald Trump and I'm watching this, this, this rally with him and he get, he gets shot and he jumps back up and he says fight, fight, fight. And my 10 year old son says, Daddy, what's going to happen to this country? And I thought, Mark, you've been a coward. You haven't been taking a stand for what you really believe. And I, and I thought about Charlie. And that day I made a post about that I supported Donald Trump. He had my support and that I gave, I was going to give and I did give $100,000 to super PAC to help promote his presidency. And that, that really opened up my voice to talk about such great men like Charlie that are just a strong stand for saving this country. And it's not just a fight for the American dream for Charlie. I think and for me, it's a, it's a fight for Western culture and Western civilization. Well, it's, Mark, I mean, God bless you for your courage. If we had more titans of business and finance that had your courage, this would be a much better country. So thank you for taking a stand. And it seems like you're living up to some of the words of one of your heroes, Charlie Kirk, displayed at the halftime show last night, 304. I want to honor God and all that I do. I want to be a great husband, a great father. I want to serve this country. I want to try to continue to lead this movement and to speak truth then to never lie, to stop thinking about yourself all the time and said, think about what you should do to help other people and to defend this country above yourself. I am so inspired. This army of freedom fighters, we're going to be around for next 100, 200 years because we know in the end our ideas will win. God should be the most important thing in your life. But then beyond that, it's getting married, having children, building families. A kid's my most important moment, my wife, my kids, my relationship with God, the top three things. And the more often that you choose, the deep, the difficult, but the right path over the easy path is one that will reward you, your family and this beautiful nation. If you're stressed about getting out of debt, it's go time. Seriously, this is one of those moments where timing actually matters. Done with debt is one of the best I've seen at navigating debt relief. 2025 was a record year. They enrolled over 102 million dollars in debt for our listeners and others. Here's why I'm telling you about this now, though. According to the Federal Reserve's latest survey, many banks have tightened their standards. Right now, maybe the best window to negotiate settlements before lenders tighten further. Done with debt tracks credit card and loan company behavior. This is what they know. 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Go to donewithdebt.com right now that's done with debt.com. You proved it was possible to take on the juggernaut. You proved that the machine does not always win. And yeah, maybe they got more viewer, but that's not the point guys. We probably, I'm just saying 40 to 50 million people on a night where you know 125 to 127 million people are expected to have tuned in to that show. And then you get 40 or 50. That's a shot across about that is literally earth shattering, tectonic shifting kind of stuff. So thank you again to everybody in this audience that spread the word that tuned in, that changed the channel and said, hey, we love our country and we love our God. And that's okay. There's no hate, no agenda. We just wanted to watch something that reflected our values. And so this is a day for you. We basically devoted the whole show to it because I want everybody to understand what just happened. It was that extreme, that important, that big, like I don't know if you know, it was, it was just, it was classic. It, it really is perpetuating Charlie's vision, not just in what he cared about, but in his ambition to try something really gutsy and on a very short turnaround time as, as we learned, yes, there was a lot of drama behind the scenes like, oh, can we actually do this in the time span of the part? And you know, Charlie would would bowl through all of that. I love telling that story when we put that Nebraska event together in a week in in six days. Yeah. And the similar deal here, they turned around a, you know, the largest, the largest entertainment YouTube livestream that we've ever seen in a matter of weeks essentially. They took over a lot of the storyline from the NFL on basically the biggest public sporting event of the year. We drank their milkshake as they say in a movie. I want to play one clip here for you. And I feel like it's tight in. It's it's a partner of the show Hillsdale, but like Charlie's favorite college. And I think it ties into your personal story and what you're trying to do too. So I'm going to play it here. I think this should have been one of the top 10 ads, according to ad week and whatever, you know, how they rate them it was a beautiful spot from Hillsdale. We played it in the All-American Half-Time Show stream. Check it out. 290. It's up minute long and then we'll have Mark react on the other side. 290. What concrete stuff can I take now in order to achieve the goal of doing my part to make America a greater. You should go to Hillsdale College, the America's greatest college. So I just I listen to your podcast. I'm taking Hillsdale online courses back now. What I'm talking about. I love it. How do I play? I'm trying. If I could learn. I'm trying. I want to learn. I want to learn. I'm on pace to complete every single Hillsdale online course. So that this is the backstory on that. It was a complete riff off of the B-like mic 1990s viral commercial and you know the folks of it Hillsdale think Charlie is like the MJ of Hillsdale of learning of you know he was proudly an auto-died act. He didn't go to school. He learned all this stuff. He took the classes. He took it seriously. And I wanted I thought the tie and made a lot of sense to me because you are somebody that is bringing all these people in saying hey you can actually live out the American dream. You can do this. You can be a victor not a victim. And that was a central core of Charlie's message. Yeah I think so. I love this I love this clip and it reminds me of I talk about in the book that money can't make you happy which is an odd thing for someone who is a money manager to say. But when I was very young I had one client with 5 million. She was very miserable. She was worried about the economy. Worried about her money getting stolen. Worried about everything. And then I had another client with about 500,000 and she was just delightful. She gave to charities. She had great relationships. And I said well my life at 25 when I discovered this would be very diminished or maybe even wasted. If I spent my whole life just helping people get more money but it actually didn't make them happy. And then I started on Charlie. Why doesn't it make people spend so much of their life trying to get more money. Why doesn't it make them happy? And the reason it doesn't make them happy is because it's temporary. You know you get something new in new house, a new car, a toy, you just have a commercial, all what a feeling. And it feels good for a little while. But then you start comparing that to new things. You know the new cell phone, the new laptop, the new bubble driver, the new pair of shoes. And you're never going to have the most money. You're never going to have the most power. You're never going to have the most fame. So as a result when you chase those things and the default position for money is more money. And that's why people end up speculating and gambling with their money. And what I teach them to do in class is let's discover a purpose and define a purpose that's more important than money itself. And then once we have that purpose, people with the purpose they live longer, they have better relationships, they have better health, they have more fulfilling lives. I mean, purpose, there's a whole science, a brain science to purpose. And there's no greater purpose than having a relationship with Jesus Christ. And so I teach people how to define their purpose. And then once you have your purpose, then let's talk about how you should invest your money to fulfill in that purpose. And if people get it, turn the other way around and twisted the other way around, then they end up gambling and hurting themselves. And money becomes a burden and not blessing. Yeah, well, and this was like, this is just to be clear to the folks at home. I mean, this is not some promotional spot, but I mean, we just want to talk to you because you are an embodiment of the American dream. But if people do want to get involved in what you're doing, where did I go? What do you offer? I mean, you are a, I'm just going to say it, you have been successful financially. You've built a business. You were living the American dream, but you offer some, you offer purpose, or at least the finding purpose, you've seen it go bad and seen it, seen people do it right. So how do people plug into what you're doing? And yeah, thanks Andrew. Yeah, there, one thing is you can get my book. It's called Experiencing the American Dream. It's you can get it anywhere online. You can also, if you like to listen, you can get it on Audible. That's a great place to start. I also have a two day workshop called the American Dream Experience. And in that workshop, we help we work people through something I call breakthrough thinking. There's the things they know about investing. There's things they don't know they don't that they want to learn about, but where the breakthrough thinking comes is in the area of where they don't know they don't know. And we teach them that there isn't academic and empirically tested way to invest money. That eliminates gambling. So you get pretty technical, but you also kind of ask the philosophical, more philosophical questions as well. Yeah, and help break through the no talk role. Most people have a no talk rule about money. And I created it for families. So it's a two day workshop where couples usually attend, sometimes they bring their kids, if they're, if they're high schooler above. And we spend two days talking about so many people just need that. Yeah, and it's it's a great time. Yeah, no, that's huge. I mean, money is kind of that no go zone. And so when you break that down and you invite people to go where they're not supposed to, like the forbidden fruit, kind of thing, you know, I bet it's really, I really, it's really a relief for a lot of people. Mark, Matt's in, Matt's in money. You are living the American dream. So God bless you. Thanks for sharing that message and for your courage. Thanks, bro. For more on many of these stories and news, you can trust go to Charlie Kirk.com.