Mundo in the Morning - KCMO Talk Radio 95.7FM & 710 AM

Can Kansas Officially Start Girls Flag Football? Chiefs Show Support Ahead of Key Vote | Mundo Clip 4-3-26

15 min
Apr 3, 202616 days ago
Listen to Episode
Summary

The Kansas State High School Activities Association will vote on April 23rd to officially sanction girls flag football as a high school sport. The Kansas City Chiefs are actively supporting the initiative, with President Mark Donovan highlighting the opportunity for girls to compete for state championships, earn college scholarships, and eventually compete in the 2028 Olympics and a potential professional women's flag football league.

Insights
  • Girls flag football represents a significant growth opportunity in youth sports, with over 500,000 girls ages 6-17 already playing flag football globally, yet Kansas currently offers no state-sanctioned high school competition.
  • The Chiefs' support for Let Her Play extends beyond community goodwill—their new Olathe facility positions them to host state championship games, creating a strategic business advantage.
  • Flag football offers unique NIL (Name, Image, Likeness) monetization opportunities for female athletes that extend beyond athletic performance to include social media presence and marketability.
  • School budget concerns are often used as excuses rather than legitimate barriers; successful athletic programs in other states (Texas example cited) rely on community fundraising and booster clubs rather than school funding.
  • The sport has a clear pathway to professionalization: high school competition → college scholarships → Olympic competition (2028) → potential NFL-funded professional women's league.
Trends
Expansion of girls' athletic opportunities in traditionally male-dominated sports (flag football as gateway to football)Olympic sports integration driving high school athletic program development and legitimacyNIL monetization creating new revenue streams for female athletes beyond traditional sponsorshipsProfessional sports organizations (NFL, Chiefs) investing in grassroots women's sports developmentCommunity-funded athletic programs as alternative to school budget constraintsFlag football as fastest-growing sport globally with 20+ million players worldwideCollege scholarship opportunities emerging in non-traditional women's sportsState-level sports governance votes becoming critical infrastructure for youth athletic development
Companies
Kansas City Chiefs
NFL team actively supporting Let Her Play initiative and positioning new Olathe facility to host women's flag footbal...
Kansas State High School Activities Association (KSHSAA)
Governing body voting on April 23rd to officially sanction girls flag football as a state-sponsored high school sport...
National Football League (NFL)
Voted to fund a brand new professional women's flag football league, creating pathway for elite female flag football ...
People
Mark Donovan
Spoke about Let Her Play campaign, flag football participation statistics, and college/Olympic/professional opportuni...
Quotes
"Let Her Play is really a campaign around giving girls the opportunity to play this great sport of football and play it in flag. It's something we've been working on for over six years."
Mark Donovan, Kansas City Chiefs President
"There are over 20 million people playing flag football worldwide right now. Over half a million girls, six to 17 playing flag football. And right now, a girl in Kansas can't play for a state championship."
Mark Donovan, Kansas City Chiefs President
"What this vote does is give them that opportunity. You've got a chance now in the state of Kansas where a high school girl can play for a state championship and then can qualify for a full ride scholarship to have college paid for and play in college."
Mark Donovan, Kansas City Chiefs President
"What's not to like about this? I can't find any downside."
Host
"Flag football is set to make its Olympic debut in 2028."
Host
Full Transcript
Let her play. That is the initiative that is being considered by Keisha, the Kansas State High School Activities Association, ahead of a vote on April 23rd. As to whether or not the state of Kansas will officially sanction girls flag football statewide. I don't know what's not to like about this. Between two of us on this show, we have six daughters. So we've got some skin in the game here. Not that I think anyone who's part of my lineage is going to be the female Patrick Mahomes. Mark may feel differently about himself, but I'm not naive to what my limitations are here. Brielle was really good at the punt pass and kick at her elementary school, but she was too busy with soccer and basketball to get into flag football when she was in sixth grade. Where did she get her athletic ability? That's a good question. I was okay back in the day, but... I know. I'm not knocking you. It's got to come from your wife because Mark, she's a good athlete and you're alright. Do you have a brother or someone in the family that's just a star athlete? Not really. She just is doing nothing. Are you sure? Have you done a DNA test? Yes. Okay. Well, I haven't done a DNA test, but... I'm just curious. Sometimes things skip a generation. Oh man. I don't know where she got it, but Mark's got a rock star athlete and student there. I want to know where she got the brains from too, Mark. That's what I want to know. That was mom for sure. Okay. Right answer. Good job. Correct the answer there, Mark. Alright. So here's the initiative. Let her play. It's growing around the country and there's a big push by the chiefs. They're ramping up their support for Let Her Play ahead of this vote on April 23rd in Kansas. Chiefs president Mark Donovan spoke about it yesterday and here's part of what he had to say. Let Her Play is really a campaign around giving girls the opportunity to play this great sport of football and play it in flag. It's something we've been working on for over six years. Developing pilot programs, creating flag leagues. We've got thousands and thousands of girls playing flag football. I don't think there's a good understanding right now in the Kansas market, in this market, about how big flag football is today and how big it's going to be. There are over 20 million people playing flag football worldwide right now. Over half a million girls, six to 17 playing flag football. And right now, a girl in Kansas can't play for a state championship. It can't play organized high school flag football. So what's the downside here? There is none. And by the way, it also creates more opportunities for young women when it comes to potentially college. Like right now, the only women's sport that really makes any money is women's basketball if you have a top tier program. If you have a top tier program. You find yourself a Caitlyn Clark. I mean, obviously you're going to be okay. Now that's a once in a generation. But my point is if you have decent women's basketball, you can make a little money. But outside of that, the women's sports are in a world of hurt right now. And I believe that with the rise of NIL and with so much money getting pumped in to football and men's basketball, you're going to see some Olympic sports get cut. You're going to see the rowing team fall by the wayside. You're going to have some cuts maybe to, you know, track and field certain events like javelin. Sorry, we're not getting the javelin team around anymore. That's fallen by the wayside. And I say that as a track and field guy, but honestly, who needs javelin? Really? I need you throwing a stick. I don't need that. So this creates an opportunity for women and I could see this being wildly popular as well. Like I could see it being a sport because we are a football addicted culture that creates NIL opportunities for women. Let's be honest. I mean, you know, there's more to it than just what goes on on the field with NIL for men and for women. Okay. I mean, there are guys getting NIL deals in college football who are like third string quarterbacks because they're good looking guys or they've got a funny name or something like that. Like we've talked about this before on the show. What was the guy's name? The Oklahoma third string quarterback. His name was General Booty. Remember? General Booty, yes. Literally, that's his name. That's the limit on marketing opportunities here. Exactly. And he got a lot of NIL money. So now this NIL game in college sports is not just about like who's a really good athlete. There's other elements to it. We've seen women's college basketball players who aren't necessarily the best basketball players, but they'll make NIL revenue because, you know, they might have a massive amount of money. You know, they might have a massive Instagram following. If you tap that into women's flag football and you're going it in Kansas, why not? What's like, what's not to like about this? I can't find any downside. No, I'm with you there. It's like being the big fish in the little pond will get you NIL money if you're from say Smithville. Yes. The four dealer wants to pop money, you know, there you go. There you go. Absolutely. Absolutely. And it just gives young girls another opportunity to do something and play something. So what's not to like? Not that everybody's going to have a, you know, professional athlete in the system, but you they're going to make a professional women's football flag football league soon and they're going to have Olympics. So there's that too. You're right. Flag football is set to make its Olympic debut in 2028. Is that is that men and women or just women? I believe both. Both. Okay. That's great. I love it. Yeah, I think the sport in general has a high ceiling, obviously, but it'll be especially beneficial for women. Yeah. So, Alex is on KCMO first up. What's up, Alex morning. Hey, at a time when we're all outraged about paying our school taxes, our local taxes, state taxes and everything like this. Why don't they just keep it in the rec leagues? You know, I remember back in middle school, high school, I wanted to start. You cut out on me, Alex in high school, you were going down memory lane. What did you, what did you miss out on? Who screwed you in high school? What happened? Hey, they said that we couldn't create a bull's eye ball because of the cost. Well, you know, here we are 15 years later and, you know, we don't need a girls flag football high school association league. Keep it in the rec. We don't want to pay for it. Well, here's the thing. You're giving the schools an excuse by saying it's got to cost a lot of money. Why does this have to cost money? Well, because it's Kansas and that's how the schools like to play the game. More things that they got going on, the more money they're going to want. Next thing you know, they're going to need a girls football field to play eight games of flag football every year. So to your point, let's not let the schools get away with complaining about money. Let's tell the clowns that run these places that you're going to fit the sport in. And you know what? It doesn't need to cost you millions of dollars no matter what you tell us. Don't let the don't hurt the kids because these schools don't know how to function in a reasonable budget. Yeah, I mean, it's kind of work. What's that people quit? It's never going to work until people quit voting. Yes, on silly bonds to increase taxes and no levies and everything else. You're just going to keep paying for it no matter what they're going to keep getting away with it. Listen, I understand what you're saying. We agree in terms of how how lame these administrations are when it comes to like the cell phone ban here. All the Johnson County administrators are like, how do we go to enforce it? Blue Valley says it's going to cost millions of dollars to enforce a cell phone ban. You already have a cell phone ban. What are you crying about? Get it done. Don't get don't hurt the kids because these schools like to use every excuse in the book to cry poor. That's an Alaytho. What's up, Matt? Hi there. Yeah, I've got a daughter Phoebe at Alaytho South and we've got a flag football team there to Alaytho South, but it's not Asia regulated. She was a freshman starting freshman guard for Alaytho South this varsity year. And also she she was the starting quarterback for the Alaytho South girls flag football team. But we're hoping that this next year that it will be case regulated for your point that she could be able to play for a state championship, have more college scholarship opportunities and just basketball. But we're pretty excited about the prospect. I'd love to get on board with this. So what with it not being case regulated right now? What does that mean? Like what is it just they don't keep standings and have state championships or and they just play games or is there something else that it means? Correct. Yeah, so it's not an official case of sports. So it's almost like a Wreck League, but there were many like different Alaytho schools, different Blue Valley or I don't think Blue Valley. But different high schools around the area that we would that we would play. So we were officially playing other high schools, but it was not case regulated to where we could actually play for the state championship. I think it would be east actually has some black football fields that we played most of our games on. Were were there obviously you had officials though through the schools, right? Yes, there were officials. They looked like they were just kind of all figuring it out as well. You know, hopefully we can get this thing a little bit more tuned up there and and have this be a little bit more legit more opportunity for the girls. My girl loves it. Then she can knock a 40 yard pass down the down the field and a girl and stride. Oh, that's big time. So what are the what are the college opportunities like right now? I mean, I know you're early in the process, but like what are you hearing? I want to know more about it. It was kind of something we stumbled into at the last minute where the the the assistant footballer basketball coach saw my daughter throw a throw a basketball down the down the court and nail a girl for a layup and like, hey, you know what, we got a little rec flag football team that could be something and next year it might be case. Why don't you see if you can come and try out and and maybe even be the quarterback and it worked out great for Phoebe. That's fantastic. Well, shout out to Phoebe there, Matt. That's awesome. And I'm hoping this thing's going to pass here in a couple of weeks for you and for many others. Thanks. Appreciate it. Thanks brother. You too, my man. You too. That's awesome. I love that story from Matt. Mike's also in a late to go ahead, Mike. Hey, you know, I've been in education. Well, I mean, and a long time, but the percentage of budgets that now go towards athletics, varsity athletics and all athletics is so minimal right now. And so that's why they don't get uniforms every year. So they're just basically trying to scrape by, like you said, to pay officials and such. When we're in Texas, my oldest boy played division on baseball, but in high school, each booster club for each sport raised anywhere from 50 to $100,000. The parents got involved all levels. So that's how they did it there to offset the lack of money and we combine the uniforms and fix an outfield fence and put Astor turf behind home plate. You had to get parents involved and the community and all levels, freshmen through senior, everybody wanted to be in that program. Then they all put up and they helped and they did whatever they could to raise money and you had different ways to do that. So it's different in Texas. They literally every school raises a ton of money for each sport, different world down there, but we could do it here. And that would offset some of the cost factors that might prevent these things from going forward. So it was like real life Friday night lights where you got your car dealer chipping in 100K for the booster club for high school football, which is just astronomical money, but that's what's going on down there. Right. And then like each sport had a niche. We had a big, huge three day fair where people brought booths in and kiosks and we filled up three gymnasians and literally raised $100,000 a year for just the baseball program. And that's what other sports did. They just found a niche and that's what they did. It maybe wasn't that much, but I guarantee you football had to raise some money down there because it's not cheap, but they spend money on football. The other sports are sort of sort of on your own. Yeah, that's good. Thank you, Mike. Good stuff there, man. Mark Donovan, Chiefs President. Once again, they're supporting this vote. April 23rd, Kasia voting on making girls flag football and official Kasia sponsored sport in Kansas. Here's more of Mark Donovan, Chiefs President. What this vote does is give them that opportunity. And think about this. You've got a chance now in the state of Kansas where a high school girl can play for a state championship and then can qualify for a full ride scholarship to have college paid for and play in college. Take that to the next level and play in the Olympics for a gold medal in representing the U.S. And then potentially, based on a vote we did a couple days ago in Florida, the NFL will actually fund a brand new pro women's flag football league. So the opportunity exists today for girls across this country to be able to do all those things, but it doesn't exist in the state of Kansas for a girl to play for in high school. And all this vote does is it gives them that opportunity. It doesn't require high schools to start teams, but it gives the high schools that want the opportunity to play for this to be able to do it. That's from Mark Donovan talking yesterday to the media. I'm the text line Pete girl and Lee Summit already got any IA flag football scholarship offer a D one probably buy next year. That's pretty cool. I like that. I really see a ton of upside here. I think it could really grow. Yeah, I like this. It's a physical activity because gaming just electronics had been doing well too and been the boom thing. But this is maybe the new thing to do and gaming is so last year. I know. I could see also why the chiefs are getting into this because you know their new facility in Olathe they're going to be able to host the women's flag football championship game at their new facility in Olathe. Right. So there's a little bit of that. And my hot stop trying to ruin this by bringing it back to the stupid stadium. Okay. Good. Donovan. I mean, that's part of his plan. I listen. There's no doubt Donovan is trying to look like a good guy to Kansas. He's still ripped every but not not. Listen, I'm not even mad at Mark. I'm not. I'm not mad at the chiefs. I've said this since day one. Mad at the politicians. That's it. They're the ones that allowed Kansas to get ripped off. Donovan's like, boy, these guys, wow, they're going to give us all this up. Okay, we're going. We love Kansas. Woo. 913-408-7957 is our text line and our studio line. Oh, no, on the text line. Pete, I'm laughing as I hear Mark Donovan talk about women's flag football. Knowing full well, you know, we're going to get some washed up NFL dudes trying out and identifying as women. No. No. Capernic. Say it ain't so. Yeah. Capernic's coming to Kansas. Colleen Capernic. Hey there. I'm Paula Pan. I help people make the smartest money decisions possible. Joe, you know what's been great about being a saver? For money to make. And that money over the past couple of years has made a pretty good yield. Pre-pandemic, money was making zero. Now it's actually making something, but that's starting to go down, down, down. I love how we can play the fact that inflation has been really high as a positive. But if you're a saver, you know what that means? Cha-ching. Silver lining, Joe. Silver lining. Afford anything. Follow and listen on your favorite platform. Hi, I'm Joe Salci. I hosted the Stack In Bedjamins podcast. You know what? A lot of us get texts wrong. Filing your taxes is basically data entry. There's been this trend of people going, oh, it's so cool to file my taxes in August. It's so awesome. Don't worry, I have an extension. It'll be fine. I like totally do it later. Stop. Do your friggin' taxes now. That was a really good fashion voice. Did you like it? You do that more frequently, please? Yes, every show for now. I don't feel like that. Stacking Bedjamins. Follow and listen on your favorite platform. Hi, I'm Joe Salci. I hosted the Stack In Bedjamins podcast. Most economists agree small amount of inflation is actually good. 2% is what you're going for. But why is everybody freaking out? Oh, because it's the fallout. People don't track their budget. You have this slow slipping that happens every month. Until all of a sudden you go, man, I don't have any money. The reason is now two people go to a restaurant. The bill is 60 bucks for two. Two guys walk into a restaurant. They start screaming. Isn't that hilarious? $60. Stacking Bedjamins. Follow and listen on your favorite platform.