The Wirecutter Show

Send Us Your Worst Smell Scenarios

2 min
Jan 29, 20263 months ago
Listen to Episode
Summary

The Wirecutter Show announces an upcoming episode dedicated to identifying and eliminating persistent bad smells in homes and vehicles. The hosts invite listeners to submit their worst smell scenarios—from mysterious apartment odors to car upholstery problems—which will be addressed by Wirecutter's odor removal experts.

Insights
  • Consumer demand exists for practical odor elimination guidance across multiple environments (home, car, personal items)
  • Mystery smells represent a common household frustration that listeners actively seek expert help to resolve
  • Audience engagement strategy leverages user-generated content to identify real-world smell problems for expert solutions
  • Odor removal is positioned as a legitimate product testing and recommendation category for consumer-focused media
Trends
Growing consumer interest in household odor elimination and remediation solutionsUser-generated content as primary research method for identifying consumer pain pointsExpansion of product testing into lifestyle and home maintenance categories beyond traditional consumer goodsVoice memo submission as accessible audience participation mechanism for non-text-based feedback
Topics
Odor elimination and removal techniquesHousehold smell problems and solutionsCar upholstery odor removalMildew and bathroom odorsPet odor removal (cat urine)Trash can odor managementLaundry freshness and smellCigarette smoke odor removalShoe odor eliminationMystery apartment odorsConsumer product testing methodology
Companies
Wirecutter
Host publication assembling expert odor removal guidance and testing solutions for consumer smell problems.
People
Rosie
Co-host of The Wirecutter Show participating in episode planning and audience engagement for odor removal content.
Quotes
"When there is a mystery smell in my apartment or my car and I can't figure out where it's coming from and what is causing the stink. It's bad."
Host
"We want all of the worst smells. You know, we want the terrible stinky tennis shoes, the ghosts of past cigarettes that are lingering in your car upholstery, the dreaded cat pee on upholstery, like all of the gross stuff."
Host
"Send us your most challenging smell questions and we will have our odor squad tell you how to get rid of them."
Host
Full Transcript
Rosie, do you know what I really, really hate? Oh, I actually know this one. When your Mocha Master's broken. Well, that's never happened and it's never going to happen. It is a perfect machine. No, it's when there is a mystery smell in my apartment or my car and I can't figure out where it's coming from and what is causing the stink. It's bad. Yeah. I do have some good news for you. We are going to be working on an episode that's all about terrible smells and how to remove them. Perfect. This is perfect. It's disgusting, but I think it will be helpful. Listeners, we need your help. We want to hear all about the worst smells you have encountered and maybe tried to get rid of, but you can't. We're talking stinky trash cans, laundry that just doesn't smell clean, bathrooms with a mildewy undertone, maybe even smell in your car. Yeah, we want all of the worst smells. You know, we want the terrible stinky tennis shoes, the ghosts of past cigarettes that are lingering in your car upholstery, the dreaded cat pee on upholstery, like all of the gross stuff. Send us your most challenging smell questions and we will have our odor squad, which that's just my tagline. Yeah. For Wirecutter's experts tell you how to get rid of them. Use your smartphone. Record a voice memo. Just tell us your name, where you live and all about your smelly stuff. Email it to us at thewirecuttershow at wirecutter.com. We may answer your smell conundrum on the show. Again, send your smell questions to thewirecuttershow at wirecutter.com. And thanks. Smell you later. Smell you later.