声动早咖啡

从乐园设施到「城市之眼」,为何各地城市都要拥有一座摩天轮?

18 min
Jul 19, 20263 days ago
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Summary

This episode explores the global phenomenon of observation wheels (Ferris wheels) transforming from amusement park attractions into iconic urban landmarks. The discussion traces the history from the 1893 Chicago World's Fair invention through the London Eye's commercial success, examining why cities worldwide are investing in these structures and the challenges they face as market saturation increases.

Insights
  • Observation wheels have evolved from industrial novelties to standardized, modular products that cities can deploy as cost-effective landmark alternatives to major architectural projects, with significantly lower capital requirements than skyscrapers or cultural centers
  • The London Eye demonstrated a powerful business model by packaging the same 30-minute experience into multiple revenue streams (basic tickets, cocktail tours, private cabins, proposal packages), transforming a single attraction into a versatile event venue
  • As observation wheels proliferate globally, their value as unique city identifiers diminishes—the generic circular silhouette becomes harder to associate with specific cities, creating a branding paradox for municipalities
  • Observation wheels represent relatively light-asset infrastructure with persistent operational costs (maintenance, insurance, staffing), making them vulnerable to underperformance when surrounding urban development stalls or visitor interest wanes
  • The standardization of observation wheel design by companies like Bouchain has created a clear supply chain (designers → manufacturers → operators), lowering barriers to entry but also enabling rapid market saturation
Trends
Observation wheels as urban placemaking tools—cities prioritizing experiential landmarks over traditional architectural monumentsModular, standardized infrastructure gaining adoption as cities seek faster deployment and lower capital intensity for landmark projectsExperience economy bundling—single attractions packaged into multiple revenue-generating experiences (dining, events, private experiences)White elephant risk in urban development—observation wheels showing signs of underperformance in Melbourne, Fukuoka, Xiamen, and ChangzhouHeight competition among cities—observation wheel records continuously broken (London Eye 135m → Nanchang Star 160m → Singapore 165m → Dubai 250m)Social media-driven landmark design—observation wheels optimized for visual distinctiveness and Instagram-ability rather than functional urban integrationPost-industrial city rebranding—observation wheels redefining cities as entertainment destinations rather than financial or governmental centersOperational sustainability challenges—persistent issues with visitor decline, operator insolvency, and long-term viability in secondary markets
Topics
Companies
Kimi (月之暗面)
Released new open-source AI model Kimi-K3 with capabilities approaching US frontier models, generating global AI indu...
Netflix
Q2 2026 earnings showed revenue and profit growth but signaled slowing growth; stock fell 7% after guidance; reducing...
IKEA
Conducting largest concentrated property disposal in 28 years in China, selling 8 locations across major cities total...
Bouchain (布辛克)
Dutch designer/engineer who standardized observation wheel product lines (R40, R50, R60 models) enabling modular depl...
People
George Ferris
Designed the original 80-meter Ferris wheel for 1893 Chicago World's Fair, establishing the prototype for modern obse...
Bouchain
Dutch pioneer who created standardized, modular observation wheel designs enabling global deployment and commercializ...
孟一
Host of 声动早咖啡 podcast episode analyzing observation wheel economics and urban development trends
Quotes
"摩天轮就像剧院、地方美术馆和广场上的大型雕塑一样,已经成为了那些野心多于想象力的城市的必备品"
卫报评论文章 (Guardian commentary)Mid-episode analysis section
"伦敦眼给英国首都重新下了定义,它不再仅仅是世界金融中心或者是现代议会制的发源地,它也是一个后工业化的游乐场"
卫报评论文章 (Guardian commentary)London Eye impact analysis
"当城市的天际线变化、视野被遮挡,或者是周边片区的吸引力不足的时候,摩天轮自身也会贬值"
Host analysisChallenges section
Full Transcript
用声音 碰撞世界生动活泼生动早咖啡与你轻松同步日常生活与商业世界嗨 各位早上好呀今天是2026年的7月20号星期一这里是生动早咖啡我是来自生动活泼的孟一Kimi的最新模型达到了怎样的水平 Nigh飞上热门聚集的续作遭遇了什么样的困难今天我们早咖啡的上半段就会和您一起来了解这些问题那节目的下半段咱们一起来聊聊摩天轮经济不久前北京又亮相了一座新的摩天轮名字叫做大眼睛睛是北京的睛它坐落在北京欢乐谷有99米高设有46个观景轿箱转完一圈大概需要20多分钟虽然大眼睛仍然位于主题乐园之内但是接近百米的高度也让它的身影越过了园区的边界成为了北京东部具有明显辨识度的城市地标那除了大眼睛根据澎湃新闻的介绍上海也计划在今年年底开工建设一座228米高的五轴摩天轮名字叫做上海之门摩天轮原本是游乐场的一个设施但现在放眼世界从伦敦演拉斯维加斯海洛拉到新加坡摩天观景轮迪拜之眼再到南昌之星天津之眼国内外不少的城市似乎都拥有自己的城市之眼那摩天伦究竟有什么魅力为什么城市管理者和开发商总是愿意压住这个巨大的圆环呢现如今城市之眼的运营又会面临哪些挑战我们先来快速浏览几条最近的商业科技动态稍后的清解读时间我们一起来了解一下摩天伦的前世今生TEMI全新模型接近美国前沿水平 7月17日,月之暗面发布了全新的开源模型KIMI-K3,他们表示K3的综合能力只落后于Cloud Fable 5和GBT 5.6。The Information的报道显示,这款模型在部分测试当中展现出了前沿水平的编程能力,引发了全球AI行业的关注。中国的开源模型正在拉近和美国AI公司之间的差距。彭博的分析则认为,KIMI-K3的高定价说明了月之暗面相信K3的能力足以支撑更高的价格, It also比 other companies that are more expensive. If Kimi can be able to compare with the US dollar price to make a similar effect, then the US dollar market will be able to get a more expensive. The other 36th report shows that the US dollar market has already been able to change the stock market, and to make a new stock market, which will be able to make a new stock market. According to the news, the US dollar market will be able to sell the stock market. According to the news, 7月18日, Yica正在集中出售它们在上海、广州、天津还有哈尔滨等等八座城市的自由物业这八处物业的总面积超过50万平方米这也是 Yica进入中国市场28年以来规模最大的一次集中处置物业这八处物业当中有七处都是源自 Yica今年2月关闭的大型商场其中贵阳商场则在2022年关闭 Yica中国在接受第一财经采访的时候表示他们计划以北京深圳为重点未来两年之内新开超过10家小型门店不过这些带出售的物业原本都是几万平方米的大型商场寻找接手方并不容易界面新闻的分析认为仓储会员店在建筑条件上相对适配但这类公司通常会选择租赁门店一次性买楼会占用大量的资金不动产基金或者是资产管理平台更有可能会成为买家他们可以在接手之后 and further This news is known that in the 12th century the Daphael has more the community and the business area In the new cities they often enter the WANANAN WANDA and the world market market From the news data, the Daphael has become the Daphael's of the major source of the country. The Daphael has been the Daphael's of 4% over the 4%. It is far from the 2% over the 2% over the 4%. The Daphael has been the Daphael's of 6%. The Daphael has been the Daphael's of 6%. The Daphael has been the Daphael's of 6%. 7月17日,奈飞公布了2026年第二季度的财报尽管他们的营收利润都在增长但是他们预计下个季度收入增速将会放缓随后公司的股价下跌超过7%今年以来,奈飞的市值已经蒸发了1%奈飞表示他们的用户观看总市场有所增长但是像海贼王和怒呛人声等等热门聚集的第二季观众比第一季减少了三成到六成另外,奈飞还决定从明年开始把观看数据报告的发布频率从每年发布两次改成一次去年他们就已经不再按照季度来公布订阅用户的数量《八轮周刊》的分析认为减少内部数据的披露可能会进一步地放大外界对奈飞业务放缓的担忧根据CNBC的报道体育直播已经成为了奈飞近些年来重点布局的方向不过体育内容目前仍然处于投入阶段直播内容占到了公司总内容支出的5% 但是贡献的观看时长大约只有1% 以上就是我们为你梳理的几条商业科技动态 下面和我一同走进到今天的新解读 来了解一下为什么各地城市都要拥有一座摩天轮 欢迎来到今天的清解读 说起摩天轮,可能不少人会想到热闹的游乐场,或者是一些浪漫的电影桥段。 不过现代摩天轮刚刚诞生的时候,并没有被赋予太多浪漫的色彩,反倒是带着更多当时人们对于工业技术的崇拜。 1893年,美国在芝加哥举办了第二十二届世博会。 当时的美国人希望通过这届博览会展现所谓美国实力 所以建造一座能够和上一届巴黎世博会埃负尔铁塔相提并论的标志性设施 就成为了当时主办方的目标之一 在芝加哥世博会的筹备期间 主办方就公开征集能够成为博览会标志的大型建筑方案 一位来自于匹斯堡的年轻桥梁工程师乔治·费里斯提出了一个简单又疯狂的想法 That is the building of a massive wave-thrunch. It is built on the front line, and to build a passenger ship on the boat, let people with it go to the sky, to look at the whole of the city, the密歇根湖 and the芝加哥 area. The end, the高 of 80 meters, equal to 20-th floor of the银铁 shuttle, is now in the芝加哥 city. It became the city of the city of the city, which is also the city of the city, which is the city of the city. According to the city of芝加哥, the information from the news,当时的人们从来都没有乘坐过如此庞大的移动装置虽然50美分的票价在那个时候并不算便宜但是乘坐者都会觉得物超所值到展会的最后一天已经有超过140万人次乘坐过因为那个时候没有人知道该如何称呼它所以这个巨大的钢轮就以设计师费里斯的名字命名叫做Ferris Wheel也就是费里斯巨轮的意思Ferris Wheel诞生之初就证明了大型机械装置 can be used in people, and create a刺激, and earn money. And so, all kinds of small-world of Ferris Wheel are also widely used to appear in the field of Ferris Wheel. It's the first thing to do It's a project that's been made in the field of Ferris Wheel. It's been a part of Ferris Wheel. It's been a part of Ferris Wheel. But Ferris Wheel is now still in English and is used to do摩天轮 of the常用叫法. Of course, today, the Ferris Wheel Wheel is not only will be seen in the field of Ferris Wheel, it's been more than in the field of Ferris Wheel, in the field of Ferris Wheel, 或者是热门景区 而且各个城市的摩天轮在高度和规模上 也有你追我感的竞争意味 那为什么这么多城市都需要建一个大圆圈 摩天轮又是如何从游乐场的设施 逐步成为世界各地的所谓城市之眼的呢他出生于荷兰海牙,自1980年以来,他一直从事游乐社区和项目的开发工作2000年为了迎接千禧年,他为巴黎设计了一座大型摩天轮 This project allows him to realize that the new model is not only able to be able to live in a game, it can be able to be able to be able to live in a city tour, and to be able to bring the city to the city and the city. But the new model is used to be able to build a game or a game of a game. It's a good time, it's hard to move. At the same time, he has been able to move on to the top of the game, and he has been able to build a new model for R40, R50, and R60.等等不同的型号并且让部分的产品采用模块化结构使大型摩天轮也可以像工业设备一样被拆分 运输和安装那这样一来地方政府和开发商就能够根据场地预算还有预计的客流选择合适的型号而不必每一次都从头设计根据行业媒体的介绍产品标准化之后大型摩天轮也逐渐形成了一条分工明确的产业链布辛克以及他的设计团队 负责开发产品 再把设计授权给制造商进行生产 再由专门的摩天轮项目运营商负责寻找合适的城市和场地 和当地政府或者是开发商谈合作 并且承担售票维护和日常经营 2003年一家英国的运营商就曾经把一座布兴克R60的摩天轮安装在博明汉市中心运营了四个月 之后类似的项目又陆续进入了曼彻斯特 格拉斯哥和贝尔法斯特等的城市 国际游乐园及景点协会IAPA的官方介绍提到, 布辛克的标准化产品线降低了摩天伦进入广场、港口还有商业中心的门槛, 也把摩天伦从游乐场的Ferris Wheel重新定义为Observation Wheel, 也就是城市观景摩天伦。 原因之二,伦敦眼的效应让更多城市看到了摩天伦的商业潜力。 If you say that the standard of the world is, it will allow the摩天轮 to go out of the amusement park. So the London event is also made to see that the more people can see the摩天轮 and see the most possible way through the door and the周边 of the shopping, to become a business-wise and the market. London event is from the building of the family of the world and the Louis-Marc S. and Julia-Baffeyer De for the迎接千禧年 and the first set of the set of構想. It was originally called the千禧之轮, and it was in the UK航空, and it was in the 2000-2007th of the開放. It was in the 2000-2009th of the開放 before, already launched the name of the English航空 London Eye, after the support of the company, the London Eye also became the most familiar name. It was a building that was a project that was designed to build five years. But it was the first time that the first year, this is the model of London Eye. It was the 10% of the market. It was decided to keep it in the long term. The top of 135 meters of London Eye is the world's largest model. The model of the model is about 30 minutes. 游客可以从泰晤市南岸俯瞰大奔中 威斯敏斯特桥 国会大厦等等伦敦景观 根据路透社的报道 26年来 每年大约有350万人 愿意支付29英镑约合260多人民币的票价乘坐一次伦敦演 当然除了基础票价 愿意支付更多费用的游客 还可以预定鸡尾酒之旅和泰晤市游船连票 以及私人坐舱和高空下午茶 官方还提供价值几千到上万元不等的求婚套餐等等 通过这些增值服务 同一段30分钟的行程被包装成观光 约会 聚会 还有庆祝活动 伦敦眼也由此成为了伦敦最受欢迎的景点之一 卫报的评论文章指出 伦敦眼给英国首都重新下了定义 它不再仅仅是世界金融中心或者是现代议会制的发源地 它也是一个后工业化的游乐场 而伦敦眼之后 一场竞赛也由此开始 接下来的十多年的时间里 世界最高摩天轮的记录也在不断地刷新 2006年 160米高的南昌之星超过了伦敦眼 两年之后 165米高的新加坡摩天观景轮也刷新了记录 2014 250 167原因之三摩天轮能够用相对可控的投入制造天际线记忆点摩天轮之所以能够成为城市地标一个重要的原因就是它远远地就能够被看见它的圆形轮廓简单完整在一片由方形建筑组成的天际线中也很醒目《卫报》的文章认为巨型摩天轮有一种标志性的魅力能给人一种现代都市蓬勃发展的印象与此同时缓慢旋转的摩天轮也融合了怀旧和浪漫的元素容易成为打卡点并让人愿意自发地在社交媒体上进行传播而开发商看中的则是经济上的性价比蓬勃的报道指出摩天轮的造价通常比其他的主要地标建筑要低比如伦敦眼的造价成本约9000万美元左右而一座标志性的摩天大楼或者是一座崭新的艺术中心则可能至少要耗资数亿美元另外摩天轮的建设周期通常也会更短而且占地面积相对较小这也意味着它们可以被放置到其他旅游景点之间比如奥特莱斯购物中心会议中心还有博物馆或者是码头而且摩天轮还可以被用作夜间表演烟花秀或者是特别活动的背景运营方可以根据节庆品牌活动和城市主题 随时调整画面 于是就像《卫报》的评论文章所描述的那样 如今的摩天伦就像剧院 地方美术馆和广场上的大型雕塑一样 已经成为了那些野心多于想象力的城市的必备品 不过摩天伦的城市之眼生意在旋转多年之后 也在面临着各种难题 首先 当它在不同城市大量出现 摩天伦作为地标的独特性也会逐渐地减弱 城市地标需要的是让人能够迅速联想到某一座城市,而随着各地的摩天轮越见越多,那个巨大的圆环就越难让人联想到到底是哪一座城市。 There are many people who are called the culture of the heritage and the heritage of the heritage. It is the means that the cultural heritage is that the culture of the heritage and the heritage of the heritage, the environment of the heritage, the heritage and the heritage. The消費者 also does this project feel very much pain. In the world, the economy has been very easy to run by the white-象. The white-象 is that it is only needed to be a lot of money for the future, but it is not difficult to have a huge impact on the future. 虽然摩天轮的造价在通常情况下会比摩天大楼低,但这个巨大的圆环也谈不上轻资产。 年减、维护、保险还有人员运营都需要持续地投入。 当城市的天际线变化、视野被遮挡,或者是周边片区的吸引力不足的时候,摩天轮自身也会贬值。 根据了解近些年来墨尔本福岡还有国内的厦门长州等等城市摩天轮项目也不同程度地出现了游客减少运营公司清算暂停营业甚至建成之后长期无法正常运营的问题 那你所在的城市有摩天轮吗旅行的时候除了摩天轮有没有哪座建筑或地标让你能够一眼就记住了一座城市呢 欢迎在评论区和我们一块儿来聊聊 那今天又是一个周一 节目的最后还想要提醒大家 上周我们的生动活泼也更新了多档节目 声动气息和资深驻外记者刘肖谦 从世界杯处罚聊了聊美国的移民问题 What's Next科技早知道 则讨论了成功回收的长征10号已运载火箭 和其他火箭回收方式有什么不一样 如果你对这些话题感兴趣 欢迎你前去搜索收听 另外早咖啡小红书在现场系列又更新了 上周声动机器的主播徐涛作为早咖啡的特派联络员 前往洛杉矶sofa体育场 现场感受了世界杯的比赛 今天2026年美加莫世界杯圆满落幕 也欢迎你跟随我们早咖啡的镜头回到比赛现场 最后感受一次这个夏天属于足球的盛大节日 也欢迎大家前去小红书搜索生动早咖啡 声是声音的声 Well, this is today's hot coffee. We'll see you next time. Bye-bye.