Mentioned On
Episode Mentions
The Pat McAfee Show · Apr 6, 2026
PMS 2.0 1529 - Final Four Recap, National Championship Preview, Jim Nantz, Shaquille O'Neal LIVE From The ThunderDome, Coach K, Darius Butler, & AJ Hawk
“Shaq announced as president of Reebok basketball; potential shoe deal negotiations discussed”
Fashion Neurosis with Bella Freud · Mar 25, 2026
Riz Ahmed
“Green and white classics worn as cultural identity markers at daytime parties”
Conan O’Brien Needs A Friend · Mar 5, 2026
Staff Review With Todd Levin
“Mentioned as developing sneakers with button connectivity to Domino's delivery service as marketing synergy example.”
The Herd with Colin Cowherd · Feb 11, 2026
3 & Out - Ken Rideout's story, Will Lamar crash out, Could McDonald call offensive plays
“Athletic brand that had multi-year partnership with Ken Rideout as sponsored ultra-marathoner”
Million Dollaz Worth Of Game · Feb 9, 2026
RAMPAGE JACKSON - MILLION DOLLAZ WORTH OF GAME EPISODE 365
“Sponsorship deal that was blocked by UFC, leading to Rampage's departure and the creation of UFC's uniform sponsorship program”
Miracle Mentality with Tim Storey (Motivation, Self Help, and Mental Health) · Jan 19, 2026
Joe Foster and Ben Weiss: The Importance of Mentorship, Collaboration, and Taking Risks | Leadership | E23
“Co-founded by Joe Foster; pioneered pump shoe technology and athletic footwear innovation; discussed as case study in brand building”
Drink Champs · Jan 14, 2026
#Throwback Episode - w/ Swizz Beatz | (Ep.59 & Ep.60)
“Swizz negotiated partnership with UFC; represents his commitment to brands aligned with hip-hop culture over mainstream alternatives”
Pod Save America · Jan 11, 2026
2026's Biggest Questions
“Major company among 1,000 firms preemptively suing federal government over tariff constitutionality”
Story Pirates · Dec 4, 2025
Bob’s Impossible Pants/The Weird Inventor (feat. Matt Oberg)
“Mentioned in episode narrative regarding 'Reebok pumps' shoes as a product reference in comedic context”
The Home Service Expert Podcast · Oct 27, 2025
E439 The Truth About Success: Scott Clary on Building Brands and Taking Ownership
“Joe Foster (founder) discussed as example of obsessed entrepreneur who can talk endlessly about product”
The Mello Millionaire with Tommy Mello · Oct 17, 2025
The Truth About Success: Scott Clary on Building Brands and Taking Ownership
“Joe Foster, founder, interviewed about building brand and understanding athlete customer needs”
Proven Podcast · Jul 30, 2025
Reebok's Founder Goes All In on AI - Joe Foster
“Founded by Joe Foster in 1958; grew from bootstrapped startup to 4-5 billion revenue company; case study for white space strategy and brand building”