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The trade is over, it's time to be seen. Welcome to Passionstruck, I'm your host John Miles. This is the show where we explore the art of human flourishing, and what it truly means to live like it matters. Each week, I sit down with change makers, creators, scientists, and everyday heroes to decode the human experience, and uncover the tools that help us lead with meaning, heal what hurts, and pursue the fullest expression of who we're capable of becoming. Whether you're designing your future, developing as a leader, or seeking deeper alignment in your life, this show is your invitation to grow with purpose and act with intention. Because the secret to a life of deep purpose, connection, and impact is choosing to live like you matter. Hey friends, and welcome back to episode 729 of Passionstruck. We're in the final countdown to the February 24th launch of UMATTER Luma, and the momentum is shifting from diagnosing the problem to building the solution. This past week, I sat down with two giants in the fields of philosophy and high performance who helped us set the stage for today. On Tuesday, with Rebecca Goldstein, we explored the mattering instinct that core biological drive to be significant. Rebecca reminded us that none of us want to waste our lives. We are all searching for the right way to answer the deep longing of the soul. Then, Daniel Coil joined me yesterday to discuss the art of flourishing. Dan shared a quote from renowned psychologist, Bearish Warts, that has been tattooed on the inside of his eyeballs. Life is not a treasure hunt, it's a treasure creation, but here is the bridge we need to cross today. How do you create treasure when you've been trained to believe you were the one who is lost? If mattering is an instinct, as Rebecca says, then why do so many of us spend decades trying to buy it back? And if life is about flourishing, as Dan says, why do we often feel like cods in the machine? How old are you? Anxious and invisible. Today, I'm introducing the Luma effect. It is the positive inverse of the speech and penement of the soul that I discussed in last week's episode. It is the intentional act of planting the truth of intrinsic worth during the wetsumment window of childhood ages 4 to 8 before the world hands us a performance script. It is the movement from achievement armor to intrinsic authority. In this solo episode, I'm going to explore the mechanics of the Luma effect. The bending tree lesson from neuroscience that shows how early worth greats lasting resilience and how one small story can become a true story. It can become a powerful shield for every child who deserves to be seen and for the inner child still living inside so many of us. The trade is over. It's time to start the ripple. If you want to go deeper with me on this journey through reflections, journal prompts and practical rituals to bring the Luma effect into your own life. Join us over at the United Life, our substack. This week, I'm sharing the free companion workbook for today's episode and there's also a private community space to share your ripples. You can find the link in the show notes or head to the UnitedLife.net. Now, let's begin. Thank you for choosing PassionStruck and choosing me to be your host and guide on your journey through creating a life that matters. Let the journey begin. I want you to close your eyes for just a moment. Now, imagine a time machine. Not one that takes you forward, but one that takes you back 10 years, 20 years, 30 years, 40 years, all the way back to that exact instant when you're young or self first decided, I have to be perfect, useful, invisible, perform. Or I won't matter. Maybe it was a teacher's disappointed look, maybe apparent silence or a coach's harsh criticism. Maybe it was the first time you realized you were being ranked before you were being seen. What one sentence would you whisper to that child that would have changed the next decades? For me, that moment was a wide open school yard. I was five years old wearing a black eye patch. Words stuck in my throat. I crossed a field alone while 30 pairs of eyes followed me. It became my daily walk of shame. And that instant, my brain filled the report. You only count John if you can perform. So be quiet, be useful or disappear. And that report ran my life for decades, Fortune 50 boardrooms, naval deployments, combat leadership, every ribbon, every promotion, every well done was me shouting over the silence. I matter, please see me. If you're listening to this and you recognize yourself in that school yard, if you felt that familiar tightening in your chest, I want you to understand how that ripple moves through a lifetime. When we don't feel seen for who we are, we learn to be seen for what we do. That one early lesson doesn't stay small. It becomes the invisible script running in the background of your entire life. For me, it didn't look like a struggle. It looked like a massive success story. It looked like naval academy appointments, black tie boardrooms, events, leadership awards. But inside, it was a quiet disorientation. I was building achievement armor, a massive, impressive, exterior design to make sure no one ever looked for the ghost inside. As Rebecca Goldstein and I discussed, the matter and instinct is wired into us. It's a biological imperative. We must matter. But when that instinct isn't nurtured early with intrinsic worth, it gets hijacked. It gets distorted into what I call the optimization trap. We start treating our lives like spreadsheets to be balanced, rather than stories to be lived. And as Daniel Coil and I explored, no amount of treasure hunting can satisfy that instinct if the foundation is built on a performance script. You cannot achievement your way out of a foundation built on silence. You can't fill a hole in your soul with a trophy. And we aren't the only ones carrying this distortion. We are seeing the ripple manifest in the next generation at a terrifying scale. The CDC's 2023 Youth Risk Behavior Survey tells a sobering story. 40% of high school students report persistent feelings of sadness or hopelessness. Think about that. Nearly half of our children are walking their own version of that school yard every single day. Feeling they don't count. 20% seriously considered suicide. 9% attempted it. Roughly one in five adolescents have a diagnosed mental or behavioral health condition between 2016 and 2023 anxiety diagnosis rose 61%. Depression by 45%. Youth mental health hospitalizations increased 124% during that same window. Globally, the World Health Organization reports that one in seven young people age 10 to 19 live with a mental health condition. Suicide globally remains the third leading cause of death for 15 to 29 year olds. These numbers are not just isolated to teenagers and young adults. The roots go back much earlier to those formative years when the mattering instinct is still taking shape. When children grow up feeling unseen, conditionally valued or emotionally unsafe, their brains adapt in brilliant but costly ways. They become masters of performance or worse, masters of disappearance. Either way, they learn that mattering is fragile, external, revocable. And that lesson follows them into adulthood. They chase the next title, the next win, the next validation. Hoping this time, the silence will finally go quiet. They fall into the arrival fallacy, the illusion that just one more achievement will make them feel whole. But the goalpost keep moving. The file stays open, burn out, loneliness, imposter syndrome, the quiet persistent sense that no matter how much they accomplish, they're still walking that wide open yard alone. This is what happens without early mattering. The ripple of silence becomes a lifetime echo. But here's the hope, and this is why I wrote, you matter, Luma. The instinct is still there. It can still be nurtured, and when we plant the truth early, before the script of conditional worth takes hold, we start a different ripple. We'll explore that positive ripple next, how one simple early truth can cascade through lifetime and change everything. But first, a quick break from our sponsors. Thank you for supporting those who support the show. You're listening to PassionStruck on the PassionStruck network. Now, let's turn the time machine around. What if that early mirror had been bright and steady? What if the five-year-old me had heard clearly and consistently, John, you matter simply because you are here? What if that truth had been planted before the performance script took root? That's the opposite ripple. That's what I call the Luma effect. The Luma effect is the lifelong cascade that begins when a child internalizes one simple early truth. You matter simply because you are here. When that truth lands in the wet cement of ages 4 to 8, before comparison, rating, and optimization right their conditional story, it creates a different foundation. One of intrinsic worth that doesn't need constant proven. Let me break down how this works in the brain. And why the timing matters so much. Developmental psychology tells us that self-concept starts forming early and solidifies around ages 7 to 8. Think of it like the wet cement that I described. Every repeated experience leaves an imprint that harns over time when a child receives consistent, unconditional mirror through eye contact, responsive presence, simple affirmations of you are enough. The brain builds secure pathways for emotional regulation, executive function, and resilience. Brain imaging studies reveal that these early experiences of being seen and valued activate the same reward and social bonding circuits that handle attachment and safety. When mattering is nurtured in those formative years, those circuits become strong anchors. The child grows up with an internal baseline. I am worthy of attention and belonging. No performance required. That baseline becomes a buffer against life storms. Children with this early affirmation tend to be less vulnerable to the arrival fallacy later in life. They don't chase endless external winds to feel whole because their worth is already settled. They're also less prone to burnout because their identity isn't tied to constant productivity. And they tend to be more resilient to loneliness because they've internalized that connection flows naturally from their own presence. Contrast that with the silence ripple we just explored. When mattering isn't nurtured early, the instinct gets hijacked into conditional scripts. The brain adapts by linking worth to output, performance, and usefulness. The file stays open. The goalposts keep moving and the statistics we saw earlier, 40% of teens feeling persistent sadness or hopelessness, rising anxiety and depression diagnosis become the visible symptoms of that distortion. Here's a beautiful part. The instinct is still there. It never disappears. It can still be activated and strengthened even later in life. But the most powerful time to do it is early before the script hardens. And that's why I wanted to write you matter Luma for ages 4 to 8. It's not just a children's book. It is a time machine, a gentle, wonder-filled story that plants the Luma truth before the world hands the performance script. Luma discovers in the book that her spark isn't a reward for being the fastest, the loudest or the most perfect. It's simply there because she is. When parents or educators read it aloud, they're not just sharing a story, they're creating a mattering moment. A wordless tie, a mirror that says, you matter simply because you are here. And that single early truth starts the Luma effect. It ripples forward through school yards, friendships, teenage years, adulthood, creating a life where belonging is a baseline, not a goal to chase. And that is exactly what I mean by preventative medicine for the soul. We don't have to wait for the silence to settle in and then spend decades trying to heal it. We can protect the instinct before distortion begins. Next, we're going to look at how you matter Luma makes this practical. How reading it becomes a family ritual that starts the Luma effect right now. So how do we actually start the Luma effect? How do we plant that early truth? You matter simply because you are here before the performance script takes hold. The answer is simpler than we think. It's a story, a quiet, wonder-filled story shared in a moment of full presence. That's what you matter Luma is designed to do. I didn't write it to preach or lecture. I wrote it to create a space where a child and the adult reading to them can feel the truth without needing to earn it. Through gentle adventures and quiet discoveries, Luma learns the truth. Her spark has always been there. It's not a reward. It's simply part of who she is. And when you read, you matter Luma allowed with a child something powerful happens. The book becomes more than pages and pictures. It becomes a family ritual or a classroom ritual, a deliberate moment of the wordless tie. You sit together, phone away, distraction silenced. Your voice carries the story, but your presence carries the message. I'm here with you. You matter to me right now exactly as you are. Those 15 to 20 minutes of undistracted reading. Great a microdose of the Luma effect. The child feels seen, not for what they do, but for simply being there. And often the adult feels it too. Speaking directly to the five year old inside, I've heard from many early readers who experienced this, a mother who cried during the first reading because she realized she spent years proving her worth. A father who started pausing at key pages to ask his daughter, what makes your spark shine today and watched her light up in ways he hadn't seen before. A teacher who made it a classroom ritual and noticed quieter kids beginning to raise their hands, trusting their voice might matter. This is how the Luma effect begins. One story, one ritual, one moment of presence at a time. The book is intentionally simple, bright illustrations, gentle language, no heavy lessons, designed for kids from pre-K to second grade. The window when self-concept is still wet cement. Read it once and it plants a seed. Read it again and again and that seed grows into a quiet certainty. I matter, my spark is real and it's not going anywhere because the Luma effect is a ripple. It doesn't stop with the reading. It flows into daily life. After the story, simple questions can deepen the moment. What made your spark feel bright today? Who made you feel like you mattered today? Or my favorite, how can we pass that spark to someone else? That last question opens the door to the past the ripple challenge. Our free way for families to practice kindness together and see real world ripples on a global map at passtheripple.com, one small act, one ripple card, one moment of mattering in action. The beauty is that this isn't hard. It doesn't require perfect parenting or endless time. It requires intention and presence. The willingness to say, you matter simply because you are here. When we do that consistently, the silence ripple loses its power. The performance trap loses its grip. A new story begins, one, where belonging is the starting line, not the finish line. That's the Luma effect. And you matter in Luma is how we start it. Right now, in living rooms, classrooms and hearts, everywhere. In our final moments together, let's talk about how to make this ritual real. How to turn one story into a lifetime of mattering. Today, I've walked through the shadow side, the silence ripple that turns early invisibility into a lifetime of quiet disorientation. We've named it's antidote, the Luma effect. And we've seen how one early truth, you matter simply because you are here, can change everything when it lands before the performance grip takes hold. Now, let's bring it home. The Luma effect is not an abstract theory. It's practical. It's every day and it starts right now. When you open, you matter in Luma and read it with a child. You're creating more than a moment. You're creating a wordless tie. A mirror that reflects back. I see you. You matter right now exactly as you are. That's 15 to 20 minutes of presence that the child feels in their body. And the adult feels it too because they're speaking to the five year old who was once inside. And because the Luma effect is a cascade, it doesn't stop at the last page. It flows forward. After the story, you can ask the simple questions that I went over earlier. And that opens the door to the past the ripple challenge. It allows a child to see their impact travel across oceans and realize perhaps for the first time that their presence actually makes the world better. This is how we make the Luma effect real through quiet, consistent rituals of presence and kindness. So here's my invitation to you. Reorder you matter Luma today. It costs $12. We're building momentum towards launch not just to reach a number, but to send a signal flare to the world that mattering is our new priority. Then try one small Luma moment this week. Sit with a child or with the child still inside you. Give them your full attention for 10 minutes. No agenda, no fixing. Speak the truth aloud. You matter simply because you are here. Then do one kind act together. Market put it in past the ripple and then watch the ripple grow through the map that we have inside the tool. Afterwards, share what happens with me with your family with the world. Use hashtag Luma effect or hashtag past the ripple on all your social media platforms. I'll be watching and adding to the map because the silence ripple ends with us. The Luma effect begins with us. You don't have to lead another mission to earn your seat at the table. You are already the commanding officer of your own significance. The trade is over. You've already arrived. Thank you for being here for listening to my story and reflecting on yours. This episode stirred something in you. Share it with someone who needs to hear it. Reorder the book. Start the ripple. This is Passion Struck. Let's ignite what matters. The Luma effect begins with us.
