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Episode Mentions
Creating Confidence with Heather Monahan · Jan 20, 2026
Confidence Classic: Dream It, Bet On It, Build It with Candace Nelson, Founder of Sprinkles Cupcakes
“Oprah Winfrey's production company that called Nelson to supply 350 cupcakes for Oprah's show, providing major brand validation and growth catalyst”
Entrepreneurial mindset and overcoming imposter syndromeMarket opportunity identification and category creationBrand positioning and premium pricing strategy
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