Mentioned On
Episode Mentions
The $100M Entrepreneur Podcast · Jun 3, 2026
How Danny Dreyer Turned Customers Into a $100M Community
“Dreyer worked at Harley during early Dixon years; influenced his understanding that brands sell experiences not products”
REAL AF with Andy Frisella · Jun 1, 2026
1033. Q&AF: Maintaining Momentum, Making Right Business Decisions & Developing Urgency
“Used as example of brand that lost market position by not maintaining core identity during cultural shifts, now losing ground to Indian Motorcycle”
Christopher Kimball’s Milk Street Radio · May 5, 2026
Quirky Food Hour! Vegetable Orchestra, Jell-O Art, Adult Baby Food
“Launched cologne and merchandise extensions that alienated core brand identity and free rider aesthetic”
Mojo In The Morning · Feb 27, 2026
Full Show 2-27-26
“Motorcycle dealership where host was discouraged from taking riding lessons”
The Sports Junkies · Feb 12, 2026
Junkies Throwback Thirty- Best Of Bret Oliverio
“Sponsor of motorcycle giveaway promotion (Sportster XL 1200N with $5,000 accessories package)”
How Much Can I Make? — Real Jobs. Real Stories. Career Insights · Jan 26, 2026
How to build a personal brand, reinvent your career, and get paid to speak
“Mentioned alongside John Deere as company targeted by activist campaigns against DEI programs”
Money Rehab with Nicole Lapin · Dec 1, 2025
Nicole's Cheat Sheet to Reading Stock Charts
“Example of company with fun ticker symbol (HOG)”
2 Addicts & A Moron · Oct 9, 2025
EP 73: From Addiction To Entrepreneur: Tyler Walker
“Tyler worked at a Harley dealership during his addiction, stealing parts while involved with a motorcycle club”