Appears On
Episode Appearances
Technically Creative by KoobrikLabs · Feb 10, 2026
Super Bowl Advertising in the Multi-Screen Era with Mark Gross and Chris Bellinger
“Chief Creative Officer of PepsiCo Foods USA; leads creative strategy for Lay's, Doritos, Cheetos, and other snack brands”
Super Bowl advertising cost and ROI analysisMulti-screen and social media integration in premium advertisingCelebrity casting strategy and talent negotiation in high-stakes campaigns
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