Podcasts · Business

Do This, NOT That: Marketing Tips with Jay Schwedelson

602 episodes · 14 with AI analysis

Welcome to "Do This, NOT That!" - your ultimate destination for mastering marketing insights. Join us as we dive deep into the world of marketing, unlocking powerful strategies and game-changing tactics that will revolutionize your approach. ㅤ Our podcast offers actionable takeaways and practical advice to supercharge your marketing game. Explore the power of decision-making, the art of nurturing contacts, and the influence of loss aversion in marketing. Discover how anchoring and positive psychology can elevate your campaigns to new heights. ㅤ Unravel the secrets of understanding your audience's minds and tapping into behavioral science principles. We guide you on a journey to marketing mastery, empowering you to make the right decisions and drive remarkable results. ㅤ Tune in to "Do This, NOT That!" to unlock your full marketing potential, stay ahead in the competitive landscape, and embark on this thrilling marketing adventure with us!

AI Intelligence · across all analyzed episodes

People · top 20

Companies · top 20

Topics · top 10

Email marketing best practices×2Email open rate optimization×2Multi-touch attribution modelsLast-touch attribution limitationsConversational AI for customer insightsSelf-reported attributionMarketing and sales alignmentLead quality vs. lead volumeRevenue-focused marketing metricsTop-of-funnel awareness measurement

Analyzed Episodes

May 14, 2026

Attribution Isn't Dead, You're Just Doing It Wrong 📉 GUEST! CMO & CRO Laura Beussman from CallRail | Ep. 507

Multi-touch attribution modelsLast-touch attribution limitationsConversational AI for customer insights

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May 8, 2026

Ask Us ANYTHING!!! 🤔 The "Maybe" Button That Lifts Clicks 14% | Ep. 504

AI-Generated Content StrategyCall-to-Action Button OptimizationScreenshot Testimonials

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Apr 30, 2026

Marketing Automation Platform Fails 🎯 SPECIAL GUEST!! Jaina Mistry from KNAK | Ep. 500

Marketing automation platform selection and RFP processesLead scoring methodologies and metricsEmail design and creation platforms

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Apr 27, 2026

SPECIAL SERIES ==> 📸 ChatGPT Just Got Way Better ➕ What Celeb Do You Look Life??? <== | BATHROOM Break #105 COLLAB: The Marketing Millennials + Do This, Not That

ChatGPT image generation capabilitiesLinkedIn carousel content creationInstagram carousel content strategy

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Apr 24, 2026

Life HACK! 🛑 This Feels Awkward…But It Works! 👊 How talking more and typing less can change your career!

Voice communication tactics for career growthVoice memos vs. text messagingDictation tools and AI transcription

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Apr 23, 2026

A DIS-LOYALTY Program?? 🟡GUEST: Amanda Cole, CMO at BLOOMREACH!🟡 | Ep. 496

MarTech stack optimization and consolidationDivesting from lightweight marketing toolsConversational AI replacing UI-based workflows

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Apr 13, 2026

SPECIAL SERIES ==>TRUTH about Instagram Engagement! <== | BATHROOM Break #103 COLLAB: The Marketing Millennials + Do This, Not That

Instagram trial reel featureInstagram algorithm and reach mechanicsReel vs. static post performance

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Apr 8, 2026

What’s Up THIS WEEK?! 🤖 The ANTI-AI Advertising Movement ➕Connected TV is FOR ALL Size Marketers Now [B2B and B2C] 📺 | Ep. 488

LinkedIn post format performance and engagement metricsAI-generated advertising and consumer backlashConnected TV advertising for B2B and small brands

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Mar 2, 2026

SPECIAL SERIES ==> Why Your Listicles Are Failing 🛑 (And How to Fix Them) <== | BATHROOM Break #97 COLLAB: The Marketing Millennials + Do This, Not That

Listicle optimization for AI search resultsEmail subject line testing and performanceAI-powered content research and curation

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Feb 26, 2026

Is AI Taking Copywriting Jobs? W/ Copy Posse Founder! Alex Cattoni 👩‍💻 | Ep. 466

AI Impact on Copywriting JobsChatGPT and AI Writing ToolsDirect Response Marketing

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Feb 24, 2026

What’s Up THIS WEEK! Instagram + LinkedIn NEW Engagement Must Do’s! + Love Story on HULU | Ep. 465

LinkedIn document posts and carousel content strategyInstagram story and reel engagement algorithmsEarly engagement metrics and algorithmic amplification

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Feb 23, 2026

SPECIAL SERIES ==> Subject Line TESTS You Haven’t Tried! <== | BATHROOM Break #96 COLLAB: The Marketing Millennials + Do This, Not That

Email subject line testing strategiesCapitalization techniques in email marketingPattern interruption copywriting

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Feb 20, 2026

Ask Us ANYTHING! AI Visibility is the New SEO 🤖 | Ep. 463

AI Visibility MeasurementChatGPT Marketing StrategyGoogle AI Overviews Optimization

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Feb 17, 2026

What’s Up THIS WEEK: NEW Content Format! Multiple Offers in Email? Nepo Babies? The Beckhams? | Ep. 462

TikTok Micro Dramas and Pine Drama PlatformSerialized Short-Form Content StrategyEmail Marketing Best Practices

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