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Joel Beckerman

Mentioned in 1 analyzed podcast episode across 1 show

Appears On

Episode Appearances

Science Friday · May 13, 2026

Who are the musicians composing for my washing machine?

“Sonic branding expert who composed for Roomba, AT&T, NFL, IMAX and authored The Sonic Boom book”

Sonic branding strategy and brand differentiationAppliance sound design and user experienceComposer approaches to functional vs. emotional sound design