Appears On
Episode Appearances
Freakonomics Radio · May 15, 2026
675. Has the New York Times Become a Games Company?
“Created Wordle; acquired by New York Times for low seven figures, generating tens of millions of users”
Game Design Principles and Systems ThinkingSubscription Business Model TransformationPlayer Retention and Engagement Metrics
View Analysis
Scriptnotes Podcast · Apr 14, 2026
731 - Avoidance and Other Anti-Quests
“Creator of Wordle who made new game Parseword inspired by Craig's cryptic crossword advocacy”
Character motivation and avoidanceAnti-quest storytelling techniquesFear vs love as primary motivations
View Analysis