Mentioned On
Episode Mentions
Creating Confidence with Heather Monahan · Jan 20, 2026
Confidence Classic: Dream It, Bet On It, Build It with Candace Nelson, Founder of Sprinkles Cupcakes
“Brand founded by Gail Becker that brought cauliflower pizza crust to supermarkets; example of identifying and solving a consumer frustration at scale”
Entrepreneurial mindset and overcoming imposter syndromeMarket opportunity identification and category creationBrand positioning and premium pricing strategy
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