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Robert Updegraaff

Mentioned in 1 analyzed podcast episode across 1 show

Appears On

My First Million

Episode Appearances

My First Million

My First Million · Jul 27, 2026

Killer marketing secrets that always work (ft. Ogilvy Adman, Rory Sutherland)

“Author of 'Obvious Adams' (1916); recommended as foundational advertising/problem-solving book”

Direct response advertising and testing methodologyPsychological pricing and decoy effectsRange anxiety and EV adoption psychology