Next Level Pros

The First 5 People Every Trades Business Must Hire

6 min
Dec 5, 20255 months ago
Listen to Episode
Summary

This episode outlines the five critical hires every trades business must make to scale beyond the owner: admin/executive assistant, salesperson, operations lead, marketing specialist, and manager. The host emphasizes hiring based on mathematical break-even analysis rather than emotion, and explains the specific order and timing for each hire to maximize business growth.

Insights
  • Hiring decisions should be driven by break-even math and capacity analysis, not emotional burnout—calculate fixed costs, gross margin per job, and break-even point before adding payroll
  • The first hire (admin) is about buying back the owner's time on low-value tasks; subsequent hires should either free up owner time or directly increase production and efficiency
  • Business scaling follows a repeatable five-role sequence that applies from zero to $100M+ revenue; this structure prevents the owner from becoming the bottleneck
  • A salesperson hire can double revenue capacity overnight by removing the owner from sales activities, transforming the business from owner-dependent to revenue-generating
  • Managers are the fifth critical hire because they create organizational freedom by holding people accountable, protecting standards, and enabling delegation at scale
Trends
Trades and home service businesses increasingly recognize the need for structured hiring sequences rather than ad-hoc team buildingBreak-even analysis and financial metrics are becoming standard decision-making frameworks for small business hiring, replacing gut-feel approachesOperations and fulfillment leadership is critical to scaling service delivery without quality degradation in trades businessesMarketing execution (not strategy) is being professionalized as a dedicated role once business fundamentals are establishedManagement and leadership development is recognized as a scaling lever that creates organizational independence from the founder
Topics
Hiring strategy for trades businessesBreak-even analysis and financial metricsGross margin calculation and pricingFixed costs and business profitabilityAdmin and executive assistant rolesSales team building and revenue generationOperations and fulfillment managementMarketing execution and lead generationManagement and organizational structureBusiness scaling and owner leverageJob description and role clarityImpact audit and time managementQuality control and customer experiencePayroll planning and budget managementOrganizational culture and standards
People
Chris
Host of Next Level Pros; provides guidance on trades business hiring and scaling strategies
Quotes
"Most business owners hire because they're tired. Real business owners hire because the math says it's time."
ChrisOpening
"If you're the only one that's bringing in revenue, you don't own a business, you own a job."
ChrisSales hire section
"When fulfillment still lives in your head, you're going to be the bottleneck."
ChrisOperations hire section
"Marketing is the oxygen of your business. It's what feeds sales, but you don't outsource your brain. You only outsource execution."
ChrisMarketing hire section
"The problem is when you hire out of a panic, you get relief, but not results. All you end up doing is adding payroll, not performance."
ChrisHiring philosophy section
Full Transcript
Most business owners hire because they're tired. Real business owners hire because the math says it's time. If you've done the impact on it, you already know where your time is leaking. Now, I'm going to show you exactly who to hire to fix it and when to make those hires without blowing the budget. I've helped hundreds of home service and trades business owners build teams that scale past the owner. And every one of them needed to feel the same five seats in almost the same exact order. When you do this right, your business stops depending on your personal effort and starts running on structure. By the end of this video, you're going to know exactly one, the five critical hires every business needs, two, the order which you should hire them in, and three, how to know when you can actually afford them using math, not emotion. To start off, these are the five essential roles that need to exist in every single growing company from zero to a hundred million dollars. You're going to repeat this sequence over and over as you scale. Number one, the admin or executive assistant. This is your first hire. This one buys back your time. Their job is very simple. Take every single quadrant one activity, low energy, low value tasks off your plate. If you did the impact audit, you already know exactly what this person is going to do. If not, go ahead and watch our impact audit and impact quadrant videos. That is going to make writing this role's job description that much easier. So this person is going to be taking care of things like emails, scheduling, paperwork, billing, ordering materials, all the busy work that keeps you away from those high value activities. Having an admin assistant will give you leverage by freeing up the hours that drain you and don't move the business forward. Number two is the sales person. Once the admin work is off your plate, the next seat is to get off sales. This person's sole focus is going to be driving top line revenue. Their job is not helping with sales. Their job is sales. That includes outreach, quoting, follow-ups, and closing. If you're the only one that's bringing in revenue, you don't own a business, you own a job. Hiring your very first sales person doubles your capacity overnight. Number three is the operations and fulfillment lead. This is the person who makes sure that what you sell actually gets delivered at the standard that you promise. They oversee the crews, manage the logistics, handle job quality, and protect the customer experience. When fulfillment still lives in your head, you're going to be the bottleneck. Hiring this seat lets you scale delivery without sacrificing quality. Number four is going to be the marketing specialist. Marketing is the oxygen of your business. It's what feed sales, but you don't outsource your brain. You only outsource execution. By the time you hire for this seat, you should already understand your exact marketing strategy, your messaging, your lead sources, your budget, and your conversion numbers. Then this person is going to run the plays that you've already proven. Their job? Get qualified leads consistently. Last but not least, the manager. The fifth seat is the one that creates the most freedom. Managers hold people accountable, protect standards, and improve processes. You'll eventually have more than one, a sales manager and ops manager, but it's all going to start with one person who can lead others and carry your standards forward. That's the difference between having people and leading an organization. Now that you know the five people that you need to bring into the business, hey guys it's Chris, if you're finding value in what you're hearing, go ahead and like and subscribe. That way people just like you can find this content for free here on YouTube. Now let's dive back into the show. Let's talk about timing because getting this wrong is what kills most businesses. Before you hire anyone, you need to run this test. One, you need to know your fixed costs. We call this your nut. Your fixed costs or the nut are what you pay every single month no matter what. Rent, software, base salaries, vehicles, insurance, etc. Next, you need to understand your gross margin per job. Now what we teach is a 60% gross margin. Gross margin is how much you keep from each job after the direct costs are covered. That means your labor and your cost of goods or materials. So if you were to sell a thousand dollar job and your materials were 300 dollars and your direct labor was a hundred dollars, you're going to subtract those out. You're going to get a 600 dollar gross margin or a 60% gross margin per job. Then we're going to calculate break even. Now in order to calculate break even, what we're going to look at is your fixed costs. Say they are $6,000 a month. You're going to take every gross job of 600. You're going to know that you need 10 jobs to break even. After that, everything is profit. So job number 11 is $600 in profit. Job number 12 is $12,200. Job number 13 is $1800. Then you're going to check the math before you hire. So let's say you're doing 20 jobs a month and you know that your break even is 10 jobs a month. That means that you are now 10 jobs or $6,000. That's 10 times 600 above break even. So can you afford a $2,000 a month admin? Yes. The math says you can. If the higher you're considering costs $2,000 a month, the math says you can afford it. But here is the real test. Will that person either one free up your time to produce more or two directly increase production or efficiency themselves? If that's a yes, hire them. If not, you need to wait. Most owners hire based strictly on emotion. They say, I'm drowning and I just need help. The problem is when you hire out of a panic, you get relief, but not results. All you end up doing is adding payroll, not performance. The best owners hire from clarity. They know exactly what the roles, the exact responsibilities, how success will be measured before anyone signs an offer. That's the difference between hiring people and building a team.