God, Murder Charges & a Private Jet: The Most Insane Redemption Story You'll Ever Hear
76 min
•Apr 16, 20261 day agoSummary
David Saylor, an eighth-grade dropout and former drug addict who faced first-degree murder charges, shares his redemption story and journey to building multiple successful businesses including vape shops, nicotine pouch brands (Altered and Motion), and recently acquiring a private jet. He discusses the role of faith, family support, and business timing in transforming his life from crime and addiction to legitimate entrepreneurship.
Insights
- Personal redemption and past criminal history can become powerful marketing assets and sources of authentic inspiration when leveraged transparently, generating genuine audience connection and business opportunities
- Timing and market entry are critical success factors—early entry into emerging categories (vapes in 2012) can generate exponential returns, but product quality and obsessive attention to detail are what sustain competitive advantage
- Frugality in personal spending while aggressively reinvesting profits is a proven wealth-building strategy that outperforms lifestyle inflation, even after achieving significant financial success
- Building a personal brand through consistent, authentic daily content creation drives relationship-based business opportunities (partnerships, investments, talent recruitment) more effectively than traditional marketing
- Diversification out of regulated industries (cannabis, vape) into adjacent consumer products is a strategic risk mitigation approach for entrepreneurs in uncertain regulatory environments
Trends
Nicotine pouches as a premium alternative to traditional tobacco products, with emphasis on natural ingredients and superior flavor profilesNootropic/functional pouches (Motion) targeting focus and stress management as a consumer wellness category beyond nicotinePersonal brand monetization through authentic daily content creation and social media presence as a primary business development channelTax-advantaged asset acquisition (private jets) as both operational necessity and wealth optimization strategy for scaling entrepreneursRegulatory arbitrage strategy: entrepreneurs pivoting from heavily regulated industries (vape, cannabis) to less regulated consumer categoriesTransparency about criminal history and redemption narratives as authentic brand differentiation in competitive consumer marketsDirect-to-consumer and retail distribution expansion (9,000+ doors) as growth strategy for emerging CPG brandsNootropic and functional ingredient adoption (Guarana, L-theanine, Rhodiola) in consumer products targeting productivity and stress management
Topics
Personal redemption and second chances in entrepreneurshipBuilding brands from zero capital (bootstrap methodology)Nicotine pouch market and product differentiationNootropic functional products and ingredientsCriminal justice system and sentencing outcomesVape industry history and regulatory challengesPrivate jet ownership economics and tax optimizationPersonal brand building and social media strategyMulti-brand portfolio management and diversificationRetail distribution and supply chain scalingAddiction recovery and lifestyle transformationFamily influence on entrepreneurial successProduct development obsession and quality controlRegulatory risk in consumer productsWealth building through reinvestment vs. lifestyle spending
Companies
Zen
Competitor nicotine pouch brand valued at $16 billion; used as benchmark for product quality and market opportunity
Altered Nicotine
David Saylor's pharmaceutical-grade nicotine pouch brand with superior flavors; launching in 9,000+ retail doors
Motion Pouches
Saylor's nootropic functional pouch brand (no nicotine) with natural ingredients for focus and stress management
Cardiff
Business lending platform offering same-day funding up to $500,000 without bank delays; sponsor/advertiser
People
David Lee Saylor
Guest sharing redemption story from eighth-grade dropout and drug addict facing murder charges to successful multi-br...
Bradley
Podcast host conducting interview and endorsing Altered Nicotine products based on personal use and quality assessment
Karen Saylor
David's wife of 30+ years credited as primary support system enabling his recovery and business success; encouraged t...
Quotes
"I am an eighth grade dropout, extra drug addict. I was facing life in prison. Like, who would've thought I would own a plane? Nobody would've thought. Anything is possible."
David Saylor•Opening
"What I wanted to do was develop a product that gave you the feeling of the movie limitless, you know? Just take it, you get dialed, locked, focused."
David Saylor•Mid-episode
"I believe in my heart that both of these are billion dollar brands."
David Saylor•Product discussion
"If the person has a desire and will to change, they can. It's just, it's about the person. Are they gonna put the work in?"
David Saylor•Redemption discussion
"Success is the best revenge."
David Saylor•Motivation discussion
Full Transcript
I am an eighth grade dropout, extra drug addict. I was facing life in prison. Like, who would've thought I would own a plane? Nobody would've thought. Anything is possible. That doesn't matter what you've been through. Doesn't matter your past. Like, you can still accomplish whatever you want in life. What I wanted to do was develop a product that gave you the feeling of the movie limitless, you know? Just take it, you get dialed, locked, focused. This product helps your body deal with stress better. I believe in my heart that both of these are billion dollar brands. No way in hell should it end up where you are. But you did. What do you say to those people that think people can't change? Well, I'll tell you this. What it is, Bradley, back again with another episode of Dropin' Bombs today in the studio. Folks, I got a real life entrepreneur, David Saylor, in the house. What's happening? What's up, brother? Folks, if you guys don't know this dude, keep your eyes peeled at David Saylor. David Lee Saylor, actually, at David Lee Saylor, S-A-Y-L-O-R. You can find him on TikTok, Instagram, his business website is motionpouches.com. And you're gonna wanna remember if you're a nicotine guy, alterednicotine.com, A-L-T-R-D. These pouches are better than Zen. The world's best, brother. And I'm here to say it. And I'm not saying it because you gave me some. I'm saying it because it's the truth. If you guys like nicotine pouches, these right here are better than any pouch I've ever had. I don't know why, but the flavor, it fricking, all the flavors are just, I don't wanna say good because they're good, but more flavorful. Intense, like what it's supposed to taste like. When you read Red Apple on a can, you expect it to taste like a Red Apple. Yeah, but I mean, it's, it pops. Like in other words, it's almost like a Jolly Rancher candy almost. You know what it is? Well, probably all of these nicotine pouches on the market were developed by tobacco companies. And this was developed by me. And I was in the vape industry for 10 plus years, mixing different flavors, creating different types of e-liquid. So when it came time for me to do a nicotine pouch, I already know the game with flavors, you know? And I already knew what I wanted the pouches to taste like. And I'm already, I obsess over shit. If I'm gonna do something, it has to taste the way or look a certain way. So. Well, you did a good job. Citron, by the way, if you wanna know, well, what's Brad's favorite? Mine's the citron, tastes exactly like, I'd say fruit loops. Like it's fricking delicious. And then Red Apple's my second favorite. Mango's my third favorite. You got four or five flavors. You also got this thing called motion or limitless pouch. Yeah, motion. Motion, what the hell is that thing? Man, it's the world's best, new tropic pouch. No nicotine. Claimed by me, I make that claim. No, no, no nicotine. It's all natural ingredients. It gives you clarity. Yeah, clarity, focus, energy, just get you dialed, you know? And which one came first? Man, you know, they actually came together. Like I built both brands, kinda launched them within a few days of each other. So yeah, same time. Well, there's a lot of people out there that will say, there's nothing better than this one or that one depending on their favorite. I would urge everybody, go to alterednicotine.com and order one can or one little container and I bet you, you will agree that those are the best. Facts. And the limitless pouch, I took one of those and I'm telling you that it was like, it didn't have the nicotine feel, but it had a feeling to it. And it was almost like limitless pills. You know what I mean? It was just like, boom, focus, clarity, attention. It was almost like energy, but not jittery. What is in those? So the motion pouches, they have seven ingredients. I can pronounce a few of them, but I'm not the science guy. So I have other businesses and I'm in a totally different industry, but the industry I'm in, we have an R&D department and a research team. So over the years, I've had my research department order different ingredients. You know, I would hear about Guarana or Elthione or, you know, and I would try them over the years. What I wanted to do was develop a product that gave you the feeling of the movie limitless. You know, just take it, you get dialed, locked, you know, focused. So again, it's got seven ingredients. Guarana is my favorite. It's a plant from the Amazon that its seed has all-natural caffeine and it's slow-released caffeine. So it doesn't hit you all at once. It's time-released, you know, the way your body metabolizes it. So it's, you know, steady energy and then Elthione to kind of make it, kind of balance it out, you know? Elthione is great for taking the edge off of caffeine. And then it's got alpha-GPC, CDP, choline. It's got ginseng, it's got, oh, Rodelio Rosa, again, I'm not... Rosacea? No, yeah, it's got Rosacea. Shit, Rodiola Rosea, but it helps your body deal with stress. You know, so I thought like, man, all these entrepreneurs and hustlers and hell, even blue collar workers as men, you know, everybody says, well, you got too much stress in your life, you need to get rid of this. We're never gonna do that. So this product helps your body deal with stress better. So dude, you're an entrepreneur from the old school, but you used to be, you said you were heading to prison, you were fricking addicted to things. Let's go back before, because everyone always sees people that have products and they're like, well, what's this guy? You got tattoos, you don't look like a normal CEO. So what's your story? Where'd you come from? Well, so a single mom, she actually got pregnant with me the first time she had sex when she was 13 years old and she had me at 14. She was already in a drug addicted, abusive household. So, you know, giving birth to me at 14 years old, I can't imagine what she was thinking or, you know, feeling. That's young. Yeah, that's young. And, you know, she was so scared and not, she didn't know what to do. She at one point tried to get an abortion. Thank God it didn't work. So yeah, I mean, you know, the odds have been stacked against me from the beginning. I wasn't even supposed to be here, let alone make it this far. And the first half of my life, well, not the first half, but, you know, yeah, probably half, you know, I grew up in the same environment. You know, all of my family members were alcoholics and drug addicts and they'd all been to prison. And that's the path I was heading on. Are they still that way? They are. So you made it out. You know, what do you think the difference was? Man, that's something that I've thought a lot about, man, because, you know, like my uncles, they're great guys. They just couldn't get away from drugs and alcohol. I think the big, there's a couple of things, you know, I think God for one, but my wife, which you met, we've been together since we were 15 years old. Damn. So I think that that's a huge thing for me was having someone that was always there for me, always trying to get me away from that life, telling me that I could do better, you know, and never giving up. Well, what were you addicted to? Everything, brother. Cocaine, mainly like speed, but cocaine, pain pills, addicted to the point where like, you know, needed treatment, addicted to the point where I would, you know, rob people. I was also a drug dealer, you know, for the most part, I sold drugs to pay for my habit, but, you know, it got so bad at times that I'd be, you know, I'd be willing to go steal or rob. So how, at what point did that end? Like there had to be some pivotal moment. I mean, when I had kids, so, you know, I like my whole life without a dad, I always thought, man, if I have kids, I want them to be able to look at their dad and be proud and have a relationship, you know, always even at 15, 16 years old, I would kind of dream about the father I wanted to be. And so when I had kids, I still struggled off and on with addiction, but that was the point for me where I'm like, man, if I don't get my shit together, my kids are gonna see me the same way I see my mom or my uncles, and I never wanted them to look at me and be like, damn, my dad's a drug addict or my dad's a piece of shit, you know? So that was a huge motivation for me, is I wanted my kids, my wife, I wanted my family to be proud of me. So at some point though, like, because now you have multiple businesses, you have more businesses than we even mentioned. And you got a podcast, by the way, Sailor Made podcast, guys, if you guys wanna go check out that podcast. At some point though, like, because I always go back and try to envision what I'm seeing. So you said you're Florida, way out in one of the, you know, Florida towns where there's alligators and Everglades and mullets and freaking parties or like. No, more like hoods, you know, like trailer parks and hoods. And yeah, because most people think when they think of Florida, Miami. Yeah. Yeah, this ain't Miami. No, I'm talking like Polk County, you know? Like Winterhaven, Lakeland. Yeah, so you're running around getting in trouble with the wrong people, no money to speak of. Right. Are you guys on welfare? Yeah, my mom was on welfare. Like I said, I've been with my wife since we were 15. We probably got our own place at 16 years old. I was selling drugs. And then just kind of being a little shithead, you know? Yeah, but something switched, dude. At what point did something switch? Well, like I said. Kids? Yeah, okay, so there was a point in my life where I was charged with first degree murder and was facing life in prison. And I, well, let me rewind a little bit. So, I'm trying to think. I don't want to, you know, there's parts of this. It's like, I was 16 years old. I was trying to look tough, you know? And I accidentally, I didn't mean to kill a guy. I accidentally killed a guy and I panicked. So, we staged the scene, made it look like a suicide. And I got away with it for a couple of years. When I was 18, I was charged, the detectives came and questioned me, found, figured out the truth. They charged me with first degree murder. Did you shit your pants? Yeah, I mean, dude, that's a life ruin right there. Yeah, I mean, that's the point where, I mean, I thought my life was over, you know? How'd you get out of it? God. Amen. Yeah. Because I mean, like that, because like, damn, dude. Yeah. But people always say, Brad, you need to do your research on people. Like, I don't like doing research. I like finding out right here right now. So like, to me, it's like, damn, dude. So, and crazy shit happens, accidents happen, you know? But at the end of the day, they came back, they knew you tried to cover it up and now they arrest you. Yeah, at first they charged me with first degree murder. And you think your life's over? Yeah, I think it's over. And what was the, what did it end up? Not guilty? No. So, and the reason I said God was because when they charged me, you know, obviously I'm in jail, they were murder, for murder. And that's heavy duty, bro. Yeah. No wonder you need the motion. Right. So I turned to God, you know? What'd the wife do? Just. How long ago was this? Like this, this can't reopen anything. Maybe it's not. I was start over. I mean, I, you know, I did wonder like if there's certain things that I'm like, man, should I get into this shit or not? You know, because it's like, it can shift the whole fucking energy of the podcast and literally now just be like, oh shit, this guy. Oh, it's too late. Not now, man. People are gonna be like murder, like holy shit. Yeah. But, but again, shit does happen, especially when you're around people. Yeah, it was an accident. And I regret it every day of my life. You know, I wish I could go back and redo that night, but you know, as we. But how did you get off? Okay, so again, God, but I'm in the cell and I turned to God, you know, I mean, I wholeheartedly believe that what happened was because of God, like not the accident, but me getting out of this. And I told God, like, hey, you know, I, if you give me another chance at life, I'll dedicate my life to you and to spread the word, showing people that, you know, anything is possible. That doesn't matter what you've been through. Doesn't matter your past. Like you can still accomplish whatever you wanna do, whatever you want in life. And the charges were ultimately dropped to first degree manslaughter. Some evidence was lost. The detectives got caught up in a scandal where they were caught planting evidence. So the case that they had felt kind of started falling apart. And when they dropped my charges to first degree manslaughter, I was able to bond out. And I bonded out. I proposed and married my wife. And over the course of a year, maybe 16 months that I was, it might even been, you know, 16 to 24 months that I was going to court, but as a free man, I hired an attorney, I got a job, I married Karen, I got her pregnant. And ultimately they made me an offer of 10 years in prison with the exception that if the judge wanted to give me less time, he could. That's all they were willing to do. You know, obviously I'm pushing my attorney, like, you know, I want probation or this or that. And the day he called me about the 10 years, he's like, listen, this is all I could get them to agree to was if the judge wants to give you less, he can. Like they won't argue. Right. And I told Karen, my wife, I didn't tell her about the 10 years I said, you know, probably going to get probation or something. I didn't want anybody to stress about me going away for 10 years, you know? And the day of sentencing, it was me, my family, Karen, her family, probably 20 people that went to testify, like, you know, give us a statement. And yeah, I think everybody that was in that courtroom would say that they felt God in that courtroom because at the end of everyone talking, my attorney looked at the judge, asked for house arrest, followed, so I ended up with two years house arrest, 10 years probation. And he agreed and the prosecutor didn't fight it. And the whole time the prosecutor wanted me to go to prison, you know? So the fact that the prosecutor and the judge both agreed was a blessing. And since that day, that pretty much scared just straight sounds like. Yeah, I mean, for the most part, I still struggled, I still slipped, I still relapsed for another, couple more years, you know? It did straighten me up, but you know, I still struggled with addiction and kind of falling back into that old habit, but yeah, ultimately, eventually I got clean and got my shit together. And what was the first business? What was the first venture into business that worked out? Because you know, I've often on since I was 15, you know, like a landscape company, a paint company, mobile detailing, you know, like I've tried everything, but the first, I mean, the first successful business was really a tattoo shop. I got licensed to be a tattoo artist, opened up a tattoo shop. And at the time that was success for me, you know? Obviously there's a limit to how many tattoos you can do a day, so there's a cap on how much money you can generate. So even with making what I've considered at the time, good money, you know, like 500 to 1,000 a day, I always knew like, man, I gotta figure something else out because this isn't getting me where I wanna go. And then in 2012, we started selling vapes at the tattoo shop. You know, in 2012, the only place you seen vapes was at gas stations, and they were the ones that looked like cigarettes. And so I thought, man, if I could sell vapes to my tattoo customers, that would stop them from having to take smoke breaks all the time. And we had $1,000, actually it was $700 that I go to, I went to my wife and I'm like, babe, I got this idea, I wanna start selling vapes at the tattoo shop. And I wanna spend what we have to order this stuff. And she was like, okay, let's do it. So it really all started from 700 bucks. And from there, just that exploded, like it took off. And from there, we started opening up actual vape shops. How long ago did vapes come out? Well, I think, I don't know when they came out, but they started becoming mainstream in 2012. So do you think timing was part of it? Oh, it was definitely timing, definitely timing. So you just parlayed that and just kept selling more and more vapes and then what, opened a store? Yep, so we opened a vape shop and then opened up another one, another one. And then... What were those making a month each? Let's say like between 50 and 100 grand. And then, you know... Now what were you doing with that kind of dough? Putting it right back in. So you're just opening more. Like now, today we have 40 retail locations, not all vape, there's vape, CBD, dispensaries, but we have 40 retail locations that we own and then we have some franchise locations. And obviously when you start making money, that straightens people up. See, people don't understand the power of money, dude. You could be a criminalistic type guy that's willing to do some criminalistic shit and then find a legitimate business that becomes successful and makes money. And you know, there's no reason to be criminal anymore. Man, what's crazy is to get me to do a crime today would be impossible, you know? Like I look back at some of the shit I was doing and I'm like, man, I don't know how I did it and stayed calm, you know? Now if I put a pack of gum in my bag, I'd be so stressed out walking out the door, but I've been living right for a while now, you know? What do you say to those people that think people can't change? Well, I'll tell you this. I am an eighth grade dropout, ex-drug addict. I was facing life in prison, like all the things, you know? And if the person has a desire and will to change, they can, you know? It's just, it's about the person. Are they gonna put the work in? You know, it's a lot of work. It's not easy going from being that guy to this guy. It took a lot of time, a lot of work every day, you know? How about now? It still takes, it's not hard to be a good guy now, but to maintain success and to grow, it's an everyday job. Do you have any past associates that still know you and see what you did and try to pull you back in anyway? Man, you know, I learned at a very young age that in my mind, you can never trust friends, you know? Like, I had a friend that, I mean, this is back when I was 16, but we had grew up together and he was a best friend and he had set me up to try to get a bunch of guys to jump me and I hadn't even do anything to him. So that kind of like, I guess, tarnished my thoughts about friends, you know? I have friends today, but what I'm saying is like, I kind of detached from everyone and it's always been me, my wife and my kids and that's it. Now, family too, you know, like my granny and her family, but it's always been me and my family. I think that's a big advantage that I've had over other, you know, even other entrepreneurs or business people is like they always have, you know, going out to parties or going and hanging out. And I've always just been the guy that just works, you know? You think that's contributed? 100%. You think that's an obsession? Yes. So you're still addicted. You just switched from being addicted to work now, you know? I'm addicted to creating brands and products and now I get high from watching you enjoy my product, you know? Where do you think it's going? These things right here, again, I mean, Zin's just sold for what, 16 billion? This right here is better than that, more organic and natural than that, tastes better than that. Do you think the ship has passed or there's still plenty of room for these? Yeah, I think there's, I believe in my heart that both of these are billion dollar brands. And the next batch that we do of both of these will be in my new pouch. And I think that's gonna be something that most of the tobacco companies aren't willing to put the work into trying to be healthy, you know? Most pouches on the market have microplastics and other chemicals and shit in them. And for the last two years, I've been developing this pant plant-based pouch. Looks the same, feels the same, tastes the same, but without all the, you know, hazardous chemicals. What about the people that already think, well, that's not healthy, nicotine is not healthy? Yeah, I mean, I would disagree, I think. So do a lot of scientists. A lot of people don't realize that nicotine is like helping with dementia, Alzheimer's, it's actually good for you. Yeah, it's actually good for you. It's the tobacco and cigarettes and all that shit that's bad for you, but nicotine by itself is a powerful, new tropic. And, you know, we use pharmaceutical grade nicotine, food grade flavoring. So, yeah, I think, you know, in moderation, nicotine is good for you. Now, if you're obsessive like I am and you do 40 pouches a day, I don't know, the scientists might say, hey, you might have a problem. You don't literally do 40. Yeah, I probably go through two cans a day. Is there 20 in each? There's 20 in each. That's another thing. Most pouches, most cans have 15, hours have 20. Yeah, and yours has the little, I'm telling you folks. And it has the throwaway. I'm not being paid to say that those are good. Those are good because I'm fricking telling you. And it's 100% the flavor. I think, you know, I don't really notice a busier feel or anything from the nicotine because I've been doing nicotine forever. So nicotine doesn't really get me sick, but the threes, the sixes, I've given somebody that doesn't do nicotine pouches a six and dude within five minutes, they're spitting it out saying that they feel like shit. What do you think that is? Well, so, you know, I've tried every damn, not literally, but I've tried a lot of nicotine pouches at first as a consumer, you know, first and foremost, actually. And what I noticed was like, and the reason I think Zen is so popular is because their nicotine is smooth. And like, I'll give a comparison. So Zen pouches compared to, I don't wanna say the brand, but you know, there's a brand out there that it tastes amazing, but the nicotine, I don't know what it is about the nicotine, but it dries your eyes out, makes you kind of feel a little cloudy. And so when I did, you know, when I developed these, I probably went through 10 nicotine suppliers until I found the right nicotine because I wanted one that you could take and not feel shitty, you know? Is it just a matter of trying a bunch of them and saying that's the one? Yeah, we went through, I don't know, with the nicotine pouches, I might have went through 100 different flavors, you know, I obsessed until I got it just right. What do you think the, if you could go back, other than that far back, but back just when you started doing business, lessons that you wish you would have learned then that you had to learn the hard way? Man, you know, so I mean, I'm still learning lessons, you know, like I'm almost 47 and I'm still doing shit today, then I'm like, damn, I wish I would have, why haven't I learned my lesson, you know? Like I have a big heart, you know, like I wanna trust and believe everyone. I wanna give everyone as many chances as it takes, you know? Because I look back at my life and think, you know, if just in my situation, if my wife would have given up on me at 17 or 18, I wouldn't have the beautiful family that I have today, you know, I have three grandkids that I wouldn't have today. If she hadn't of given, wouldn't have given me a 100th chance. So that's, you know, I'm doing that same shit to people and unfortunately sometimes, you know, people just are shitty people and they don't wanna change and they're just taking advantage. So that's a lesson that I'm still struggling to, I'm still being hardheaded with, you know? Business owners, listen up. If your business needs more money and it will, banks aren't built to move quick. They make you fill out a ton of paperwork, wait for a decision and by that time, the opportunity is passed. So if you want bank rates without bank delays, you need to check out Cardiff. Cardiff's been helping businesses get same day funding for over 20 years. We're talking up to $500,000 approved and funded, quicker and easier than big banks. You can apply online in under two minutes and get funded as fast as the same day. So whether you need quick money to bridge a gap or do more marketing, get some equipment or hire more people, I'm telling you, apply today at Cardiff.co forward slash Brad. Stop letting slow money cost you opportunities that move fast. There's no impact on your personal credit. So apply now at Cardiff.co forward slash Brad. Subject to approval, terms and rates vary. Cardiff, borrow better. What does everyone say now though, now that you're successful, you're making all this money and you're fricking Mr. Businessman. Does anybody be like, shit, David, I know you bro, don't act like you're something else now. No, it's more people, you know, I think what does it to people is like, take someone that is a visionary or entrepreneur, like I'm a visionary, you know, I am an entrepreneur by default, but I'm a visionary. And imagine if you had went to college and you got your degree and you've put all this money and work in, but you're not having success and your marriage fell apart or whatever. And then you see me an eighth grade dropout, ex-drug addict that should be in prison or dead. And I have a beautiful family, a marriage. I've been with my wife for 30 plus years. I think that gets to people more than the, you know, more than just the money. It's the shit that they wish they had or I don't know. You know, I see that in people sometimes like, but you gotta give a lot of that credit to Karen. A lot, yeah. Like dude, I put up with my fair share of shit from her, but 99% of it is definitely was her putting up with me. Yeah, well, I mean, probably 99.9%. Well, dude, I mean, she's in the green room somewhere thinking 100%. She's probably listening. But I mean, anybody that was facing that kind of seriousness, that she wouldn't have been blamed. Matter of fact, she was probably consulted. Like dump him, run as fast as you can. That guy's going nowhere fast. You get anchored to him, you're screwed. Turns out she was correct. Was there ever anybody or was there ever a time in your mind that a lot of the motivation that you have to succeed was based on people hating on you? Yeah, a lot of it. It doesn't feel good. It does. When everyone thought you were going nowhere and you went somewhere. Yeah, I have my whole rib cage is success is the best revenge. Yeah, I remember somebody one time was basically just saying, I can still remember it like it was yesterday. You're a bum. You're never gonna amount to anything. You're a bum. And in reality, dude, that's the time I thought to myself, like if there was ever a time that was the time that I can still remember and it fricking lit a fire. And I said, oh yeah, cause I'm not a bum. I was acting like a bum, but I wasn't a bum. And I was very capable. And at some point, I always look back and be like, what was the point? Now I don't give that time the credit. I accidentally kind of succeeded and fell my way forward, helped somebody and I thought, man, I felt good. Let me go help more people. And I didn't realize that's the secret really for me, is when I quit worrying about me and started just trying to help people. Yeah, exactly. And so now I tell people that like you want to get rich, you know, help people solve problems. Like whatever their problem is, help them solve a problem because that's what people pay for it solutions. So if you could go back, what was it that you would say, I would have done this, I would have done this? Well, I want to touch on what you're saying about someone's hate or disbelief, or you know, like doubting, driving or, you know, lighting a fire, that's been off and on my whole life. But even recently in 2025, I'm not going to say the person's name or industry, but a person and we were in a meeting with all of the partners and board members and the person said, he was, you know, saying like, if you could have done that, then why haven't you done it? Why didn't you do it with your brand or something, you know? And man, like having this person say that to me, I fucking, 2025 was spent, like, you know, how many fucking brands and companies I did in 2025 and lit a fire under me like, I'm going to fucking show you exactly what I can do. And you're going to have to see it and you're going to have to watch, you know, why don't you think people have that ability to do it by themselves? Why do you think people need that pissed off, like almost revenge fuel? Yeah, I'm not sure, man. I think people get a level of success and get complacent and lazy and satisfied. And then something will happen and it'll light a fire under them to go get after it again, you know, whether it be somebody talking shit or, you know, something else. Do you think, when you say it was God that did it, I mean, do you think that you're a good representation from then on? Do you go out and keep your word? I tried to. You spread the word? I tried to. You go to church and all that? Mm-hmm. Yeah, I'm not perfect. I'm not sitting here saying like, I'm the ideal Christian, but I put effort in every day, you know? I was, there was a point in my life where I wouldn't say that. I would be like, eh, yeah, I'm still fucking up or, but, you know, I've like, there's not a day that goes by that I don't put my all in to work, my family, my kids, my grandkids every day, you know? And I still have a long, I still have a long way to go, you know, like there's plenty that I need to get better at, but what are your goals with this, with these products? Man, so, you know, the other industries that I'm in, like Vape and Cannabis and Hemp and some of the other stuff, it's like over the years, I've tried to build this, these legacy brands and companies that my kids and my grandkids can all, because like, I have a lot of pride in my last name is Sailor and my kids, you know, like, it's like we're the Sailor family, you know? So I built these brands and companies that I want to be able to let my kids and grandkids work in and continue to build and lobbyists and politicians and for, you know, we'll come up and totally derail an industry. And I just got tired of not feeling confident in any of these companies, you know, that I've spent so much time building. And so in 2025, I really focused on launching and starting companies outside of the Cannabis or Vape or, you know, the other stuff. What was it? Is that the goal? Yeah, what was the original question? I literally just got so sidetracked. Well, I'm listening. So I don't even remember, I was like five minutes ago. Yeah, I was like, where was I? I don't even know where I was freaking going with that. Boy, my mind works as I'm going to just keep asking questions based on what you're saying. But the last thing I wanted to know for the listeners, cause there's a lot of people that are listening to the show that are out there where you were number one, probably in some sort of addiction, what'd you do to get out of it? And again, I mean, I haven't really, I don't think heard the answer other than God. Well, dude, there's a lot of people that pray to God and they still get cracked. So why do you think God spared you? Well, I always tell people like, you know, you can't just have a vision and pray to God and sit around and wait, you know? Like you have to get up and go after it every single day, what, no matter if it's getting sober or starting a company or, you know, whatever it is. Are you sober? Yes. So like someone said, let's go get a drink. You'd say, hell no. I don't drink just because I don't enjoy alcohol. I mean, I'm not that type of person where I'm like, no, no, no, I stay away from, I just don't enjoy alcohol. I don't smoke weed. You do nicotine. I do nicotine, yeah. But again, people think that that's some sort of drug and it's bad because of the rhetoric. When in reality, there's doctor after doctor, you can Google it, nicotine is actually good for you. It was the delivery mechanism that wasn't. So if somebody is sitting there going, well, I don't do any nicotine, how am I so healthy? Would they benefit from nicotine? I mean, I think so. I mean, like, how do you benefit? Think about how sharp you feel when you put a nicotine pouch in, you know how? It does. It gets you focused, you know? It also is a vasoconstrictor. Exactly. So I'm wondering, what's it doing to the old memory? I mean, it's definitely increasing blood flow. That's for sure. No restricts blood flow. No, no, no, it increases blood flow. It constricts your arteries. As the smartest person you know, which is chat GPT, what is nicotine increased blood flow? Now tobacco cigarettes might close the arteries, but nicotine increases blood flow. You think? I know. I don't think so. I know. It's a vasoconstrictor, which means it constricts your veins. Let's see. Want me to ask? Go ahead, I'm gonna. Now, let's have a look. You check on, where are you going? Just chat. Okay, well. Will nicotine increase blood flow? I think it does the opposite. Tell me about how nicotine pouches can help increase blood flow. Yes, it says yes. But only briefly, here's a clear science-based explanation of how nicotine pouches can influence blood flow with the nuance that mattered. Okay, so for product positioning, I'll come on now. I'm not trying to sell a product. I'm just trying to tell the people the truth. The short answer. It says yes. It activates the sympathetic nervous system, the fight or flight circuitry. That triggers a release of adrenaline and nor adrenaline. Heart rate goes up, blood pressure rises, cardiac output increases for a short window. Some tissues experience increased blood flow because the heart is pumping harder. That's the yes part. Here's the catch. Nicotine also causes vasoconstriction. That's what I'm talking about. Meaning it narrows the blood vessels, especially in the skin extremities and peripheral circulation. This reduces sustained blood flow over time. But I've read many, many articles from top scientists research papers that seven milligrams a day is actually preventative, preventing dementia, Alzheimer's, et cetera, et cetera, so these guys are saying, I don't care what anyone says, you need a little nicotine, maybe not 40 pouches a day. That's probably overboard. But you need some nicotine. And I find it beneficial for my mindset. Like, I feel focused and pumped, laser it in. And sometimes, if I don't have it, I still feel fine. Yeah, you're fine. You just like- I just don't feel like focused. Right. So I'm in it unless something comes out. But that's the thing with these research things, dude. One day they tell you it's bad for you. The next day they tell you, you know, we were wrong. It's good for you. And vice versa. I mean, we just had a food pyramid that said cereal, fruity pebbles or whatever the cereal was, was better than grass-fed steak. So I don't know. We gotta kind of watch where we're getting our information from. Yeah, I'd say throw one in your lip and see what happens. That's right. It works for me. So the show is focused on basically business and whatnot, but I like to get into, you know, lessons learned in life and other things. Like what do you want people to learn from your story? Like if you could just say, listen, man, if I could condense all these years, this is what I'm telling you. And give them some fricking lessons that you had to learn the hard way so they don't have- So they drop some bombs? Well, yeah. Let's drop some fucking- That's the value of listening to people's story if people are paying attention. You can learn shit through other people so you don't have to make the same mistakes. Okay. Well, not to sound like a broken record, but I've been at the lowest of the lows again. I mean, the last grade I completed was seventh. I dropped out of the eighth. Single mom, you know, grew up around drugs, alcohol, violence, crime, and was once on that path. I was on a trajectory of, you know, whether it was from the accident that happened or selling drugs or robbing and stealing, I was on the trajectory to go to prison or end up dead from an overdose. And I made it to where I'm at today by just, first of all, refusing to quit and being, I guess I think a lot of it for me, a lot of reason for my success today is that today I have a reputation for keeping my word, being honest, not trying to cheat or take advantage of people and doing that for years, it finally paid off. Like today, people want to work with me. People seek me out to be a partner. So yeah, no matter what your past is, no matter what you're going through today or have been through in the past, you can 100% change the path of your life. You can change, and you can change your family's life and generations to come, you know? Like a big thing for me was I wanted to change, you know, because before me, when you heard, or when people heard the sailors, you know, they thought of drugs and crime and this and that. And I kind of grew up with a chip on my shoulder because of that, because no matter where I went, people automatically assumed I was up to no good, even when I wasn't, you know? And so I had a major goal in life was to change that and to have the sailors be known as good, honest, loyal, you know, trustworthy people, hard workers, you know, known for business and family, and so that was really big for me. And the thing I just got sidetracked again, but... No, that answered it. So in the same town the whole time, or did you ever move? No, I mean, eventually I moved away. Because there's probably people that don't even know what you just said. Yeah, like... Oh, definitely. I mean, I don't, yeah, like unless you're in my inner circle, you don't know about my past. So are people that know you, but don't know you gonna listen to this coincidentally and go, yeah, for damn, they might. Because you're not talking about this everywhere. Never. I didn't hear about it, never. Unless you've known me for, you know, a lot of years and are really close to me. Do you think this is gonna hurt you in any way? Like you think people doing business with you right now would be like, oh my God, I didn't know. I used to have that fear, man. I used to kind of try to hide my past. And I recently had a, I recently had something where I posted a video on social media because like I said, I made a promise to God years ago. And I think about a year ago, I'm like, man, I'm gonna start putting effort into showing people that no matter what you've been through, you can change, you can have a better life. So I started posting these videos on social media, like trying to encourage and inspire people. And my graphics department made this video, which was like a mock-up. It was like a recreation of the news saying, you know, David Saylor charged with murder. And I was so afraid to post that because I had posted other stuff, but only me talking like, hey guys, you can get through it. You can, but never anything that like really called out my past and I was afraid to post it. But my wife and my daughter said, post it, like just post it. And I did and- Like cause you're gonna be helping a lot of people that or might be in that same situation. Yeah, I posted it and a few days later, man, I had actually had a couple people come up to me, like, and you know, not at the same time, but I had a person come up and thank me for posting the video. You know, they said, thank you for posting that. Like it really, I was going through something and I seen that and it inspired me and showed me that anything is possible. And so from that point on, I'm like, yeah, I don't care anymore. I'm gonna put my story out there because I'm not that person anymore, you know? And not only that, dude, as you know, past doesn't define you. That's right. Even if you did it on purpose, even if you did it on purpose. Yeah, for sure. To me, you know, I had a video not too long ago come out and they're trying to pretend that I'm like an angel because I'm pretty much an angel. All I do is good. And they're talking about something that happened 30 years ago and then said I was trying to hide it when it's public information. But at the end of the day, everyone was worried that that's gonna hurt me. And it wasn't a big deal, nothing like yours. But, you know, when I was young, ended up getting in trouble, ultimately just fell into the wrong crowd and basically got duped into some put sign and some shit that I shouldn't have signed. But at the end of the day, irrelevant. And I started talking about it and I'm like, dude, I've said it many times on this podcast. If you listen to this podcast, you know. Anyone that knows me probably knows. But the general public doesn't know because it was 30 years ago. Do you ever feel like you're supposed to bring it up? Cause I never have. And people, that's why they were trying to basically say, oh, he's trying to hide it. Cause I don't walk in and go, hey. Yeah, that's right. Cause it's not who you are. Yeah, I used to do this, you know. But at the end of the day, I think when you speak up like you are doing now and have before and myself, there are people in a situation that needed to hear it. Cause otherwise dude, people just assume. Yeah, exactly. People don't know your story, dude. Like you got several successful businesses. You're in board meetings. You're nowhere near. I just bought a fucking plane last month. I just fucking, you know, like who would have thought I would own a plane. Nobody would have thought. A bad ass jet, by the way. And people are just like, you know, oh yeah, that's because, oh yeah, but they don't realize, dude. Eighth grade dropout. Yeah, man. Frickin no way in hell should have ended up where you are. But you did. Now I think there might be a little timing in there. Why? Well, dude, I mean, vapes. Oh, for sure. I know a guy that got fricking, he made like $300 million selling vapes. Really? Yeah. Like he was right in the beginning. He almost like invented the vape. I forget what it's called, but he did. One of his companies was one of the big vape that you would buy at all the convenience stores. He made those vapes. Oh, I bet you. I forget the name of them. I bet you it's a, is it Howie P? Or no? I keep seeing this guy on the internet that sold a vape company early on that all the gas stations carry. And it's like Howie P or Howie something? I don't know. His logic. I don't know him. Was the brand? I don't know. But I remember when you were at the vape store, they had the little thin mouthpiece and you took it out and put another one in. But he made the juice, the manufacturing, the units before vapes were even a big deal. And then they became a big deal. So now that's his claim to fame. And everyone's like, wow, how'd you do it? Dude, sometimes it's timing. Yeah, exactly. Sometimes you get into the right thing at the right time. Yeah, I mean, God can open the door for you, but you have to walk through it. So, yes, timing and luck, but it's still, you have to be an active participant. You have to, you have to make moves and invest and do this and take risks. Because there's so many people out there that it's the perfect time, but they're just like, yeah, no, but I don't wanna, you know. You get everybody coming out of the woodwork wanting money from you now? No, I mean, I like to think that we are very giving people and giving family, like we definitely have people that we help, but not really, no. Because usually when you come from a family of that caliber, like a lot of us did, as soon as one person makes it out, the rest of them are like, oh, thank God, hey, you got any money? Hey, can I borrow something? No, I mean, you ever got it? No, I mean, that's definitely happened, but what do you say to them? Typically, I'm usually a sucker and I'll give it to them, you know, like, but again, it's not like happening every day. You know, like when we moved up from Florida to Tennessee, Virginia, we moved my mom and my granny and then my wife moved her parents up and my mom works at my company. Her mom is retired and disabled, but you know, like my first thing is to, like if somebody come in and ask me for 10 grand, what I'm probably gonna say is, rather I would rather, you know, invest 10 grand into one of your ideas or help you get on your feet. And then you don't even have to pay me back. You know, that's probably what I would say. Which should probably be better because a lot of times you hand it to them, it's just gone in the next month. Yeah, so when you say you just bought a jet, so in your mind, what the hell do you want a jet for? Just because you can? No, no. You travel a lot? Yeah, yeah. So I have a manufacturing and distribution in Tennessee, Oklahoma, New Mexico, and then there's a few brands and companies that I recently launched. There's one that we launch in about 90 days. I can't talk about it yet. It's kind of top secret, but that company is gonna be the world's biggest in its industry. I just know it. So I'm gonna be doing a lot more traveling. How do you get a product from idea to market? Well, I mean, that's the thing that I see some people struggling with. And I've just always been resourceful. So I think a lot of it is common sense and just wanting to, you know, willing to put in the work to figure it out. But like, But I mean, to come up with an idea and say, I wanna do this, but now you got your packaging, you got your branding, you got your colors, you got your flavors, you got a website, you got shipping, you got, I mean, there's a lot to it. Like, so how do you go from, man, I'm gonna do this to, there it is. Is it just money? Well, okay, I'll take you back to the first product that I created before I had any resources. It was a vape juice. I went to the damn craft store. At the time, I didn't know what flavors you were supposed to use. So I went to the craft store and bought some food grade flavoring that didn't work. I got online, ordered $20 or $30 worth of flavoring and ingredients. And I sat around at home and, you know, messed with the flavors and the recipes and developed them, printed the labels at home and built the website myself and grew that thing to where, when we sold that company, we were in 14 countries. Now, we weren't totally saturated in 14 countries. We were big in the UK, the US, and I can't remember the other country, but I mean, I started that with nothing and I just figured it out, you know, like you don't have to start out big or, you know, you're not going to start out at the top. What was the flavor? It was a whole line of flavors. Why were there better? Because I obsessed over the flavors, you know, like I'm really good at, like, it's like when I smell a scent, it kind of like goes into this vault, this library and I'm able to be like, oh man, that would go good with this and, you know. Yeah, well, it's evident because these some bitches taste killer. They're the best tasting nicotine pouch on planet Earth. And it's like to me, man, I should have started one of these as soon as Zin started taking off. Right. Is there people that could still go out and make more and still become a billionaire? I mean, nicotine pouches is definitely a little more difficult to launch than what I just explained about the vapes. Well, the vape is this like liquid of some kind. That's right. That would go in any vape and all you had to do was flavor it. Call it a good name. Yeah, you can buy all the ingredients online and so when you go out, when you walk into a vape shop, you know, somebody's making that juice, that's right. A vape juice. You just have to mix it and then they would put it in bottles and sell it. And how many people do you know that got loaded doing that? Quite a few. Quite a few. Did the feds ever come in and say, sorry, you can't do that? Were you ever shut down? Oh, they've done that in so many states. Because I've been hearing vapes gonna be illegal for I know since like 10 years now. Why does it never, ever happen? No, it is. It's happening in a lot of states, you know? Is that why you're pivoting out? Yeah, like I said earlier, like the stress of never being able to feel secure in these businesses that I've built from nothing to be able to think that they're gonna be here in a year or two, you know? That's a big reason why I'm doing other shit. You have restaurants, any other type of businesses? We have real estate. I'm a partner in a high-end furniture store on beach. So you've invested? Yeah. What that plane costs you? You call it a plane, but it's an actual jet. Is it big? It's a Falcon 900. I think it seats about 14. That's a biggie. It's a badass jet, bro. So you take it, is it here? We flew it. Actually, yeah, it's in the FBO. You take it everywhere? Or the fob, I mean. No, actually, the past four weeks, we've flown commercial, like, you know, cause it's expensive to fly that motherfucker. So if we're just popping here or there, we'll just go commercial. Maybe next year when I've made some. You charter it? No. So, I mean, why would you buy it if you're not gonna fly it? We fly it. You're just saying like, we don't fly it. Every single flight we take. I would. I don't care. I'm going to. I don't care how expensive it is. I'm going to, I just need to recoup, you know? 2025, I've put out so much money in these new brands. Have you ever got down in the bank account solo where like it's kind of getting scary? Yeah. And you still risk? You have to, man. Yeah, cause that's what a lot of. 2025 was, I mean, we got this fucking audit from the three letter government agency, Mafia. And they came in and excluded, you know, we didn't, we've never done any funky shit, but they came in and excluded, oh, you can't claim this. You can't claim this and that. So we ended up having to pay a bunch more money. And then, you know, creating new brands and products and buying a jet, you know, 2025 drained you. Drain me. Yeah. A lot of people, uh, wish they had those problems. Yeah. But, but where I was going with it is cause I've seen on many occasions, my bank account goes from, hey, you know, we're good. Yeah, we're great. And then all of a sudden, dude, you're getting to a point where it's like shit. Yeah. Like if I lose this, right? Not only don't I have payroll and business money, but dude, that's how I pay everything else. So like now I'm fucked and broke. Right. Have you ever got to that level? No, that's what I'm telling you, brother. I mean, definitely. Let's just say that. I mean, you know, the first five years, I put everything back in. So it's not like I had a bunch of money sitting there. Like I was all, it was all, it was like, I was going all in, you know, every day in hopes that this thing would take off. And luckily it did. We got to a point where we're like, okay, we can start saving and, you know, indulging a little bit, but I still lived in a double wide when I had my first million dollars. Like that's how frugal we were with money. You think that helped? Yeah, I know it did. Yeah. Because you say you're frugal, but you invested it, you used it. Yeah, exactly. Frugal's when you don't want to use it. Well, I guess, I don't know what the word is then, but you know, most people at, especially at, in their 30s, if they have a million dollars, their dams are not going to live in a double wide trailer. Correct. And that's the mistake most of them make. Right. It's a mistake I made multiple times. I'd get money and then I'd go buy the cars because I thought that's technically how it worked. Right. You know, the rich people that have all the nice shit, they make a lot of money and they buy a nice shit. Right. But the smart ones, they'll make a lot of money, invest that money, live in a house that you wouldn't even know they're rich until that starts cranking up. Right. So that's what I've been doing. I've been playing catch up. Right. I need to catch up because everyone thinks I'm richer than I am. Same here, brother. But I don't need to have a hundred million dollars in the bank. You just bought a plane. I'm like, yeah, bro, I just bought a fucking plane. So I don't have money in the bank. You know? Yeah. Well, people always ask me, why don't you get one? Well, number one, because you have to come up with a big chunk of money down. Right. Then you have to hire the pilots and you have to hangar it. I don't know if you just got it, but you're going to have to do annual... No, brother. We have to... Yeah, it's a whole freaking thing. It's a... I'm going to tell you why I bought it. Why don't you just charge it? A, I need it. Like I travel a lot and we have a big team. So the first and foremost, I bought it because we need it. But also, I mean, it's a write-off, you know? That's another thing. So just as an example, if you bought a $10 million plane and you went to the bank for 80% of that, so they're loaning $8 million, you're putting $2 million, well, Trump just put back the 100% depreciation. So you now can take that $8 million and move it over and write it off. And now you have 20 years to pay that. Or however many years you do the loan for, you know? So it's a tax advantage. Definitely a tax advantage. Why don't you charter it? I'll show you how nice it is and you don't want to mess with it. You tell me if you'd want people chartering it. Well, let me charter it. Dude, private is the way to go. If anyone hasn't flown private, I'm telling you right now, it is the only way to go if you can. A buddy of mine has a jet company and I just made a deal with him where now he's letting me access the jets for owner cost without being an owner. Oh, shit. Which means I basically get the same, that'd be like you saying, hey, Brad, you can take my jet whenever you want, just pay the fuel and the costs. Owners costs. My God, what a dream. Because dude, he said you got maintenance, annual maintenance, you have to replace certain shit, you have to house it, you have all the regulations. Like there's a certain time where every, let's say five years, you have to strip it down and build it back up. Ours was right in the middle of that inspection when we bought it. I mean, they took every, I'll show you, I got pictures. They took the carpet out, the seats out, the panels out. They took the whole freaking thing apart. Luckily the seller incurred that cost, but yeah. You have to do that ever so obviously. You just trade it out by that time. Because I mean, I can't imagine how much it cost to own the bitch, let alone fly it. I know this, the inspection that just happened to that jet was a million dollars and they had it for months. I mean, they literally stripped the entire plane down. So how cool does it feel though, to know I got a private jet? I mean, it's definitely cool. Like I might have even teared up the first time I, you know, I'm like, holy shit, man. But that said, it still hasn't fully sink in, you know? Cause like I said, we just, we flew private, you know, we flew in it today, but last week we were on freaking American Airlines. So- Doesn't it feel good though, if you wanted to, you could be home for dinner. Man, it's amazing. And, you know, like being able to travel that quickly and that freely and not being held up with layovers. And, you know, cause if you travel from Tennessee to Florida, it should only be a couple hours, but it's six, eight hours by the time you fly from Tri-Cities to Atlanta, then Atlanta to Florida. And then what if there's a layover that, or I mean, you know, you get delayed. So to be able to just hop in and be at all three of my companies in one day and still be home for dinner or a late dinner, you know? It's gonna, 2026 brother is gonna be 10x growth in everything that we have. We're gonna be able to grow it exponentially. Do you post on social media all this stuff so people can watch the rise? Yeah, just, yeah. Yes. How can the bomb squad help you? Which are the listeners? Like, obviously, hey, go try his products, but like, how can they really help you? If you really wanna be tapped in with me and all my brands and keep up with my life just go to David Lee Saylor on Instagram. I'm pretty sure it's the same across the board. Are you posting every day? Not every day, but yeah, I post. Dude, you gotta post every day. I know. Mistakes, wins, challenges. Cause then entrepreneurs will like follow you and just kind of live vicariously and learn through you and from you. The thing is, is like, I need, I have a great team, you know, marketing and graphics, but I overload them with a lot of projects, you know? Like I'll come in and hey, I'm gonna do this or do that. I just need somebody that's full-time, like literally posting for me because like me, I'll forget and I'll get sidetracked or I'll work 14 or 16 hours. And by then it's like, it's past, you know? That's the best footage you can get though. The shit you do and the real shit you do. So do you post, like, do you post for yourself? No, no. I can introduce you to my team. If, I mean, they may not accept you because they only take serious people, but ultimately it's a team that all you do is be you cause my social media is literally, if you follow it, that's what I'm doing all day. That's like all I'm doing is. It's just doing you. Doing me. So I don't, I don't feel like I'm a creator. I don't feel like I'm taking a lot of time to do it because I'm just doing what I do. And then fortunately there's a team of people that can take it, watch it, snip it. Pick out the good shit. Pick out the good shit. They know what good shit is. Sometimes, you know, maybe the audience doesn't think so, but they do. So I'll give you a little guidebook that I give people and it's literally all my equipment, the whole process, who's involved, whatever. And if you're like, dude, let me talk to them. I'll introduce you. And they can do it remote. They live in like, I think Seattle. So they're not even local, but at the end of the day, dude, they're good. But that's all you need is a team of people and a process to where all your daily activities are on camera. That's all you need to do. And that's just being willing to walk around with a camera on. Okay. Yeah, I mean, I've done that for a long time off and on, but then like somebody will quit or this will happen or that, I just literally two days ago found some people that are local to me, but they work on like movies and Netflix and this and that, but they live where I live and they got lots of downtime. And so I literally got up, I have a good game plan for being consistent, but I would absolutely love to get that number. Consistence is the key. And dude, you'll be amazed the kind of relationships that you build, even though it's online. And that's where it all basically pays off is relationships. Like I could say, hey, are you looking for investors? And someone from this show will like DM you, hey, I'm interested. I could say, anything. Because of this show's reach, you'll get bombarded with people that you inspired, people that want to get involved, people that want to come to work for you, people that know where to get that jet maintenance for half and twice is good. Like it's just crazy the reach of a personal brand. So I know you already have followers and I know you already post, but like, I think. But not consistent. Well, I think eventually, when you, especially if 26, you crush it, people want to watch that shit. I know I do, I want to like follow it. When you leave here, I'll be freaking off texting. What's going on? What are you doing, brother? So you're saying that your camera guys here, all they do is just upload and then you have a company that chops it up, posts it. Okay. All you need local is a camera guy. Okay, well, I've got that. Yeah, so and a lot of people make the mistake of having the camera guy film it and then go make it. Right. My camera guy doesn't. That's what I was doing all for the past. Yeah, that's what I was doing. It's not enough. But you need to post three or four a day on six channels. Okay. That's 20 videos a day you need to make. So if they're filming you all day, which is where the content comes from, how are they going to go post in the middle of the night? Right. So they have to go edit and create the middle of the night, show back up. You'd be working the dude 24 seven. So if you're really going to be serious and be consistent, fortunately you can afford it. You hire a camera guy and their whole entire job is to film you. Now you're talking to your wife. You can always not use it. Number one, number two, you can always say turn it off. But nine times out of 10, the best most authentic content comes in real life. And then when they use that footage, it resonates on social media because everybody's so fake. And it's always so staged and looking at the camera and giving advice. And it's like, you just blend in. But when it's like, hey, who is this dude? Like he was just talking to someone. Apparently he was just having lunch and he said, it's almost like authentic and that authenticity, that's the difference. And that's where people start really like saying, hey, this guy's real and I'm going to follow him. And then they follow you and sure enough, you're out there really doing business and you're really having issues and challenges and how you solved it's on camera. You've made a phone call and two seconds, that dude solved it in five minutes. Like, ooh, I know that guy. Next thing you know, boom, you get tons from a personal brand, personal brand, not altered. I know, I know. It's David Lee Saylor. And by the way, that's David Lee, L-E-E-S-A-Y-L-O-R. He's on TikTok as well. You can't pitch nicotine products on social media, unfortunately, but you can those limitless pouches. Motion. Motion. Why does it say limitless? Man, so you know the movie, limitless. Yeah, but you're confusing. I know, I know. So the next batch I do, I'm taking that off. And also the young kids nowadays are using the word motion a lot. Exactly. Meaning action, we got shit going on, we got motion. That's why it's motion. Got motion? Yeah. So that you can, why don't you open up a TikTok shop? We are, we're just waiting to be approved. We had to send them our lab testing and all the certificates and shit. Damn. Yeah. I elaborate. I thought you just turned on the camera and start selling. I did too. That's why we're not on yet, because I thought, no, we got plenty of time. It just takes a minute. And then we go on a week or two ago to set it up and we're like, oh shit, we got to send in lab tests and, showing that we filed for the trademark. And so it should be, I don't know, any day we should be on TikTok selling motion. All right. So you need investors, who do you need? What can the bomb squad do for you? I mean, just, hey, if you're interested, if you're a consumer of nicotine pouches or if you want to be dialed in, the sharpest that you've ever been, just buy the products, you know, show some love. And where do I get the motion pouches? Motionpouches.com Motionpouches.com folks or alterednicotine.com, ALTRD. Or pretty soon you'll see them in stores all over the United States. Yeah, we just did a big deal. So we're, we got a 9,000 doors, a distributor that's going to be distributing in Minnesota. And I can't ever remember the name of the other state. And then we have a big distributor that's going to start launching in Tennessee, North Carolina, Kentucky, Virginia. So over the next few months, you'll see altered and motion in a lot of stores. Hey folks, and do me a favor. Blow this dude's DMs up just saying, hey, from the bomb squad. So he knows you were listening. But more importantly, if you got people that can hook it up, distributors, people that own chains that sell these products. I'm telling you guys, don't sleep, get these fast. Cause I'm telling you, you put them on that shelf, they're going to be flying off the shelf better than any other one that you have. But reach out, hit them in the DMs, go to his website and let him know you appreciate the value. Till next time folks. And by the way, maybe you give away a free jet ride to one of the listeners. On the one millionth can sold. Till next time, keep it real.