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PepsiCo Foods

Mentioned in 1 analyzed podcast episode across 1 show

Mentioned On

Technically Creative by KoobrikLabs

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Technically Creative by KoobrikLabs

Technically Creative by KoobrikLabs · Feb 10, 2026

Super Bowl Advertising in the Multi-Screen Era with Mark Gross and Chris Bellinger

“Chris Bellinger serves as Chief Creative Officer; manages advertising for Lay's, Doritos, Cheetos, and other snack brands”

Super Bowl advertising cost and ROI analysisMulti-screen and social media integration in premium advertisingCelebrity casting strategy and talent negotiation in high-stakes campaigns